Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Better buy: Moneysupermarket.com plc vs Rightmove plc

Both have massive shares of their respective markets but which of Moneysupermarket.com plc (LON:MONY) and Rightmove plc (LON:RMV) is the most attractive investment?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Price comparison site, Moneysupermarket.com (LSE: MONY) and property search portal Rightmove (LSE: RMV) are household names and the go-to destinations in their respective markets. The former helped nearly 7 million families save an estimated £1.8bn in household bills in 2016. The latter now advertises over 1 million UK residential properties — a third more than its nearest competitor.

But which company is the better investment at the current time? Let’s take a look at recent results.

Great company, mixed outlook

Their TV adverts may have drawn huge criticism, but — thanks to strong trading in the fourth quarter — group revenue at Moneysupermarket.com rose 12% in 2016, according to Tuesday’s full year results. Adjusted operating profit and adjusted earnings per share both climbed 8% to £107.8m and 15.7p respectively.

As far as 2017 is concerned, however, the outlook appears mixed, which should explain why the company’s share price sank over 7% in early trading. While revenues from insurance, credit cards and loans showed impressive growth in January and February, the same performance wasn’t seen in savings and current account switching due to the low interest rate environment. As a result, Group revenues are currently lagging those of last year.

Of course, this state of affairs could easily reverse over the remainder of 2017.  Moreover, yesterday’s announcement on the changes to the way compensation payments are calculated should mean that drivers continue to flock to the site to find the best deal they can on car insurance. This makes me suspect today’s sell-off has been overdone, particularly when a dividend hike of 8% and confirmation that the company will initiate a £40m share buy back programme are also taken into account.

Given Moneysupermarket.com’s long history of consistently growing revenue and profits, its high operating margins and excellent returns on capital, I think the shares warrant serious consideration.

Right on

Last week’s final results from fellow FTSE 250 constituent Rightmove were yet another indication of just how dominant the £3.7bn cap has become.  

Revenue rose 15% year on year with underlying operating profit and earnings per share rising 15% and 18% respectively. With traffic growing by 10%, Rightmove recorded nearly 1.5bn visits to its site over 2016 with visitors spending nearly a billion minutes every month searching for their new home. 

As a result of these numbers, the company announced a final dividend of 32p last Friday, bringing the annual payout to 51p. While a yield of around 1.3% will never attract income investors, the 19% hike is nevertheless indicative of a company in strong financial health.

Right now, shares in Rightmove trade on a price-to-earnings (P/E) ratio of 29 for 2017. That’s expensive relative to most shares, including those of Moneysupermarket.com (20). Indeed, this high valuation coupled with growing concerns over how Brexit will impact on the property market may explain why shares have fallen over the past few days.

Nevertheless, I believe any concerns over Brexit are irrelevant here. Even if a property downturn does come, Rightmove’s subscription based services will still be required, regardless of how many properties agents are able to sell or rent out. Should the shares sink further, investors will be presented with a golden opportunity to snap up a company that bears all the hallmarks of a quality operation.

So, which is the better buy? For the sheer monopoly it has, Rightmove just about scrapes it for me. If funds allow, however, I’d happily add both to my portfolio.

Paul Summers has no position in any shares mentioned. The Motley Fool UK has recommended Moneysupermarket.com and Rightmove. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

3 Warren Buffett investing ideas I plan to use in 2026

After decades in the top job at Berkshire Hathaway, Warren Buffett is preparing to step aside. But this writer will…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

Looking to earn a second income next year (and every year)? Here’s one approach.

Christopher Ruane explains how some prudent investment decisions now could potentially help set someone up with a second income in…

Read more »

Senior woman potting plant in garden at home
Investing Articles

Could a 10%+ yielding dividend share like this make sense for a retirement portfolio?

With a double-digit percentage yield, could this FTSE 250 share be worth considering for a retirement portfolio? Our writer weighs…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Forget Rigetti and IonQ: here’s a quantum computing growth stock that actually looks cheap

Edward Sheldon has found a growth stock in the quantum computing space with lots of potential and a really attractive…

Read more »

UK money in a Jar on a background
Investing Articles

Here’s a £3 a day passive income plan for 2026!

Looking for a simple and cheap plan to try and earn passive income in 2026 and beyond? Christopher Ruane shares…

Read more »

Blue NIO sports car in Oslo showroom
Investing Articles

NIO stock’s down 35% since October. Time to buy?

NIO stock has had a roller coaster year so far! Christopher Ruane looks at some of the highs and lows…

Read more »

Investing Articles

By December 2026, £1,000 invested in BAE Systems shares could be worth…

Where will BAE Systems shares be in a year's time? Here is our Foolish author's review of the latest analyst…

Read more »

Mature people enjoying time together during road trip
Investing Articles

Keen for early retirement with a second income from dividends? Here’s how much you might need to invest

Ditching the office job early is a dream of many, but without a second income, is it possible? Here’s how…

Read more »