How wrong was I about Persimmon shares? They keep crashing!

Persimmon shares have collapsed in 2022, losing more than half their value. They’ve also lost almost a quarter of their value in six weeks. Time to sell?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Middle-aged white man pulling an aggrieved face while looking at a screen

Image source: Getty Images

Earlier this summer, my wife and I built a new standalone portfolio of cheap shares. In total, we bought 10 new stocks. These included six blue-chip FTSE 100 shares and three mid-cap FTSE 250 shares, plus a single US stock. We built this portfolio to generate extra passive income, so all 10 stocks offered attractive dividend yields. But the investment with the highest cash yield — Persimmon (LSE: PSN) shares — is the worst-performing by far. So what went wrong?

Was buying Persimmon shares a mistake?

As I write on Monday morning, Persimmon shares trade at 1,427p, down 1% since Friday’s close. Here’s how they’ve performed over six timescales:

Five days-4.4%
One month-22.9%
Six months-38.2%
2022 YTD-50.1%
One year-50.4%
Five years-43.8%

The Persimmon share price has had a horrendous time since April 2021, crashing by more than half this calendar year and over the past 12 months. At their 52-week high, the shares peaked at 2,930p on 4 January, so they’ve been one of the FTSE 100’s worst performers in 2022.

For the record, my wife bought these slumping shares in late July at an all-in price (including stamp duty and dealing commission) of £18.56. Six weeks later, they have lost almost a quarter (-23.2%) of their value. Ouch.

Remind me why I bought this crashing stock

We decided to buy Persimmon shares for three main reasons. First, to gain exposure to the UK property market — with a market value of £4.6bn, the group is the UK’s second-largest housebuilder. Second, because its shares looked cheap at the time, thanks to a lowly price-to-earnings ratio (P/E). Third, because this stock offered the highest dividend yield in the FTSE 100 when we bought it — and still does.

Unfortunately, things have gone from bad to worse for the UK economy this summer. Energy costs — especially wholesale gas prices — have skyrocketed, pushing up already red-hot inflation. With consumer prices and interest rates soaring, fears are rising that our economy will plunge into recession. This could drag down house prices and transaction levels, delivering a double whammy to Persimmon and its shares.

This stock looks dirt-cheap to me for the long term

After their recent steep falls, Persimmon shares have been dumped in Mr Market’s bargain bin. Right now, they trade on a P/E of 6.2, for an earnings yield of 16.1%. What’s more, their dividend yield has soared to a whopping 16.5% a year — almost unheard-of territory for a FTSE 100 stock.

But company dividends are not guaranteed, so they can be cut or cancelled at any time. And I think fears of a potential dividend cut by Persimmon in 2022-23 have added to selling pressure on this stock. After all, double-digit cash yields are pretty rare in the FTSE 100. But even if Persimmon were to halve this payout, it would still be a juicy 8.25% a year. And that’s why I’m holding on for the long term.

Lastly, though Persimmon shares have been battered, our new portfolio is doing fine. Five stocks are up and five are down, with this pot having only lost 2.3% of its value to date. Once again, this demonstrates the value of diversifying my investments to reduce the risk of large losses!

Cliffdarcy has an economic interest in Persimmon shares. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Investing Articles

Buying £20k of BAE Systems shares could give me a £360 income this year!

Looking for the best dividend stocks out there? Royston Wild explains why BAE Systems shares are worth considering.

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

Trying to make a million from FTSE 100 shares? Here’s where to start today

FTSE 100 investor Andrew Mackie highlights how the best UK shares are often those that use weak markets to quietly…

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

How the UK State Pension measures up against other countries — and why it’s not enough

Mark Hartley weighs the UK State Pension against other nations, revealing why it’s important for Britons to explore additional options.

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

A stock market crash this summer? Here’s how it could help

With emotion running high, the stock market is in a funny mood right now. And it can make investing choices…

Read more »

Close-up of children holding a planet at the beach
Investing Articles

Investors are pouring cash into Scottish Mortgage Investment Trust. Is it all about SpaceX?

Is this the perfect time to join the revived space race, by grabbing a chunk of the UK's most popular…

Read more »

The words "what's your plan for retirement" written on chalkboard on pavement somewhere in London
Investing Articles

Here’s 1 way to pick buy-and-forget stocks for a lifetime SIPP

Volatile stock markets have shaken the confidence of SIPP and ISA investors in 2026. We need a low-stress way to…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

1 quality stock to consider buying for a brand spanking new ISA

Ben McPoland highlights an excellent growth stock that he's looking to buy in the coming weeks. The company is growing…

Read more »

Investing Articles

How to target a devilishly good £666 weekly income from your Stocks and Shares ISA

Harvey Jones shows how investors can use their annual Stocks and Shares ISA allowance to generate a high and rising…

Read more »