J Sainsbury plc, Next plc & British American Tobacco plc: blue-chip bargains or value traps?

Royston Wild considers the investment appeal of FTSE 100 (INDEXFTSE: UKX) stocks J Sainsbury plc (LON: SBRY), Next plc (LON: NXT) and British American Tobacco plc (LON: BATS).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Today I am considering the investment case for three FTSE 100 (INDEXFTSE: UKX) giants.

Supermarket strains

The competitive pressures battering established grocers like Sainsbury’s (LSE: SBRY) is hardly a secret. Indeed, the rising presence of Aldi and Lidl on high streets and retail parks across the country is testament to the rising troubles facing the ‘Big Four’ supermarkets.

Still, many would argue that the risks to Sainsbury’s long-term earnings outlook is currently baked into the share price, leaving plenty of upside for optimistic investors.

The London supermarket currently deals on a forward P/E rating of 11.6 times for the year to March 2016, just above the benchmark of 10 times indicative of high-risk stocks.

But I believe Sainsbury’s remains a gamble too far, even at current prices. Excluding fuel, the supermarket saw like-for-like sales slip 0.4% during the three months to June 4th, it advised this week.

And chief executive Mike Coupe warned that “food price deflation continues to impact our sales and pressures on pricing mean the market will remain competitive for the foreseeable future.”

I believe Sainsbury’s has much more work to achieve before it can be considered a sound stock choice, particularly as its rivals aggressively expand their physical and online propositions.

Out of fashion

Like Sainsbury’s, clothing giant Next (LSE: NXT) is also finding itself at the mercy of rising competition.

The retailer’s Next Directory catalogue and online division has seen customers numbers slip in recent times as its sector rivals steadily ramp up their own internet services.

As a result, group sales slumped 0.9% between February and April, forcing the firm to cut its estimates for the year to March 2017 — revenues are now expected to range between a 3.5% fall and a 3.5% rise.

The togs vendor had previously advised that “the year ahead may well be the toughest we have faced since 2008,” adding that “it may well feel like walking up the down escalator, with a great deal of effort required to stand still.” And I believe Next’s difficulties could extend well beyond this period.

So like Sainsbury’s, I reckon the risks far outweigh the potential rewards, despite a similarly-low forward P/E ratio of 12.3 times.

Lighting up

I am far more bullish over the long-term earnings outlook of British American Tobacco (LSE: BATS), however, and believe the firm is a far more attractive stock pick despite a higher prospective P/E rating of 18.1 times.

That is not to say that ‘Big Tobacco’ isn’t without its fair share of problems. Indeed, rising regulatory hurdles — such as the introduction of plain packaging wheeled out in Britain last month — is exacerbating the rising unpopularity of smoking.

Although total cigarette volumes are subsequently falling, the unrivalled brand power of British American Tobacco’s Lucky Strike and Pall Mall cartons are enabling it to hurdle this problem. Indeed, sales of these ‘Global Drive Brands’ leapt 10.5% during January-March as their collective market share rose.

And with British American Tobacco investing heavily in these labels, not to mention improving its product range in the white-hot e-cigarette market, I reckon the future remains bright for the tobacco titan.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

If I’d put £5,000 in Nvidia stock at the start of 2024, here’s what I’d have now

Nvidia stock was a massive winner in 2023 as the AI chipmaker’s profits surged across the year. How has it…

Read more »

Light bulb with growing tree.
Investing Articles

3 top investment trusts that ‘green’ up my Stocks and Shares ISA

I’ll be buying more of these investment trusts for my Stocks and Shares ISA given the sustainable and stable returns…

Read more »

Investing Articles

8.6% or 7.2%? Does the Legal & General or Aviva dividend look better?

The Aviva dividend tempts our writer. But so does the payout from Legal & General. Here he explains why he'd…

Read more »

a couple embrace in front of their new home
Investing Articles

Are Persimmon shares a bargain hiding in plain sight?

Persimmon shares have struggled in 2024, so far. But today's trading update suggests sentiment in the housing market's already improving.

Read more »

Market Movers

Here’s why the Unilever share price is soaring after Q1 earnings

Stephen Wright isn’t surprised to see the Unilever share price rising as the company’s Q1 results show it’s executing on…

Read more »

Investing Articles

Barclays’ share price jumps 5% on Q1 news. Will it soon be too late to buy?

The Barclays share price has been having a great time this year, as a solid Q1 gives it another boost.…

Read more »

Young black colleagues high-fiving each other at work
Investing Articles

The AstraZeneca share price lifts 5% on a top-and-bottom earnings beat

The AstraZeneca share price reached £120 today and helped push the FTSE 100 higher. Would I still buy this flying…

Read more »

Young black woman using a mobile phone in a transport facility
Market Movers

Meta stock slumps 13% after poor results. Here’s what I’ll do

Jon Smith flags up the reasons behind the fall in the Meta stock price overnight, along with his take on…

Read more »