These 10 FTSE 100 shares are making ISA investors millionaires. So how many do I hold?

Plenty of ISA investors have made a million by investing in a balanced portfolio of FTSE 100 shares. So which stocks have they been buying?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Midnight is celebrated along the River Thames in London with a spectacular and colourful firework display.

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

FTSE 100 shares have been bumpy lately but remain a brilliant way to build long-term wealth. Stocks and Shares ISA millionaires swear by them, according to new research from investment platform AJ Bell.

It has lifted the lid on the ‘Super Investors’ who have built up ISA portfolios worth £1m or more. In what is music to this Fool’s ears, they are much more likely to invest in individual stocks than the typical investor.

On average they hold 75% in shares (including investment trusts) and the remainder in funds. By comparison, other ISA investors typically hold just 60% in shares.

Making a million from shares

It’s a brilliant vote of confidence in direct equities, but as AJ Bell managing director Charlie Musson points out it’s a riskier strategy, as their fortunes will be concentrated on a smaller number of companies than if they used funds.

ISA investors are nicely diversified, holding on average 28 different positions. Some hold over 100, while a handful have just a single investment in their portfolios. Personally, I hold 25 positions, of which 16 are direct equities.

Sadly, I’m not an ISA millionaire. But among those who are, oil giant Shell (LSE: SHEL) is the single most popular stock, held by 39%.

That isn’t so surprising. ISAs were launched almost exactly 25 years ago on 6 April 1999, and some millionaires will have held shares in Personal Equity Plans (PEPs) before then. Shell has been a FTSE 100 powerhouse throughout, with an unmatchable post-war dividend track record, until the pandemic struck.

Today it yields is a relatively modest 4.17%, but that’s still above the FTSE 100 average of 3.9%. Consensus suggests it will climb to 4.39% in 2024.

Shell’s shares rocketed after Russia invited Ukraine, and are up 70% over three years, although they’re down 2.65% over the last 12 months. Where they go in the short term will largely depend on energy prices.

I want these shares too

In the longer run, Shell feels like a portfolio fixture, however the energy transition plays out. Now wonder ISA millionaires love it.

Lloyds Banking Group is the second most popular stock, held by 32% of ISA millionaires. That doesn’t surprise me. It’s typically the most traded on the FTSE 100. I was surprised to see 32% held pharmaceutical group GSK. That confirms my sense that this is a stock on the up, and I’m keen to buy it when I have the cash.

Oil major BP is in fourth place, held by 31%, while insurer Aviva rounds off the top five. With National Grid in sixth place it’s clear that serious, successful investors prize dividend stocks highly.

I was interested to see that GSK’s former consumer healthcare arm Haleon in seventh place. It’s flown under my radar. Now I need to pay it some attention.

Scottish Mortgage Investment Trust, Legal & General Group, and HSBC Holdings round off the top 10.

I only hold three of the top 10: Lloyds, Scottish Mortgage, and L&G. I’m red hot for GSK and it’s time I bought Shell and boned up on Haleon. It’s probably too late for me to become an ISA millionaire but I’m happy to learn from those who have.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

HSBC Holdings is an advertising partner of The Ascent, a Motley Fool company. Harvey Jones has positions in Legal & General Group Plc, Lloyds Banking Group Plc, and Scottish Mortgage Investment Trust Plc. The Motley Fool UK has recommended GSK, HSBC Holdings, Haleon Plc, and Lloyds Banking Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

These 3 growth stocks still look dirt cheap despite the FTSE hitting all-time highs

Harvey Jones is hunting for growth stocks that have missed out on the recent FTSE 100 rally and still look…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Here’s how much I’d need to invest in UK income stocks to retire on £25k a year

Harvey Jones is building his retirement plans on a portfolio of top UK dividend income stocks. There are some great…

Read more »

Investing Articles

If I’d invested £5,000 in BT shares three months ago here’s what I’d have today

Harvey Jones keeps returning to BT shares, wondering whether he finally has the pluck to buy them. The cheaper they…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Here’s how I’d aim for a million, by investing £150 a week

Our writer outlines how he’d aim for a million in the stock market through regular saving, disciplined investing, and careful…

Read more »

Investing Articles

Here’s how the NatWest dividend could earn me a £1,000 annual passive income!

The NatWest dividend yield is over 5%. So if our writer wanted to earn £1,000 in passive income each year,…

Read more »

Young female hand showing five fingers.
Investing Articles

I’d start buying shares with these 5 questions

Christopher Ruane shares a handful of selection criteria he would use to start buying shares -- or invest for the…

Read more »

Businessman use electronic pen writing rising colorful graph from 2023 to 2024 year of business planning and stock investment growth concept.
Investing Articles

Here’s how much income I’d get if I invested my entire £20k ISA in Tesco shares

Harvey Jones is wondering whether to take the plunge and buy Tesco shares, which offer solid growth prospects and a…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

1 big-cap stock I’d consider buying with the FTSE 100 around 8,000

With several contenders it’s been a tough choice. But here are my top FTSE 100 stock picks, despite the buoyant…

Read more »