The Greggs share price is up 40% in 2021. Should I buy now?

The Greggs share price has been rising. But can it climb further from its current level? Here’s my view after recent results.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The Greggs (LSE: GRG) share price has been rising this year. It released a trading statement on Monday and investors have been snapping up the stock.

I’m bullish on the stock and I said it was a FTSE 250 share I’d buy in May. Despite the Greggs share price being close to its all-time high, I’d still buy it now. The recent trading update simply confirmed my positive view of the company.

Trading performance

Greggs has seen a strong sales recovery in the weeks following the easing of lockdown restrictions in the UK. It’s worth nothing that 2020 was mostly a redundant period for the food retailer. Most of its shops were closed last year and so it makes sense to compare its recent sales numbers with 2019 pre-pandemic figures.

It appears that things are improving for Greggs. Like-for-like sales decreased by 13.5% in the 18 weeks to 8 May when compared to the same period in 2019. But the key item here is that sales only declined by 3.9% in the past eight weeks to 8 May.

This means that after non-essential shops were allowed to open in April, Greggs saw a huge improvement in revenue. The company admitted that this in part reflects the “pent-up demand in retail which has boosted high street footfall”.

So let me highlight the company’s performance in terms of total sales numbers. Greggs generated £352m in the 18 weeks to 8 May. This was an increase from £280m in the 2020 period and was just below the £373m booked in the same period in 2019.

I’m encouraged by these figures and it seems that business is returning to pre-coronavirus levels. The UK economy is not fully open yet so I’d expect sales to pick up even further when this happens. This should give another boost to the Greggs share price.

Store estate

During the first 18 weeks of 2021, the food retailer opened 34 new shops, which includes 13 with its franchise partners. I think the main thing to note here is the location of its new stores.

Greggs is focusing on places “where performance has proved to be most robust”. This includes retail parks, as well as roadside and petrol filling stations. I reckon these could continue to benefit the company as the UK continues to emerge from the pandemic.

I’m also pleased that it’s closing underperforming shops. In the year so far, Greggs has closed 11 stores. It’s reassuring that costs are being well controlled. This should boost profitability in the long term.

Outlook

Sales have recovered well and the board has said that “if restrictions continue to ease in line with current plans” then it expects “overall sales performance for the year to be stronger than previously anticipated”. 

Profit guidance is somewhat unclear. But “the board now believes that profits are likely to be materially higher than its previous expectation, and could be around 2019 levels in the absence of further restrictions.”

This should act as a word of caution to investors like me. The Greggs share price is highly dependent on the the easing of UK government restrictions and no third wave. The stock is trading close to its all-time high. And so I’d expect the shares to fall in response to any Covid-19 setbacks.

Despite this uncertainty, I reckon the Greggs share price could climb from its current level. Hence I’d buy the stock.

Nadia Yaqub has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Caucasian man making doubtful face at camera
Investing Articles

Time to start preparing for a stock market crash?

2025's been an uneven year on stock markets. This writer is not trying to time the next stock market crash…

Read more »

Santa Clara offices of NVIDIA
Investing Articles

Nvidia stock’s had a great 2025. Can it keep going?

Christopher Ruane sees an argument for Nvidia stock's positive momentum to continue -- and another for the share price to…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

£20,000 in savings? Here’s how someone could aim to turn that into a £10,958 annual second income!

Earning a second income doesn't necessarily mean doing more work. Christopher Ruane highlights one long-term approach based on owning dividend…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

My favourite FTSE value stock falls another 6% on today’s results – should I buy more?

Harvey Jones highlights a FTSE 100 value stock that he used to consider boring, but has been surprisingly volatile lately.…

Read more »

UK supporters with flag
Investing Articles

See what £10,000 invested in the FTSE 100 at the start of 2025 is worth today…

Harvey Jones is thrilled by the stunning performance of the FTSE 100, but says he's having a lot more fun…

Read more »

Investing Articles

Prediction: here’s where the latest forecasts show the Vodafone share price going next

With the Vodafone turnaround strategy progressing, strong cash flow forecasts could be the key share price driver for the next…

Read more »

Front view of a young couple walking down terraced Street in Whitley Bay in the north-east of England they are heading into the town centre and deciding which shops to go to they are also holding hands and carrying bags over their shoulders.
Investing Articles

How much do you need in a SIPP or ISA to aim for a £2,500 monthly pension income?

Harvey Jones says many investors overlook the value of a SIPP in building a second income for later life, and…

Read more »

Friends at the bay near the village of Diabaig on the side of Loch Torridon in Wester Ross, Scotland. They are taking a break from their bike ride to relax and chat. They are laughing together.
Investing Articles

Can you turn your Stocks and Shares ISA into a lean, mean passive income machine?

Harvey Jones shows investors how they can use their Stocks and Shares ISA to generate high, rising and reliable dividends…

Read more »