Forget buy-to-let, Cash ISAs and Premium Bonds: I’d buy FTSE 100 stocks in the market crash

The FTSE 100 (INDEXFTSE:UKX) could deliver relatively high returns in my view.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

The FTSE 100’s recent decline may mean that some investors consider purchasing other mainstream assets. Cash ISAs and Premium Bonds, for example, may offer lower risks in the short run. Similarly, buy-to-let investments may appear to be more resilient than a crashing stock market.

However, over the long run the FTSE 100 may produce significantly higher returns than other mainstream assets. As such, now could be the right time to build a diverse portfolio of large-cap shares, and hold them in the coming years.

Relative appeal

The recent decline in interest rates is set to cause the returns on Cash ISAs and Premium Bonds to decline. They are now unlikely to match inflation over the next few years. While this may not appear to be a problem in the short run, a loss of spending power may mean that your financial future is negatively impacted. This may make it more difficult to build a retirement nest egg, for example.

Likewise, investing in buy-to-let properties may not be as profitable as it has been in the past. Coronavirus looks set to have a significant and potentially prolonged impact on the performance of the wider economy. This may lead to houses becoming unaffordable for many people, which causes house price growth to moderate. Furthermore, tax changes to second homes may mean that buy-to-let returns are relatively disappointing on a net basis.

Return appeal

As such, buying FTSE 100 shares could be a sound move. They may display substantially greater levels of volatility than other mainstream assets. But, for long-term investors who are not seeking to profit in the short run, now could prove to be an opportune moment to capitalise on the index’s low valuation.

For example, the FTSE 100 currently has a dividend yield of around 6%. Although there is the prospect of dividend cuts among many of the index’s members, the reality is that many FTSE 100 companies have dividends that are highly affordable. They may not need to reduce shareholder payouts, or if they do, it could prove to be over a very limited time period. Therefore, the FTSE 100’s valuation could end up being highly attractive at the present time.

Risk management

Of course, many individuals may be uncertain about the outlook for the FTSE 100. The index has, after all, fallen by as much as 35% in a matter of weeks. In such an environment, assets such as Cash ISAs, Premium Bonds and buy-to-let properties may seem to be more attractive.

But over the long run, the index has recovery potential. Its track record shows that investors who buy when the index is cheap and hold on to their stocks throughout bear markets generally produce high returns. Adopting such a strategy could, therefore, prove to be a worthwhile move at the present time.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Businessman using pen drawing line for increasing arrow from 2024 to 2025
Investing Articles

What £10,000 invested in Babcock’s and BAE Systems’ shares 1 year ago is worth today…

Harvey Jones says BAE Systems' shares have been going great guns while fellow FTSE 100 defence stock Babcock has shot…

Read more »

One English pound placed on a graph to represent an economic down turn
Investing Articles

Lloyds’ share price near £1: has the easy money already been made?

With the Lloyds share price struggling to break above £1, Mark Hartley questions whether its years-long rally has come to…

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Can the Vodafone share price reach £1.50 in 2026?

The Vodafone share price had a great year in 2025, rising by 41.4%. Muhammad Cheema takes a look at whether…

Read more »

Investing Articles

Which UK stocks can outperform in 2026?

Slow growth, lower inflation, rising unemployment – what does it all mean for investors looking for UK stocks that can…

Read more »

US Stock

Warren Buffett’s advice about the best investment you can make looks more relevant than ever in 2026

Warren Buffett doesn’t really need to use artificial intelligence. But his advice on investing is more relevant than ever in…

Read more »

Dividend Shares

2 FTSE 250 dividend shares yielding over 10% I like for 2026

Jon Smith reviews a couple of FTSE 250 companies with double-digit yields he feels have positive outlooks for the coming…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

This FTSE 100 stock tanked in 2025. Can it rebound in 2026?

The FTSE 100 index soared last year, but shares in the owner of the UK's stock exchange plummeted. Will they…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Can Barclays shares do it all over again in 2026?

Barclays shares had a spectacular return in 2025, rising by 76.8%. Muhammad Cheema takes a look to see if they…

Read more »