Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Is this the new Shopify? Why I just bought this explosive growth stock

This under-the-radar business is on Zaven Boyrazian’s best-stocks-to-buy-now list because of its explosive potential to deliver Shopify-like returns!

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Investor looking at stock graph on a tablet with their finger hovering over the Buy button

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As a growth investor, I’m constantly looking for the best stocks to buy. And one of my biggest successes over the last decade has been Shopify. I first invested in the e-commerce giant as early as 2017, earning over a 2,000% return. But while I’m bullish on this enterprise, I think the days of quadruple-digit gains might be behind it.

Obviously, that’s sad news for investors who are only just discovering this top-notch company. However, there will always be another stock that delivers Shopify-like returns. And I think I may have just found it.

In fact, my conviction on this idea is so strong that when I bought shares last week, I doubled my usual starting capital investment. So with that said, let’s talk about Toast (NYSE:TOST). 

What’s Toast?

Toast is a cloud-based, software-as-a-service platform that serves as the operating system of modern restaurants. On the surface, it looks like just another Point of Sale (POS) system. However, in addition to its payment processing capabilities, the firm’s technology connects front- and back-of-house operations.

Beyond the usual accepting of orders at the counter or tableside, Toast enables online ordering, QR code menu scanning, real-time menu changes, multiple location management, ingredient price tracking, menu costing, self-service kiosks, AI-powered sales analytics, loyalty schemes, seamless integration with third-party online platforms, gift cards, e-mail marketing, access to a network of on-demand delivery drivers, even direct access to financing through its banking partners.

For Shopify shareholders, a lot of these features should sound familiar as the platform offers a very similar equivalent product suite for the e-commerce space instead of restaurants.

The next Shopify?

There are a lot of POS solutions around today, even in the restaurant niche. So what makes Toast so special? A big part of its competitive moat boils down to its technology. Looking at customer reviews, rival solutions don’t seem to come close in terms of capabilities, extensiveness of features, and ease of use.

So it’s not surprising the company’s already captured 15% of the US market. But while the software brings customers in, it’s the gross payment volume (GPV) that drives Toast’s revenue stream. With a small fee charged on each transaction, 82% of sales come from its payment processing solutions – another similarity with Shopify.

Thanks to rapid location expansion from less than 30,000 in 2019 to 127,000 as of September, GPV’s been growing at a 40% annualised rate, reaching $126bn in 2023. In turn, that’s translated into 42% annualised revenue growth over the last five years. And to top things off, it’s just turned profitable.

Of course, no investment’s ever without risk. Fierce competition means management has to continuously innovate its technology to stay ahead of the curve. And its dependence on transaction volume to drive sales and profits means Toast’s sensitive to economic downturns.

However, with an already dominant position within a highly fragmented US market and the recent launch of international expansion to Canada and the UK, Toast has barely scratched the surface of its long-term 15 million global location market opportunity.

With a market-cap of just $22bn, I think Toast has enormous Shopify-like growth potential. That’s why I just bought it.

Zaven Boyrazian has positions in Shopify and Toast. The Motley Fool UK has recommended Shopify and Toast. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young woman holding up three fingers
Investing Articles

Want to start investing in 2026? 3 things to get ready now!

Before someone is ready to start investing in the stock market, our writer reckons it could well be worth them…

Read more »

Investing Articles

Can the stock market continue its strong performance into 2026?

Will the stock market power ahead next year -- or could its recent strong run come crashing down? Christopher Ruane…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

Here’s how someone could invest £20k in an ISA to target a 7% dividend yield in 2026

Is 7% a realistic target dividend yield for a Stocks and Shares ISA? Christopher Ruane reckons that it could be.…

Read more »

A quiet morning and an empty Victoria Street in Edinburgh's historic Old Town.
Investing Articles

How little is £1k invested in Greggs shares in January worth now?

Just how much value have Greggs shares lost this year -- and why has our writer been putting his money…

Read more »

Businessman using pen drawing line for increasing arrow from 2024 to 2025
Investing Articles

This cheap FTSE 100 stock outperformed Barclays, IAG, and Games Workshop shares in 2025 but no one’s talking about it

This FTSE stock has delivered fantastic gains in 2025, outperforming a lot of more popular shares. Yet going into 2026,…

Read more »

Close-up of British bank notes
Investing Articles

100 Lloyds shares cost £55 in January. Here’s what they’re worth now!

How well have Lloyds shares done in 2025? Very well is the answer, as our writer explains. But they still…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

How much do you need in an ISA to target £2,000 a month of passive income

Our writer explores a passive income strategy that involves the most boring FTSE 100 share. But when it comes to…

Read more »

Investing Articles

£5,000 invested in a FTSE 250 index tracker at the start of 2025 is now worth…

Despite underperforming the FTSE 100, the FTSE 250 has been the place to find some of the UK’s top growth…

Read more »