If the stock market crashes tomorrow, here’s what I’ll do with my portfolio

A stock market crash can feel terrifying. Here’s why staying calm matters – and how this recovering FTSE 100 company shows patience can pay off.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

pensive bearded business man sitting on chair looking out of the window

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Every so often, the stock market gives investors a sharp reminder of how fragile confidence can be. Whether sparked by interest rate shocks, geopolitical tensions, or a sudden banking wobble, a sharp downturn tends to make an investor question everything.

So what will happen to my portfolio if the market crashes tomorrow? To answer that, I often look back at past examples, and few illustrate it better than International Consolidated Airlines Group (LSE: IAG).

The last time disaster struck

International Consolidated Airlines Group owns familiar names like British Airways, Iberia and Vueling. Before Covid, the stock sat comfortably around 600p, reflecting steady growth and healthy global travel demand.

Then the pandemic hit. Within weeks, planes were grounded, revenues dried up and the group’s share price nosedived by nearly 80%, falling to under 100p. For investors who sold in panic, it was a painful lesson. Those who held on however, would eventually see that patience rewarded.

How it’s bounced back

In the five years since that collapse, the group’s recovered roughly 70%, now changing hands near 370p. It’s not quite back to pre-pandemic highs but it highlights how market crashes rarely last forever. The strongest companies find a way through.

In fact, even after this recent surge, the company still looks undervalued to me. It trades on a price-to-earnings (P/E) ratio of just 8.43 and a P/E growth (PEG) ratio of 0.87 — suggesting earnings are expected to keep growing faster than the price implies.

The risk side of the equation

Of course, investing isn’t without worry. International Consolidated Airlines still carries a hefty £14.34bn debt load, nearly three times its equity. That’s a red flag — though for now, cash flows are strong enough to handle repayments. It’s also important to note that airlines are exposed to geopolitical shocks that can push oil prices higher, as well as the ever-present risk of environmental disasters that could once again ground air travel.

But reassuringly, margins are improving and the group has returned to paying dividends, currently yielding around 2%. Even more striking is the return on equity (ROE) of 58%, which tells me management’s generating excellent returns on shareholder money despite the debt.

What will I do in a downturn?

If there were another sharp downturn, there’s a good chance share prices would get walloped again. Airlines and luxury goods tend to be among the first to feel the pinch when confidence or spending drops. But if the business fundamentals stay intact — and the world keeps flying — history suggests patient investors will eventually be rewarded.

That thinking can be applied to other industries and analysis is required to see if the changed circumstances that caused the crash have undermined the long-term prospects for any holdings.

But overall, I aim to avoid selling solid companies in a panic. A stock market crash doesn’t destroy real businesses overnight – it just changes what people are willing to pay for a while. By focusing on balance sheets, cash flows and long-term demand, I can feel more comfortable riding out the noise.

International Airlines Group’s a great reminder that crashes come and go, but resilient companies can bounce back. As long as I stay diversified and keep a level head, I like my chances – crash or no crash.

Mark Hartley has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

These 3 things could make a Stocks and Shares ISA a no-brainer in 2026

The government and the FCA are doing their bit to try to steer investors towards a Stocks and Shares ISA…

Read more »

Businessman using pen drawing line for increasing arrow from 2024 to 2025
Investing Articles

Revealed! The 10 best-performing FTSE 100 shares in 2025

It's been a year of golden gains for the FTSE 100 index, spearheaded by these 10 powerhouse stocks. But can…

Read more »

Snowing on Jubilee Gardens in London at dusk
Investing Articles

Is it time to consider gobbling up these 3 FTSE 100 Christmas turkeys?

Our writer looks at the pros and cons of buying three of the FTSE 100’s (INDEXFTSE:UKX) worst performers over the…

Read more »

Investing Articles

Are Rolls-Royce shares a ticking time bomb after a 95% gain in 2025?

Rolls-Royce shares have been defying predictions of a fall for years now, while consistently smashing through analyst expectations.

Read more »

Hand of person putting wood cube block with word VALUE on wooden table
Investing Articles

I asked ChatGPT for a discounted cash flow analysis for Lloyds shares. This is what it said…

AI software can do complicated calculations in seconds. James Beard took advantage and asked ChatGPT for its opinion on the…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Back to glory: is Aston Martin poised for growth stock stardom in 2026?

Growth stock hopes for Aston Martin quickly evaporated soon after flotation in 2018. But forecasts show losses narrowing sharply.

Read more »

British coins and bank notes scattered on a surface
Investing Articles

UK dividend stocks could look even more tempting if the Bank of England cuts rates this week!

Harvey Jones says returns on cash are likely to fall in the coming months, making the income paid by FTSE…

Read more »

Investing Articles

Up 115% with a 5.5% yield – are Aviva shares the ultimate FTSE 100 dividend growth machine?

Aviva shares have done brilliantly lately, and the dividend's been tip-top too. Harvey Jones asks if it's one of the…

Read more »