3 big mistakes Stocks and Shares ISA investors make

By avoiding these three simple mistakes, investors can potentially generate higher long-term returns in their Stocks and Shares ISAs.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Young Asian woman with head in hands at her desk

Image source: Getty Images

Investing within a Stocks and Shares ISA is one of the best ways to build wealth in the UK. Sadly though, not all investors have success with their ISAs. That’s because they make investing mistakes that bring down their returns dramatically.

Here, I’m going to highlight three very common mistakes ISA investors make. Avoid these, and building long-term wealth becomes a lot easier.

Lack of diversification

Quite often, investors only own a handful of stocks. This really isn’t enough – if one or two of these stocks underperforms, they will drag the whole portfolio down.

To be fully diversified and minimise stock-specific risk, as portfolio really needs to hold at least 20 different stocks. This way, a couple of bad picks won’t have a huge impact on overall performance.

It’s worth noting here that there are plenty of ways to diversify easily today. For example, adding funds or investment trusts to a portfolio gains instant access to a broad range of shares.

Home bias

Now, a good portfolio will be diversified by asset class and within asset class. It will also be diversified geographically.

This last bit is where a lot of investors trip up. Quite often, investors experience what’s known as ‘home bias’ and invest predominantly in shares listed in their home country. This can limit their long-term returns.

Just look at the recent performance of the UK’s FTSE 100 index versus the US’s S&P 500.

Source: Google Finance

For the five-year period to the end of May, the Footsie produced a return of just 3.2% a year (including dividends) while the S&P 500 returned approximately 11% per year.

This means UK investors could have potentially improved their returns significantly by allocating some capital to US shares.

Why has the US market performed so much better than the UK market? It’s mainly because the US is home to tech giants such as Apple, Microsoft, and Alphabet – which are growing rapidly as the world becomes more digitalised.

Portfolio construction

Finally, a third mistake ISA investors make is not ‘right-sizing’ their portfolio positions. This means weighting a stock or security relative to its risk/reward profile.

Quite often, retail investors have huge positions in risky stocks (e.g. 50% of their portfolio in Tesla). This isn’t sensible from a risk-management perspective.

But neither is weighting stocks equally. Because with an equally-weighted portfolio, higher-risk stocks have the same weightings as lower-risk stocks.

Generally speaking, the best approach, when it comes to building a portfolio, is to give the most weight to solid, blue-chip stocks that have attractive risk/reward profiles and less weight to more speculative shares that could potentially blow up.

This is what professional fund managers tend to do. They often also cap position sizes at 5% to ensure that no single stock is a massive part of their portfolio.

By right-sizing their stock positions, risk can be reduced dramatically.

Generating strong returns

By focusing on these three areas of portfolio management, ISA investors can significantly reduce their overall risk levels. By doing this, they can give themselves a much better chance of generating strong long-term returns.

Ed Sheldon has positions in Alphabet, Apple, and Microsoft. The Motley Fool UK has recommended Alphabet, Apple, Microsoft, and Tesla. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Trader on video call from his home office
Investing Articles

Down 19%! Here’s why Barclays shares look a serious bargain to me right now

Barclays shares have slumped recently, but a big gap between price and fair value has opened, offering nimble long-term investors…

Read more »

CEO Mark Zuckerberg at F8 2019 event
Investing Articles

Why Meta Platforms shares fell 12.5% in March

Historically, investors have done well by buying Meta Platforms shares when the price has fallen. But is the latest legal…

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

£20,000 invested in BAE Systems shares 4 years ago is now worth…

BAE Systems' shares have soared since 2022, yet rising NATO budgets are just starting to feed through, so the real…

Read more »

This way, That way, The other way - pointing in different directions
Investing For Beginners

Aviva shares fell 12% in March! Here’s my outlook from here

Jon Smith explains why Aviva shares underperformed last month, but paints an upbeat picture for the stock when looking further…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

A 6.3% forecast yield! 1 bargain-basement FTSE passive income gem to buy today?  

This FTSE 100 passive income star has delivered consistently high dividends, with analysts forecasting more to come, and it looks…

Read more »

British coins and bank notes scattered on a surface
Investing Articles

£100 invested in a Stocks and Shares ISA today could be worth…

A Stocks and Shares ISA is a proven way of building wealth. But how much could a smaller stake of…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

April opportunities: 2 heavily-discounted stocks to consider buying

Are under-the-radar growth stocks the best place to look for potential stocks to buy as investors look for certainty in…

Read more »

Workers at Whiting refinery, US
Investing Articles

Why the BP share price *finally* surged 24.5% in March

Long-term owners of BP stock have had a frustrating few years, but is the share price rising 24.5% in March…

Read more »