3 FTSE 100 shares to buy after the ‘Freedom Day’ crash

The FTSE 100 fell heavily on Monday, and these three stocks were among the biggest fallers. Should I buy them now they’re cheaper?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100 slumped 168 points (2.4%) on Monday, dubbed ‘Freedom Day’ as most UK Covid-19 restrictions were lifted. Investor confidence appears to have been shaken by soaring infection counts and fears of a serious new wave. The panic spread worldwide too, with the Dow Jones in the USA losing 2%. But the fall must surely have thrown up some attractive buys.

ITV (LSE: ITV) suffered the hardest hit of the day, with a whopping 6.6% share price crunch. The stock has still put in a dramatic recovery since the worst of 2020, with the shares up 69% over the past 12 months, even after Monday’s fall.

But over two years, we’re looking at a modest 3% gain, and ITV shares are nowhere near the pre-pandemic peak they reached in December 2019. So is ITV a long-term buy?  For those who think there’s a recovery on the cards, it might well be an even better buy today. I do reckon we see a company that’s better structured now, and in less uncertain times, I’m almost sure I’d rate ITV a buy.

But the big risk is that ITV, heavily dependent on sports and advertising, could head south again if we suffer another Covid resurgence. And all three companies I’m looking at today share that risk.

Covid-19 victim

The second is long-suffering Rolls-Royce (LSE: RR), battered by a 6.5% slump on Monday. If any FTSE 100 stock is held hostage to the coronavirus pandemic and its devastating effect on air travel, this has to be the one.

Unlike many others that crashed, Rolls has not enjoyed any kind of sustainable recovery. There was a brief peak in November, but that soon reversed. Rolls-Royce shares are down a painful 70% over the past two years, while the index has lost just 7%.

But do Freedom Day fears really make any difference to Rolls as an investment? I’d say no in one way, but yes in another. The no is due to my belief that Rolls-Royce is fundamentally a well-managed company with a healthy long-term future ahead of it. The yes is down to the company’s financial situation in the medium term. Should it need to seek more cash, through equity or debt, I reckon that could drive the share price way down again.

Prolonged FTSE 100 weakness

Lloyds Banking Group (LSE: LLOY), which fell 4.9% fall on Monday, faces risk in a different way. I own Lloyds, and I’m holding for the long term dividend stream that I see coming in the years ahead.

But how Lloyds fares in the UK economic climate over the next few years will be crucial. Just a few days before the lifting of restrictions, UK cases climbed above 50,000 per day for the first time since January. The UK’s chief medical office has even been speaking of “scary numbers“. So there’s definitely some serious economic risk here.

Of these three FTSE 100 stocks, I see Lloyds as probably the least risky now. That’s essentially because its balance sheet is strong, and it should be able to handle any short-term crisis well enough. And I still expect to see healthy dividend growth resuming in 2021. The other two leave me in two minds. But if I had my next investment instalment ready now, I could be tempted by either.

Alan Oscroft owns shares of Lloyds Banking Group. The Motley Fool UK has recommended ITV and Lloyds Banking Group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Down 34% in 2025 — but could this be one of the UK’s top growth stocks for 2026?

With clarity over research funding on the horizon, could Judges Scientific be one of the UK’s best growth stocks to…

Read more »

piggy bank, searching with binoculars
Investing Articles

Can the rampant Barclays share price beat Lloyds in 2026?

Harvey Jones says the Barclays share price was neck and neck with Lloyds over the last year, and checks out…

Read more »

Investing Articles

Here’s how Rolls-Royce shares could hit £25 in 2026

If Rolls-Royce shares continue their recent performance, then £25 might be on the cards for 2026. Let's take a look…

Read more »

Departure & Arrival sign, representing selling and buying in a portfolio
Investing Articles

Prediction: in 2026 the red-hot Rolls-Royce share price could turn £10,000 into…

Harvey Jones can't believe how rapidlly the Rolls-Royce share price has climbed. Now he looks at the FTSE 100 growth…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing Articles

Prediction: Tesco shares could soon climb another 17%

After a strong run for Tesco shares, analysts are optimistic for the start of 2026. Well, most of them are,…

Read more »

UK coloured flags waving above large crowd on a stadium sport match.
Investing Articles

Prediction: the Vodafone share price could soar 40% in 2026

Despite a great 2025, the Vodafone share price is still down 20% over five years. The latest predictions suggest more…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

By January 2027, £1,000 invested in Nvidia shares could turn into…

What could £1,000 in Nvidia shares do by 2027? Our Foolish author explores three potential scenarios for the artificial intelligence…

Read more »

Investing Articles

How to target a stunning £1,000 weekly passive income for retirement, starting in 2026

It's a brand new year and Harvey Jones says this is the ideal time to accelerate plans to build a…

Read more »