At 69p, is the Vodafone share price the biggest bargain on the FTSE 100?

On paper, the Vodafone share price looks like an attractive investment opportunity. But is that really the case? This Fool explores.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London

Image source: Vodafone Group plc

I’ve been searching the FTSE 100 for my next buy and the Vodafone (LSE: VOD) share price has caught my attention.

Right now, the stock looks incredibly cheap at just 69p. At that price, could it be the biggest bargain on the Footsie?

A poor performance

I first want to look at what has got the stock to its current price. Let’s start by going back five years.

Back then, a share in the telecommunications stalwart would have set investors back 139p. That means Vodafone stock has lost 50.9% of its value during that time.

In the last 12 months, its share price has followed a similar trajectory. A year ago, a share cost just shy of 93p. That’s 26.7% more than it costs today.

That makes grim reading for Vodafone shareholders. It has posted a relatively better performance in 2024, essentially flatlining. However, it’s not great when you consider that the Footsie has climbed 8.6% and many UK-listed companies have excelled.

Where next?

But as an investor, I’m not one to dwell on the past. It can help me make more informed decisions. But I’m more conscious about how a stock can perform in the years to come. Therefore, Vodafone’s slashed share price may actually be an opportunity for me to snap up a bargain.

But do I think this is the case? In all honesty, no.

I can see why some investors view Vodafone as an attractive investment for under 70p. The business has started its turnaround under CEO Margherita Della Valle and she’s emphasised streamlining the firm’s operations. As part of this, Vodafone offloaded its Spanish business for €5bn.

It has also agreed terms to dispose of its Italian ops for €8bn. With the money it generates, the business plans to reduce its debt.

I’m steering clear

But even so, I see too many issues with Vodafone.

While it has plans to reduce its debt, the pile is still massive. As of September 2023, it stood at €36.2bn. With the UK base rate at 5.25%, this will only make it more difficult to reduce.

What’s more, while it currently offers a whopping 11.2% dividend yield, all is not as it seems on the surface. That’s because its dividend will be cut in half in 2025.

In all fairness, I think that’s a smart move. For years market spectators have been questioning how sustainable Vodafone’s yield is. Now with plans to reduce it, this will free up €1bn a year for the business going forward.

That means its new yield works out at around 5.6%. That’s still above the average Footsie payout (3.9%). But for me, Vodafone loses its appeal without its index-leading yield.

Better options out there

As such, I’ll be avoiding adding any of its shares to my portfolio. On paper, they may seem like a bargain. But I think there are better options for investors out there to consider.

Charlie Keough has no position in any of the shares mentioned. The Motley Fool UK has recommended Vodafone Group Public. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Lady wearing a head scarf looks over pages on company financials
Investing Articles

Is April a good time to start buying shares?

Wondering whether now's a good time to start buying shares to build wealth? History suggests it is, says Edward Sheldon.

Read more »

A senior group of friends enjoying rowing on the River Derwent
Investing Articles

How much passive income could a Stocks and Shares ISA pump out every year?

Regular investing inside a Stocks and Shares ISA could lead to the equivalent of £141 a week in tax-free passive…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

With the FTSE 100 down 5%+ investors should remember this legendary quote from Warren Buffett

Warren Buffett is widely regarded as the greatest investor of all time. And he says that the best time to…

Read more »

Inflation in newspapers
Investing Articles

1 FTSE 100 stock that could benefit from higher inflation

For most companies, inflation is a risk. But for one FTSE 100 firm, higher input costs could be an opportunity…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The 2026 stock market sell-off could be a rare opportunity to build wealth in an ISA

The recent stock market sell-off has led to some shares falling 20% or more. This could be a great opportunity…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

It’s down another 13%! Analysts were dead wrong about the Greggs share price

The Greggs share price continues to fall and analysts have been revising their share price targets down further. Dr James…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

Is the stock market about to reach breaking point?

Private credit has a problem with the emergence of artificial intelligence. And it could be set to create issues across…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A once-in-a-decade chance to buy this S&P 500 stock?

As investors focus on oil prices and the conflict in Iran, Stephen Wright's looking at potential opportunities in the S&P…

Read more »