4 UK dividend shares I’d buy in October

Looking ahead to October, Christopher Ruane would consider adding these four UK dividend shares to his portfolio. Here’s why.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As markets settle into a busy trading season, I’m considering what UK dividend shares I might add to my portfolio in October to boost my passive income. Here are four ideas I would consider.

Two decade dividend raiser

The tobacco stalwart British American Tobacco has been raising its dividend annually for more than two decades. That points to the strength of its portfolio of brands including iconic smokes such as Lucky Strikes. These brands give the company pricing power even in an inflationary environment. Given that a lot of smokers are giving up the habit, that can help the company offset volume declines in some markets with pricing increases.

There’s more to the company than just cigarettes, though. A key risk is declining cigarette usage, which could hurt revenues and profits. BAT has responded to that through developing its next generation portfolio of products in areas such as vaping. That could help arrest revenue decline. In its interim results, reported revenue slipped less than 1% compared to the prior year. A changed product mix does risk lower profitability. But for now, with its 8% yield, I would consider adding more BAT to my portfolio in October.

Financial services giant

Many British investors will be familiar with financial services provider Legal & General thanks to its iconic multi-coloured umbrella logo. That brand familiarity is good for the business. It helps attract customers without the level of spending required by new market entrants like fintechs.

As an investor, I also appreciate the company’s progressive dividend policy. It currently yields 6.4%. Unlike some other insurers, it did not use the pandemic as cover for a dividend cut. The business has a long-term growth record and I think its proven business strategy could help support planned future dividend increases. But – as any insurer worth its salt knows – there is always risk. Any slip in underwriting standards, or price competition in insurance, could eat into L&G’s profits.

UK dividend shares in the utilities sector

A lot of investors think utilities make good picks among UK dividend shares, due to steady demand and regulated prices. That isn’t always the case: the pandemic shifted working patterns, which has impacts for where and when people need to access power. Realigning the power network to those changed needs could require more capital expenditure. That is a risk facing power network infrastructure specialist National Grid.

Nonetheless, I would consider adding the 5.5% yielding company to my portfolio in October. A busy month in the stock market could see turbulence. Utility stocks are sometimes seen as defensive. With power demand likely to stay strong for decades, I think National Grid offers an attractive pick for my portfolio among UK dividend shares in October.

Beaten down consumer goods giant

Heading into October, consumer goods giant Reckitt continues to look beaten down. While the FTSE 100 index has increased 19% over the past year, constituent share Reckitt has slumped 23%. It has struggled with a problematic infant formula business and cost inflation.

Both challenges risk continuing to dog the company. But I see its global portfolio of brands as a strong basis for long-term performance. With a dividend yield of 3%, the company is one of the UK dividend shares I think may also offer capital growth potential. Third-quarter results on 26 October could trigger investors to rerate Reckitt shares.

Christopher Ruane owns shares in British American Tobacco. The Motley Fool UK has recommended British American Tobacco, National Grid, and Reckitt plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

I asked ChatGPT if £20,000 would work harder in an ISA or SIPP in 2026 and it said…

Investors have two tax-efficient ways to build wealth, either in a Stocks and Shares ISA or SIPP. Harvey Jones asked…

Read more »

Investing Articles

How much would I need invested in an ISA to earn £2,417 a month in passive income?

This writer runs the numbers to see what it takes in an ISA to reach £2,417 a month in passive…

Read more »

Investing Articles

Rolls-Royce shares or Melrose Industries: Which one is better value for 2026?

Rolls-Royce shares surged in 2025, surpassing most expectations. Dr James Fox considers whether it offers better value than peer Melrose.

Read more »

Investing Articles

3 top Vanguard ETFs to consider for an ISA or SIPP in 2026

Edward Sheldon believes that these three Vanguard ETFs could be solid investments for a pension (SIPP) or investment account in…

Read more »

Investing Articles

5 growth stocks on Dr James Fox’s watchlist for 2026

Dr James Fox believes these UK and US growth stocks are worth considering as he looks to outperform the stock…

Read more »

Pink 3D image of the numbers '2025' growing in size
Investing Articles

Meet the 6p penny stock that has smashed Nvidia in 2025

This UK penny stock has surged around 70% in 2025, outperforming most other companies. But why is it such a…

Read more »

Happy couple showing relief at news
Investing Articles

Forget buy-to-let! Aim for a million with a Stocks and Shares ISA instead

Discover why buying REITs in an ISA could help investors build substantial wealth -- and why this residential trust could…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

Will the surging Nvidia share price double in 2026?

One broker believes Nvidia's share price will leap almost 100% over the next 12 months, to $253. Is it time…

Read more »