Was this penny stock a silly purchase?

This penny stock has fallen in value by over half in the past five years. Here our writer explains why he has no plans to sell the share.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

British Pennies on a Pound Note

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

I own a few penny stocks in my Stocks and Shares ISA. Of them, one is now worth substantially less than I paid for it. On top of that, 2025 could potentially see things get worse not better.

So, was this a mistake for me to buy – and ought I to sell?

A challenging 2024 for a longstanding business

The share in question is Topps Tiles (LSE: TPT).

It is down in value by 23% over the past year and over half on a five-year timeframe. Ouch.

There are good reasons for the fall in the past year, in my opinion. Last year saw like-for-like revenues fall 9%. A £7m profit before tax the prior year turned into a £16m pre-tax loss.

The dividend per share was cut by a third. I think it is one of the reasons some investors hang onto the stock, so it is understandable that the board was loathe to axe it altogether.

Still, given the loss last year, I see a risk that the dividend could yet go to zero.

Might 2025 be any better?

Some of the reasons for last year’s poor performance could be just as bad – or worse – this year.

Weak demand in the tile market is a critical one. On top of that, the company’s acquisition of assets from bankrupt rival CTD last year (currently under investigation by competition authorities) divides investor opinion. Some see it as ill-planned and potentially not the most cost-effective way for Topps to build further scale.

I am more positive about that, seeing it as an opportunistic move that helps the business build credibility in areas adjacent to its main business, such as selling to architects.

Topps has a strong market position, selling one in five tiles bought across the nation. That came about as part of a concerted strategic push and it has another plan to grow its sales to around £1m per day on average.

Lots still to prove

But while sales are one thing, profits are what matter to investors.

Last week, Topps announced that in its most recent quarter, it had returned to sales growth. In the last 12 weeks of last year, like-for-like sales grew 5% year on year.

The chief executive has announced plans to stand down and any hiccoughs in succession and handover could add further risks to the company’s financial performance.

While I am happy about the return to sales growth, I will be keeping a close eye on the company’s interim results a few months from now to see whether it has also moved back into the black after last year’s losses.

Clearly there are multiple risks here. But I do not think buying Topps was silly. It remains a solid business in an area I expect to benefit from strong demand over the long run. So I have no plans to get rid of this penny stock from my portfolio.

C Ruane has positions in Topps Tiles Plc. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Dividend Shares

Prediction: the Lloyds share price could hit £1.25 in 2026

The Lloyds share price has had a splendid 2025 and is inching closer to the elusive £1 mark. But what…

Read more »

Long-term vs short-term investing concept on a staircase
Investing Articles

Here’s how much you need in an ISA of UK stocks to target £2,700 in monthly dividend income

To demonstrate the benefits of investing in dividend-paying UK stocks, Mark Hartley calculates how much to put in an ISA…

Read more »

photo of Union Jack flags bunting in local street party
Investing Articles

Is the FTSE 250 set for a rip-roaring comeback in 2026?

With the FTSE 250 index trading very cheaply, Ben McPoland reckons this market-leading tech stock's worthy of attention in 2026.

Read more »

Young Caucasian man making doubtful face at camera
Dividend Shares

Will the Diageo share price crash again in 2026?

The Diageo share price has crashed 35.6% over one year, making it one of the FTSE 100's worst performers in…

Read more »

Investing Articles

Is Alphabet still one of the best shares to buy heading into 2026?

The best time to buy shares is when other investors are seeing risks. Is that the case with Google’s parent…

Read more »

Investing Articles

Could the Barclays share price be the FTSE 100’s big winner in 2026?

With OpenAI and SpaceX considering listing on the stock market, could investment banking revenues push the Barclays share price higher…

Read more »

Investing Articles

Will the Nvidia share price crash in 2026? Here are the risks investors can’t ignore

Is Nvidia’s share price in danger in 2026? Stephen Wright outlines the risks – and why some might not be…

Read more »

Middle-aged white man pulling an aggrieved face while looking at a screen
Growth Shares

I asked ChatGPT how much £10,000 invested in Lloyds shares 5 years ago is worth today? But it wasn’t very helpful…

Although often impressive, artificial intelligence has its flaws. James Beard found this out when he used it to try and…

Read more »