Rightmove and Rentokil are 2 FTSE 100 shares in the news. Should I buy?

Two FTSE 100 shares hit the headlines today (11 September) for very different reasons. Our writer ponders whether now could be a buying opportunity.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Rightmove (LSE:RMV) and Rentokil (LSE:RTO) are two FTSE 100 shares that attracted a lot of interest on 11 September. That’s because the former rejected a takeover approach and the latter released a disappointing trading update.

But should I add either of them to my portfolio?

Hot property

On 2 September, Rightmove announced that it had received an unexpected takeover approach from REA Group, an Australian company that operates a number of real estate websites around the world.

In my opinion — although a potential acquisition makes sense from a strategic point of view — they’ve offered too much. If I was a shareholder, I’d be screaming from the rooftops for the directors to agree to the deal. Instead, they’ve rejected the bid.

For the year ending 31 December 2024 (FY24), analysts are expecting basic earnings per share (EPS) of 25.98p. The offer values the company at 698p — implying a forward price-to-earnings ratio of 26.5. To put this in perspective, the Magnificent Seven are currently trading on a multiple of 23.9.

And I think there’s little on the company’s balance sheet to justify this valuation. At 30 June 2024, it had net assets of £66m, giving an eye-watering price-to-book ratio of 80.

But when the takeover approach was rejected, Rightmove’s share price didn’t move. This suggests shareholders are expecting an improved offer to be made by REA (or someone else). Collectively, investors clearly believe the company’s worth at least £5.3bn, its current market cap.

That could be due to the fact that it has an 86% market share of a “selection of the top property portals”.

It should also benefit from the anticipated improvement in the UK property market if (as expected) interest rates continue to be cut.

Also, the government’s emphasis on housebuilding to help boost economic growth should add to the property portal’s bottom line.

But despite these positives, its current valuation looks on the high side to me. I don’t see much further upside, therefore I wouldn’t want to invest.

Bad news

Rentokil’s shares tanked nearly 20% after the pest control and hygiene group issued a profits warning after reporting disappointing sales in North America. The territory accounts for approximately 60% of revenue so any problems in the region are going to have a disproportionate impact.

On the day, the stock hit a 52-week low. It’s not been a good year for the company’s shareholders. Its shares have fallen 34% since September 2023.

But this could be an opportunity to get a quality stock at a knock-down price.

Through a combination of acquisitions and organic growth, Rentokil has seen its revenue increase from £2.7bn in 2019, to £5.4bn in 2023. During this period, its adjusted EPS has risen by an impressive 61%.

But I don’t want to buy, principally because I still think there’s some uncertainty over its business in America. It doesn’t sound as though things have improved. The company said “the trading performance in July and August was lower than anticipated”.

This makes me nervous.

Also, Rentokil’s dividend is on the mean side. It increased its interim payout by an impressive 14.9%, compared to FY23. But even if it did this with its final dividend, it would still only be yielding 2.6%.

This isn’t enough to compensate me for the risk that I’d be taking by investing now.

James Beard has no position in any of the shares mentioned. The Motley Fool UK has recommended Rightmove Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Group of young friends toasting each other with beers in a pub
Investing Articles

FTSE 100 shares: has a once-a-decade chance to build wealth ended?

The FTSE 100 index has had a strong 2025. But that doesn't mean there might not still be some bargain…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

I asked ChatGPT for its top passive income ideas for 2026 and it said…

Stephen Wright is looking for passive income ideas for 2026. But can asking artificial intelligence for insights offer anything valuable?

Read more »

Woman riding her old fashioned bicycle along the Beach Esplanade at Aberdeen, Scotland.
Investing Articles

Here’s how a 10-share SIPP could combine both growth and income opportunities!

Juggling the prospects of growth and dividend income within one SIPP can take some effort. Our writer shares his thoughts…

Read more »

Tabletop model of a bear sat on desk in front of monitors showing stock charts
Investing Articles

The stock market might crash in 2026. Here’s why I’m not worried

When Michael Burry forecasts a crash, the stock market takes notice. But do long-term investors actually need to worry about…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Is this FTSE 250 retailer set for a dramatic recovery in 2026?

FTSE 250 retailer WH Smith is moving on from the accounting issues that have weighed on it in 2025. But…

Read more »

Young Black woman using a debit card at an ATM to withdraw money
Investing Articles

I’m racing to buy dirt cheap income stocks before it’s too late

Income stocks are set to have a terrific year in 2026 with multiple tailwinds supporting dividend growth. Here's what Zaven…

Read more »

ISA Individual Savings Account
Investing Articles

Aiming for a £1k passive income? Here’s how much you’d need in an ISA

Mark Hartley does the maths to calculate how much an investor would need in an ISA when aiming for a…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Is investing £5,000 enough to earn a £1,000 second income?

Want to start earning a second income in the stock market? Zaven Boyrazian breaks down how investors can aim to…

Read more »