Wm. Morrison Supermarkets plc And J Sainsbury plc Are Too Cheap To Ignore

Wm. Morrison Supermarkets plc (LON:MRW) and J Sainsbury plc (LON: SBRY) are interesting recovery plays with attractive dividend yields.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

morrisonsInvestors are once again dumping UK supermarkets today after the sector’s largest player, Tesco ,warned on profits for the fourth time this year and revealed that it had overstated first-half profit by £250m.

These revelations have hit Tesco’s shares hard. However, investors have also sold the shares of Morrisons (LSE: MRW) and Sainsbury’s (LSE: SBRY) off the back of this news, for no apparent reason.

Unaffected

Tesco’s woes are limited to the company, accounting issues aren’t usually contagious and the company has been without a finance director for some time now. Morrisons and Sainsbury’s are unlikely to be affected by this issue but this hasn’t stopped investors from jumping ship.

What’s more, both Morrisons and Sainsbury’s appear to be a better position than their larger peer. For example, in comparison to Tesco’s recent dividend cut, Morrisons and Sainsbury’s have stated that they are committed to their lofty payouts.

At present levels, Sainsbury’s supports a dividend yield of 6.1%, covered nearly twice by earrings per share. Morrisons’ shares offer a yield of 7.1%, an extremely attractive payout and one that’s been underwritten by management.

Indeed, management has stated that the group will generate £2bn of cash and £1bn of cost savings over the next three years. Around half of this cash will come from the sale of property. City analysts have run the numbers and agree with management. Analysts believe that the company’s payout, which costs around £300m per annum, will be covered by cash generation, even if the grocer misses profit forecasts.

Tough times

Still, despite attractive dividend yields, Sainsbury’s and Morrisons are going through rough times. During the quarter to June, Sainsbury’s retail sales were up just 1% excluding fuel, down 0.3% including fuel. Like-for-like sales were up 1.1% ex fuel and down 2.4% inc fuel.

Nevertheless, the group continues to think up new initiatives to drive growth. Management is planning to introduce a ‘Click & Collect’ service at a number of London Underground stations. The company also plans to trial sales of its TU clothing range online in the Midlands, with a view to a nationwide roll-out next year.

Meanwhile, Morrisons is launching its first Morrisons card soon, after successful trials. The firm has also earmarked £1bn for price cuts. These price cuts have already stated to take place, with some interesting results. In particular, the number of items per basket increased by 5% during the second quarter.

The bottom line

All in all, Morrisons and Sainbury’s are in a stronger position than Tesco. That being said, the two retailers are still struggling, although they have outlined recovery plans are appear to be making progress. This progress, coupled with high single-digit dividend yields make the two supermarkets look attractive as recovery plays.

Rupert Hargreaves owns shares of Morrisons. The Motley Fool UK owns shares in Tesco. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

A 9% dividend yield! 1 dirt-cheap FTSE 100 passive income gem to snap up today?

This FTSE stock offers huge passive income, looks deeply undervalued, and has strong forecast earnings growth -- making it too…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Growth Shares

What are the best growth shares to try and double your money?

Jon Smith points out several key characteristics of growth shares to differentiate the good from the bad, and highlights one…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

I asked ChatGPT for the best FTSE 100 stock for total returns in 2026, and guess what it said…

Are AI chatbots any better than humans at digging out the best value FTSE 100 stocks to consider buying? They…

Read more »

UK money in a Jar on a background
Investing Articles

How much should someone invest to target a £100 weekly second income?

Bringing in a second income can spell the difference between comfort or crisis when an emergency happens. Mark Hartley breaks…

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Is now the time to consider buying Vodafone shares?

Vodafone shares have been on a roll, transforming a £5,000 investment 12 months ago into £8,455 today. But is the…

Read more »

Female Tesco employee holding produce crate
Investing Articles

Is now the time to consider buying Tesco shares?

Tesco shares have been a stellar performer over the last 12 months, but can this momentum continue? Or is it…

Read more »

Finger clicking a button marked 'Buy' on a keyboard
Investing Articles

Is this the perfect time to consider buying Legal & General shares?

Legal & General shares have one of the FTSE 100's biggest forecast dividend yields for 2026. Maybe we should think…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

These are the FTSE 100’s 5 biggest passive-income streams!

These five FTSE 100 firms are expected to pay out £30.5bn in cash dividends in 2026. I'm a huge fan…

Read more »