Has the Tesco share price suddenly got boring?

Nobody expects the Tesco share price to shoot the lights out, but it has put on a pretty decent show lately. Harvey Jones examines whether this can continue.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Middle aged businesswoman using laptop while working from home

Image source: Getty Images

There’s been nothing boring about the Tesco (LSE: TSCO) share price lately. Any investor who added it to their portfolio hoping for quiet, steady compounding will have had their socks blown off.

Shares in the UK’s biggest grocer, and one of its most dependable blue-chips, have surged almost 75% in the last three years. Add dividends on top, with the yield touching 4% at times, and the total return is heading towards 90%. Which is pretty exciting, in my view (maybe I should get out more).

But share price momentum tends to be cyclical, and I’m starting to wonder whether Tesco is drifting from the exciting phase into a quieter, possibly bumpier one. The signs are there. The shares are still up almost 14% over the past year, but that lags the FTSE 100’s roughly 20% return, and more recently they’ve been sliding.

FTSE 100 excitement

With a price-to-earnings ratio now above 15, Tesco no longer looks cheap. Its dividend yield of around 3.2% is only a touch above the FTSE 100 average of 3.1%. On paper, it’s starting to look very average. Maybe even boring.

Christmas trading was solid rather than spectacular. Underlying UK sales growth slowed to 3.2% over the festive period, down from 3.9% in the previous quarter. Fresh food did better, while online sales grew by double-digits, but home and clothing lagged, and wholesale distribution operation Booker suffered a modest sales decline.

Still, there was nothing dull about one key number. Tesco increased its UK market share to 29.4% over Christmas, the highest level in more than a decade. That’s a serious achievement, especially given how aggressively Aldi and Lidl were eating into its turf not so long ago. Boring? That’s whizzy.

Tight margins, fierce competition

Tesco has also weathered the latest supermarket price war, sparked by Asda’s attempt to claw back market share, even at the expense of margins. Competition remains fierce and the cost-of-living crisis hasn’t helped, but Tesco continues to look resilient.

So here’s the real question bugging me. I don’t own Tesco shares, which means I’ve missed on all the recent fun. After such a strong period, does it offer enough excitement to be worth considering today?

I’ve been asking the same thing about plenty of FTSE 100 stocks after a bumper year, and broker forecasts are noticeably more cautious than they were. Even so, the 12 analysts covering Tesco have a consensus one-year share price target of 478p. That’s almost 12.5% above today’s 425p. Add a forecast yield of around 3.4% and the total forward return would be 15.9%. That would turn £10,000 into £11,590 if correct. Remember, these are only forecasts. A surprise dip in sales or wider stock market volatility could change the picture in a moment.

That forecast 12-month return isn’t spectacular, but it’s hardly dull either. If the cost-of-living squeeze continues to ease, shoppers should have more to spend. Tesco may not deliver fireworks from here, but as a long-term buy-and-hold, it still looks worth considering. Boring has its place too.

Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended Tesco Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Lady wearing a head scarf looks over pages on company financials
Investing Articles

Is April a good time to start buying shares?

Wondering whether now's a good time to start buying shares to build wealth? History suggests it is, says Edward Sheldon.

Read more »

A senior group of friends enjoying rowing on the River Derwent
Investing Articles

How much passive income could a Stocks and Shares ISA pump out every year?

Regular investing inside a Stocks and Shares ISA could lead to the equivalent of £141 a week in tax-free passive…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

With the FTSE 100 down 5%+ investors should remember this legendary quote from Warren Buffett

Warren Buffett is widely regarded as the greatest investor of all time. And he says that the best time to…

Read more »

Inflation in newspapers
Investing Articles

1 FTSE 100 stock that could benefit from higher inflation

For most companies, inflation is a risk. But for one FTSE 100 firm, higher input costs could be an opportunity…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The 2026 stock market sell-off could be a rare opportunity to build wealth in an ISA

The recent stock market sell-off has led to some shares falling 20% or more. This could be a great opportunity…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

It’s down another 13%! Analysts were dead wrong about the Greggs share price

The Greggs share price continues to fall and analysts have been revising their share price targets down further. Dr James…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

Is the stock market about to reach breaking point?

Private credit has a problem with the emergence of artificial intelligence. And it could be set to create issues across…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A once-in-a-decade chance to buy this S&P 500 stock?

As investors focus on oil prices and the conflict in Iran, Stephen Wright's looking at potential opportunities in the S&P…

Read more »