Up 43% in a week! But what would I have if I’d bought Ocado shares 3 years ago?

Investing delivers highs and lows, as anybody who holds Ocado shares can testify. The FTSE 100 stock is on a roll today but is it too late to buy?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Young brown woman delighted with what she sees on her screen

Image source: Getty Images

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Ocado shares (LSE: OCDO) looked all played out just a few weeks ago. The FTSE 100‘s brightest tech hope had posted a string of losses as it battled to turn itself into a cutting-edge global grocery business.

On 6 June, I looked at the stock and concluded: “At some point Ocado shares may fly and make some lucky investors rich. They’d have to be brave to buy them today, though.” That sound we can hear is me wailing and spitting, because I wasn’t brave and didn’t buy them. Instead, other lucky investors got rich.

I do hate missing out

When I wrote my piece, Ocado shares traded at 358p. Friday’s price? A cool 978p, up an incredible 174%.

Much of that increase came last week, when the share price jumped 43%. Yet those lucky investors deserve their quick profits, especially as many longer-term investors will be nursing outsizes losses. 

If I’d invested £5,000 in Ocado three years ago, I’d be down 52.88%. My stake would be worth just £2,356 – and that’s after the recent recovery.

What held me back was fear that the share price would carry on falling, and I’d be wailing and spitting over an instant loss. Inflation hit tech stocks hard last year by driving up borrowing costs and discounting the value of their projected future earnings.

The cost-of-living crisis also hit online grocery spend in the UK, which was already falling after lockdown. In 2018, Ocado posted a £44.4m pre-tax loss. Last year, that widened to £500.8m. Cash flows aren’t expected to turn positive until 2027, which could force Ocado into another equity raise, diluting existing holdings. So what’s changed?

Investors perked up on rumours that Amazon was lining up a takeover at 800p a share (it would have to pay a lot more now). That remains unconfirmed but the share price has held on to its gains. It added to them last Monday after Norwegian robotics firm AutoStore was ordered to pay Ocado £200m in 24 monthly instalments.

It’s still a risky stock

Autostore had waged a three-year legal battle claiming that Ocado’s robotics technology infringed six of its patents, and lost. That £200m will come in handy. It also removes the danger that Ocado would have to pay Autostore a similar sum.

While Ocado’s partnership with Marks & Spencer continues to disappoint, it may pick up when the cost-of-living crisis eases. But it’s the group’s robotics-focused Solutions division that gets investor juices flowing. It now runs 23 automated customer fulfilment centres with leading grocers such as Kroger in the US, Casino in France and Aeon in Japan. Plenty more are lined up. The potential market is vast.

Ocado’s cash flows are likely to remain negative for several more years before it finally turns a profit on all this investment. We’ve seen a sea change in sentiment, but this is still a risky stock. Worse, it’s 174% more expensive than last time I looked.

Then, I felt it was too soon to buy Ocado. Now I feel it’s too late. In future I’ll stick to my comfort zone, which is buying cheap dividend income stocks, and leave volatile growth stocks like this one to braver and luckier souls than me.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

John Mackey, former CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Harvey Jones has no position in any of the shares mentioned. The Motley Fool UK has recommended Amazon.com and Ocado Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle-aged black male working at home desk
Investing Articles

Can Diageo’s new chief financial officer help to reverse the falling share price?

Despite Diageo’s weaker share price, a revitalised management and a focus on strategy execution look set to keep the dividend…

Read more »

Light trails from traffic moving down The Mound in central Edinburgh, Scotland during December
Investing Articles

Has the Trainline share price just turned the corner?

The Trainline share price jumped in early trading today after a strong set of annual results from the ticketing provider.…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

Record service revenues make Apple a stock to consider buying

Despite declining iPhone sales and lower overall revenues, Apple stock is on the up. Stephen Wright looks at what investors…

Read more »

The words "what's your plan for retirement" written on chalkboard on pavement somewhere in London
Investing Articles

Lifetime second income! 3 FTSE stocks I hope I’ll never have to sell

There are no guarantees when investing, but Harvey Jones hopes to generate a second income from these stocks for the…

Read more »

The flag of the United States of America flying in front of the Capitol building
Investing Articles

Best US stocks to consider buying in May

We asked our freelance writers to reveal the top US stocks they’d buy in May, which included a cybersecurity leader…

Read more »

Concept of two young professional men looking at a screen in a technological data centre
Investing Articles

Are these 2 top-performing UK growth stocks set to smash the index all over again? 

Harvey Jones is still kicking himself for failing to buy these two top FTSE 100 growth stocks last June. Now…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

1 penny stock I’d consider buying now while its share price is near 12p

This penny stock’s business looks set to explode into earnings after being a loss-maker for years. I think it’s an…

Read more »

Businesswoman analyses profitability of working company with digital virtual screen
Investing Articles

This FTSE 100 stock has what it takes to keep beating the market

Stephen Wright looks at a UK stock that's outperformed the broader market since its IPO in 2006 and looks set…

Read more »