Is the Aviva share price set to crash?

I think the stock market suspects something you could be overlooking with Aviva plc (LON: AV).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Since my last article on insurance giant Aviva (LSE: AV) in October, which was bearish, the share price is down around 13%. But I’m more or less alone in my bear cave with this one because most other articles published since mine have been positive and bullish on Aviva.

At first glance, I can see the attraction. The shares change hands on an earnings multiple of just over six and the dividend yield is more than eight. On top of that, City analysts following the firm expect earnings to grow by a robust double-digit percentage this year and by a few percent more in 2019. Good trading from the company and cracking value for investors, right? I’m not so sure.

I see red flags

Having the dividend yield higher than the price-to-earnings ratio is a red flag, to me. And having the dividend yield above 7% is another red flag. The title of this article asks if the Aviva share price is about to crash and I think that, collectively, the stock market thinks that the Aviva share price MIGHT crash and that is why it is assigning the company such a miserly valuation.

To me, the bear case is that Aviva is a firm with cyclical operations and earnings have been on the rise. Earnings have recovered so much, in fact, that the chief executive brought in to oversee the firm’s recovery from the last cyclical low has moved on because he thought the recovery was complete. A complete recovery means we must be somewhere near to peak earnings for the cycle, or so the market seems to believe. And the reason I think the stock market might believe that is because it has been compressing the firm’s valuation by degrees as profits have been rising every year.

That valuation-compression thing is likely to end up looking like a vain attempt by the market to discount the next cyclical plunge in earnings, the dividend and the share price. It probably won’t work, because out-and-out cyclical shares like this can plunge as much as 50% to 95% in a real economic slump, even when the valuation is ridiculously low leading into one, such as Aviva’s valuation is now.

But here’s the bull case

The bull case, of course, is that Aviva is out of favour with the market. The market is discounting an economic slump that will never come and will soon realise its mistake and mark the valuation up again, thus pushing the share price higher and delivering a big return for investors who saw the value and bought the shares.

The bull case might happen – although it’s not looking good at the moment –  equally the bear case could play out, and if it does, the capital that investors will lose on the share-price decline could wipe out years’ worth of gains from the dividend.

Meanwhile, I don’t think it likely that the market will mark up the valuation until it has seen a proper economic downturn, so my view is that the risk is skewed to the downside with Aviva and I’m not prepared to risk money on the shares today.

Kevin Godbold has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

New to investing? Here’s Warren Buffett’s strategy for starting from scratch

Warren Buffett says he could find opportunities to earn a 50% annual return in the stock market if he was…

Read more »

Investing Articles

Can the sensational Barclays share price do it all over again in 2026?

Harvey Jones is blown away by what the Barclays share price has been doing lately. Now he looks at whether…

Read more »

Investing Articles

Prediction: in 2026 mega-cheap Diageo shares could turn £10,000 into…

Diageo shares have been burning wealth lately but Harvey Jones says long-suffering investors in the FTSE 100 stock may get…

Read more »

Investing Articles

This overlooked FTSE 100 share massively outperformed Tesla over 5 years!

Tesla has been a great long-term investment, but this lesser-known FTSE 100 company would have been an even better one.

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

I’m backing these 3 value stocks to the hilt – will they rocket in 2026?

Harvey Jones has bought these three FTSE 100 value stocks on three occasions lately, averaging down every time they fall.…

Read more »

Investing Articles

Can the barnstorming Tesco share price do it all over again in 2026?

Harvey Jones is blown away by just how well the Tesco share price has done lately, and asks whether the…

Read more »

Investing Articles

Up 45% in a year with a 7.2% yield and a P/E of 13! Is it too late to buy this fabulous FTSE 250 stock?

Harvey Jones spotted the potential in this ultra-high-yielding FTSE 250 recovery stock, and is thrilled to see it starting to…

Read more »

Investing Articles

What on earth’s going to happen to the BP share price in 2026?

Harvey Jones looks at how the BP share price is shaping up for the year ahead, and finds investors have…

Read more »