Why I’m shunning Rolls-Royce shares and what I’d buy instead

The Rolls-Royce share price may be down but I’m out, and I’m watching a different company’s stock in the industrial sector instead.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Bearded man writing on notepad in front of computer

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Rolls-Royce (LSE: RR) shares have been on a downtrend since November last year. With the stock near 73p, its plunged by around 47% over the past 12 months.

That wasn’t supposed to happen! The reasons for the company’s troubles during the pandemic have been well reported. But the partial recovery in airline flying hours should have propelled the business well along the runway to recovery. 

And the way the company has been selling non-core operations to shore up it’s debt-laden balance sheet should have provided added impetus for the shares.

The business isn’t the stock

The problem for shareholders is that the business isn’t the stock. Rolls-Royce the business has been on a fast-recovering trajectory. City analysts forecast chunky triple-digit-percentage increases in earnings this year and next. Revenue is on the rise too. And operating cash flow has recently dragged itself out of negative territory.

However, the background to those positive figures is that Rolls-Royce has proved it relies on the health of the airline industry. And that’s a vulnerable and cyclical sector. But on top of that, the company carries a lot of debt. The business was making a loss in the two years before the pandemic even started. And I think that speaks volumes about the complexities — and costs — of the engineering industry.

If I was starting a business from scratch, or buying one outright, it wouldn’t be an engineering enterprise. There are easier ways to make money. And if I’d never heard of Rolls-Royce before, I wouldn’t consider buying the shares today, based on the current trading and valuation figures.

For example, the company currently pays no shareholder dividend. City analysts are forecasting a big recovery in earnings, true. But even after the recent slide in the share price, the advance is more than priced-in. The forward-looking earnings multiple for 2023 is just over 19. And I think that valuation looks full and well up with events. 

Potential for higher earnings ahead

But the firm’s quality indicators don’t look so good either. The profit margin is running below 3% and the return against invested capital below 5%. If I’d happened to find this company on my screens by chance, I’d have likely moved on to examine the next opportunity.

However, flying hours in the airline industry are still at just around 60% of their pre-pandemic levels. So, theoretically, there’s potential for an increase of just under 67% to get back to the 100% capacity from 2019. And if the industry does fully recover, Roll-Royce could see its revenue and cash flows increase. Potentially, net profits could receive a significant boost.

Nevertheless, Rolls-Royce shares are not for me today. And that’s because I see stock opportunities that look better to me right now. For example, in the same industrials sector, I like the look of IMI. The business engineers and manufactures products that control the precise movement of fluids.

There are no guarantees of a positive performance from an investment in IMI shares. But the company delivered an upbeat trading statement at the end of July. It also has some impressive quality metrics. And the balance sheet features far less debt than Rolls-Royce’s. I’m thinking about buying it.

Kevin Godbold has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Female student sitting at the steps and using laptop
Investing Articles

UK stocks: the contrarian choice for 2026

UK stocks aren’t the consensus choice for investors at the moment. But some smart money managers who are looking to…

Read more »

Investing Articles

Down 20% in 2025, shares in this under-the-radar UK defence tech firm could be set for a strong 2026

Cohort shares are down 20% this year, but NATO spending increases could offer UK investors a huge potential opportunity going…

Read more »

Young Caucasian woman with pink her studying from her laptop screen
Investing Articles

New to investing? Here’s Warren Buffett’s strategy for starting from scratch

Warren Buffett says he could find opportunities to earn a 50% annual return in the stock market if he was…

Read more »

Investing Articles

Can the sensational Barclays share price do it all over again in 2026?

Harvey Jones is blown away by what the Barclays share price has been doing lately. Now he looks at whether…

Read more »

Investing Articles

Prediction: in 2026 mega-cheap Diageo shares could turn £10,000 into…

Diageo shares have been burning wealth lately but Harvey Jones says long-suffering investors in the FTSE 100 stock may get…

Read more »

Investing Articles

This overlooked FTSE 100 share massively outperformed Tesla over 5 years!

Tesla has been a great long-term investment, but this lesser-known FTSE 100 company would have been an even better one.

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

I’m backing these 3 value stocks to the hilt – will they rocket in 2026?

Harvey Jones has bought these three FTSE 100 value stocks on three occasions lately, averaging down every time they fall.…

Read more »

Investing Articles

Can the barnstorming Tesco share price do it all over again in 2026?

Harvey Jones is blown away by just how well the Tesco share price has done lately, and asks whether the…

Read more »