How I’d invest £10k in this bear market

Bear markets can create amazing opportunities for long-term investors. However, investing £10k is this market requires a strategic approach, says Edward Sheldon.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

When the stock market crashes, as it has in recent weeks, many investment opportunities emerge for investors who have cash on the sidelines. Those with money to invest today are in a great position.

That said, investing in a bear market has its challenges. Risk management is absolutely crucial. With that in mind, here’s a look at how I’d invest £10k in the stock market today.

How I’d invest £10k

As always, the first thing I’d do is think about structuring my investments tax-efficiently. It goes without saying that the less profit you pay in taxes, and the more you keep for yourself, the better.

One of the easiest ways to invest tax-efficiently in the UK is through a Stocks and Shares ISA. With this account – which has an annual allowance of £20k – all capital gains and income are completely tax-free. So, I’d open a Stocks and Shares ISA with a reputable online broker such as Hargreaves Lansdown or AJ Bell to invest my £10k.

My £10k investment strategy

Now, £10k is not really enough to build a diversified portfolio of individual stocks. To be properly diversified, you need to own at least 20 stocks (preferably more). That’s a lot of money (£200+) spent on trading commissions and stamp duty.

For a £10k investment, I’d invest in a selection of funds instead. With funds, your money is pooled together with the money of other investors and spread out over many different companies, reducing your stock-specific risk. For smaller amounts of money, it’s generally more cost-effective than buying individual shares.

As for which funds I’d invest in, I’d pick a number of global equity funds that invest in companies listed all around the world. I’d also go for funds that have a focus on high-quality companies that should be resilient in the event of a prolonged economic downturn.

One fund that has this kind of focus is Fundsmith Equity. It focuses on robust companies that are financially sound and have attractive long-term growth prospects. Another fund with a focus on quality is the Lindsell Train Global Equity fund. Both of these funds have outstanding long-term performance track records.

In the exchange-traded fund (ETF) space, one fund I’d consider is the iShares Edge MSCI World Quality Factor UCITS ETF. This is a low-cost tracker fund that focuses on companies that demonstrate strong and stable earnings and have low debt – a solid strategy in these uncertain times.

Risk management

Finally, I wouldn’t invest the £10k all at once. Given the enormous amount of uncertainty the world is facing right now, there’s a chance that stocks could fall further in the near term.

What I would do is drip-feed £2.5k into my portfolio of funds every month for the next four months. That way, if stocks were to fall another 20% to 30% in the months ahead, I’d be able to capitalise.

So, that’s how I would personally invest £10k in this market. If you’re looking for more bear market investment ideas, you’ll find plenty right here at The Motley Fool.

Edward Sheldon owns shares in Hargreaves Lansdown. The Motley Fool UK has recommended Hargreaves Lansdown. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Man writing 'now' having crossed out 'later', 'tomorrow' and 'next week'
Investing Articles

The best time to buy stocks? It might be right now

Short-term issues that delay long-term trends create opportunities to buy stocks. And that could be happening right now with a…

Read more »

Queen Street, one of Cardiff's main shopping streets, busy with Saturday shoppers.
Investing Articles

Here’s why Next stock rose 5% and topped the FTSE 100 today

Next was the leading FTSE 100 stock today, rising 5%. Our writer takes a look at why and asks if…

Read more »

Renewable energies concept collage
Investing Articles

Up 458% in a year, could the Ceres Power share price go even higher?

Christopher Ruane reviews some highs and lows of the Ceres Power share price over the years and wonders whether the…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Are the glory days over for Rolls-Royce shares?

Rolls-Royce shares have soared in recent years. Lately, though, they have taken a tumble. Could there be worse still to…

Read more »

Group of friends meet up in a pub
Investing Articles

Are ‘66% off’ Diageo shares a once-in-a-decade opportunity?

Diageo shares have taken another hit in the early weeks of 2026. Are we looking at a massive bargain or…

Read more »

Investing Articles

Meet the UK stock under £1.50 smashing Rolls-Royce shares over the past year

While Rolls-Royce shares get all the attention, this under-the-radar trust has quietly made investors a fortune. But is it still…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Down 19%, the red lights are flashing for Barclays shares!

Barclays shares have fallen almost a fifth in value as the Middle East war has intensified. Royston Wild argues that…

Read more »

Aviva logo on glass meeting room door
Investing Articles

After falling another 5%, are Aviva shares too cheap to ignore?

£10,000 invested in Aviva shares five years ago would have grown 50% by now. But what might the future hold,…

Read more »