I think the Purplebricks share price is an investment trap! I’d much rather buy this 6%+ yielder

Royston Wild discusses a dividend stock that’s much more appealing than fading property listings provider Purplebricks Group plc (LON: PURP).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The tough outlook for many parts of the global economy means that there’s no shortage of potential investment traps out there. And, in my opinion, Purplebricks Group (LSE: PURP) is one of the biggest.

Generous lending conditions in the UK are preventing interest from first-time property buyers falling off a cliff. On the whole, though, toughening economic conditions is harming activity in the broader housing market, as is the uncertain outlook created by the country’s ongoing Brexit saga. And these are casting a cloud over online estate agency Purplebricks’ profits picture in the near term and beyond.

These troubles encouraged the business to downgrade its revenue guidance last month to between £165m and £175m for the fiscal year to April, slicing £10m off the upper limit it had previous estimated.

The prospect of worsening trading conditions in the UK are not the only thing to fear, either, as the cost of its international expansion strategy plays havoc with the bottom line. Operating losses more than doubled in the six months to October, to £25.6m from £11.4m earlier, because of swelling marketing and technology costs. Then there’s the huge expansion into North America that’s a very real danger to broker predictions that Purplebricks will finally break into profit in fiscal 2020. 

Safe as houses

If you’re looking for a property-based stock to help you ride out these troubled times then Cairn Homes (LSE: CRN) is a much better option that Purplebricks, in my opinion. The Irish property market is suffering the same homes shortfall prevalent in the UK, and this is helping to drive earnings higher at the Dublin-based business.

Cairn commented last week that “the supply of new homes is less than 50% of annual demand” and that “increasing capacity within the industry remains constrained by the lack of scaled homebuilders.” Some 35,000 new homes are required in the Republic and 20,000 in the company’s geographical sweetspot of Greater Dublin alone, it estimates. And by hiking production, it’s in great shape to ride the country’s supply imbalance.

The average selling price of the builder’s homes soared to €366,000 in 2018, from €315,000 the year before. And with the number of sold units having ballooned to 804 from 418 in 2017, revenues at the business leapt 125% to €337m.

6% dividend yields!

It’s no surprise that City analysts are predicting that Cairn’s profits will bulge 78% in 2019 and 22% in 2020, meaning that it deals on a dirt-cheap forward P/E ratio of 13.7 times. A cause for further celebration is that these bold numbers, and the company’s exceptional cash generation, mean that it’s expected to emerge as a big dividend payer, too. A maiden dividend of 4 euro cents per share is predicted for this year, resulting in a chubby 3.1% yield. And next year, the yield storms to 6.3% thanks to predictions of a doubling in the full-year payout to 8 cents.

Purplebricks offers plenty of long-term potential, sure. But at the moment, its trading troubles at home and arguably overambitious expansion plans make it far too risky. I’d much rather stick with Cairn and its gigantic dividend yields.

Royston Wild has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A handsome mature bald bearded black man in a sunglasses and a fashionable blue or teal costume with a tie is standing in front of a wall made of striped wooden timbers and fastening a suit button
Investing Articles

Is NIO stock the next Tesla?

The NIO share price is up by more than 100% in the past year. Might this Chinese EV firm be…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Is this the beginning of a stock market recovery?

Dr James Fox explores whether a stock market recovery is truly on the cards after the US struck a deal…

Read more »

Smiling white woman holding iPhone with Airpods in ear
Investing Articles

Up just 1%: what’s going on with Tesco shares now?

Dr James Fox takes a closer look at Tesco shares after the stock rose less than the rest of the…

Read more »

Rear view image depicting a senior man in his 70s sitting on a bench leading down to the iconic Seven Sisters cliffs on the coastline of East Sussex, UK. The man is wearing casual clothing - blue denim jeans, a red checked shirt, navy blue gilet. The man is having a rest from hiking and his hiking pole is leaning up against the bench.
Investing Articles

How much do I need in a Stocks and Shares ISA to reach a £2,027 monthly passive income?

The new financial year is under way and that means new allowances for the Stocks and Shares ISA! How much…

Read more »

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Why is everyone suddenly buying this dirt-cheap growth stock?

This beaten-down UK growth stock has suddenly become the centre of attention as investors target its recovery potential. The Iran…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Why is everyone buying Rolls-Royce shares?

Rolls-Royce shares jumped 10% today, even giving mining stocks a run for their money as the FTSE 100 index suddenly…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Investing Articles

Up 8%: what’s going on with Lloyds shares today?

Dr James Fox takes a closer look at one of the stock market's biggest gainers on Wednesday 8 April after…

Read more »

piggy bank, searching with binoculars
Investing Articles

Fresnillo share price rebounds as a FTSE 100 top mover after a 30% sell-off — what’s next?

The Fresnillo share price has surged today — Andrew Mackie asks whether this FTSE 100 mover is signalling a turning…

Read more »