A.G. Barr plc vs Diageo plc: which is the better beverages pick?

Royston Wild compares the investment prospects of A.G. Barr plc (LON: BAG) and Diageo plc (LON: DGE).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Beverages giant A.G. Barr (LSE: BAG) has seen its share price edge to its highest since late September following the release of bubbly full-year numbers.

It advised that revenues are expected to have clocked-in at £257m during the 12 months to January 2017, up 1.5% on a like-for-like basis.

And it said that trading had strengthened during the second half of the period, this improved performance having been helped by “successful product innovation, specifically through the launch of IRN-BRU XTRA and Rubicon Spring.”

On the flip side, however, the soft drinks market remains highly difficult, the company citing latest IRI data which showed industry volumes rising just 1.5% during the 48 weeks to January 1 and value creeping only 1% higher.

And the manufacturer noted that “the uncertain economic environment indicates that 2017 will be another challenging year for UK-based businesses.”

Tough as Irn

But the firm is throwing the kitchen sink to mitigate the impact of these troubles.

The company is ploughing vast sums into the development of new, low-calorie and low-sugar labels in response to changing consumer choices. And recent success for the likes of IRN-BRU XTRA underlines A.G. Barr’s skill when it comes to product development, not to mention the power of its brands.

Indeed, the brilliant pricing power of its drinks should prove a powerful weapon in helping the business battle rising costs.

The company has also undergone significant restructuring to safeguard margins, and today said: “In the final quarter [we] successfully implemented a company-wide reorganisation that has both enhanced our organisational capability and reduced our overhead base.”

The City certainly believes these measures should drive earnings at AG Barr higher again following recent bottom-line trouble.

The beverages play is expected to recover from an anticipated 2% earnings drop in fiscal 2017 with growth of 4% and 2% in 2018 and 2019 respectively.

Subsequent P/E ratios of 17.2 times and 16.8 times may not be anything to get excited about at first glance. But I reckon the formidable brand power of AG Barr’s drinks, not to mention the firm’s supercharged efforts to reduce costs, should help it to provide excellent returns in the years ahead.

Global hero

And the same can be said for Diageo (LSE: DGE), in my opinion.

The company’s huge product stable, which includes Smirnoff, Guinness and Captain Morgan, boasts labels that are extremely popular with drinkers across the world. And like AG Barr, Diageo is increasing investment in its existing product ranges, as well as new, fast-growing drinks segments, to keep the top line chugging higher.

For example, just this week Diageo announced it was spending €25m to open a new distillery at its Dublin base to roll out its new brand, Roe & Co. The business has noted a recent uptick in demand for Irish whiskey.

On top of this, Diageo’s huge exposure to North America should also help sales move steadily higher as economic growth Stateside clicks through the gears.

City brokers expect company earnings to detonate 18% in the year to June 2017, and a further 9% in the following period.

While these number result in toppy P/E ratios of 20.9 times and 19.1 times, I reckon the huge growth potential created by Diageo’s broad geographic spread and industry-leading labels merits such a premium.

I think both AG Barr and Diageo are splendid stocks for those seeking long-term growth.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has recommended AG Barr and Diageo. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Black woman using smartphone at home, watching stock charts.
Investing Articles

2 spectacular growth stocks to consider buying in March

Investors ignore the risks with growth stocks when things are going well. But when this changes, fixating on the dangers…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Why is the FTSE 100 suddenly beating the S&P 500?

The UK's blue-chip index has been on fire over the past couple of years, helping it catch up to the…

Read more »

Artillery rocket system aimed to the sky and soldiers at sunset.
Investing Articles

This non-oil FTSE stock’s risen 4.6% in 3 days. What’s going on?

Against the backdrop of trouble in the Middle East, James Beard investigates why this FTSE 100 stock’s doing so well.…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

Has a 2026 stock market crash just come a whole lot closer?

If we're in for a stock market crash, what's the best way for us to prepare, and what kinds of…

Read more »

Silhouette of a bull standing on top of a landscape with the sun setting behind it
Investing Articles

Up 79% in a year, this FTSE 250 stock still gets a resounding Strong Buy from analysts

This under-the-radar growth stock in the FTSE 250 has been on fire over the past 12 months. Why are City…

Read more »

Frustrated young white male looking disconsolate while sat on his sofa holding a beer
Investing Articles

Vistry shares down 20%! Here’s what I’m doing…

Vistry shares have crashed as the firm cuts prices and moves away from share buybacks. But is Stephen Wright’s long-term…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

The IAG share price is climbing today despite war fears – what’s going on?

It's been a tough week for the IAG share price and Harvey Jones expects more volatility. Yet the FTSE 100…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

By March 2027, £1,000 invested in Natwest shares could turn into…

NatWest shares have been on a tear in recent years. What might the next 12 months have in store for…

Read more »