Stock market recovery: my game plan

How can an investor approach a stock market recovery? Here our writer explains what he does when a declining stock market turns around.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Bus waiting in front of the London Stock Exchange on a sunny day.

Image source: Getty Images

The past several years have seen the stock markets move around, sometimes in very unexpected ways. Lately, we have seen a stock market recovery. The FTSE 100 is up 11% over the past year. Indeed, it is now just 5% beneath its all-time high.

Here is how I approach investing in such a period.

Stock market recovery: good or bad?

A lot of investors worry about market downturns. They welcome a stock market recovery, often because it increases the paper value of their portfolio.

I do not see things that way myself. Personally, I am not very interested in share price swings and it does not bother me if a share trades below the price I paid for it. That is because I am following a buy-and-hold investment strategy, like the one used by Warren Buffett.

That strategy involves buying what I think are great companies when I think they have attraction valuations. A short-term dip in a company’s share price should not damage its long-term business prospects in my view. If anything, a lower price can offer me the chance to increase my holdings at a lower cost than before.

Stock market recovery and dividends

A stock market recovery also offers me little cheer when it comes to dividends.

Company dividends do not go up just because the stock market goes up. In fact, I see a stock market recovery as bad from an income perspective. Rising share prices when combined with flat dividends lead to a company’s dividend yield going down. So I will not be able to get the same income for my investment after a recovery as I could have managed during a crash.

As an example, consider M&G. Right now the yield is 8.5%. That is high for a FTSE 100 company and could be an attractive purchase for my portfolio from an income perspective. But earlier this month, the M&G share price was 21% cheaper than now. If I had bought the shares then, I could have got a yield just over 10%. M&G shares have moved up 7% over the past year, but buying the dip even in that time frame could make a big difference to the yield I would have received. The yield difference between the trough of a big stock market crash and peak of a stock market recovery could be even more dramatic.

Looking for bargains

But as a buy-and-hold investor, I do sometimes still see opportunities in a market recovery. After all, a stock market is a market of individual stocks. So while the average price may recover, individual shares may move downwards when the market overall is going up.

That may be particularly true of shares in businesses that are in some way disconnected from the broader trend driving a market recovery. For example, while the FTSE 100 is up 11% over the past 12 months, easyjet shares have lost 32% of their value. Rising oil prices may be good for some FTSE 100 members like Shell or BP, but they risk adding costs, not profits for easyjet. So the airline’s shares have tumbled.

Just because a share is cheaper than before, though, does not mean I will buy it for my portfolio. In a stock market recovery, just like a crash, I am always focussed on value not only price.

Christopher Ruane owns shares in M&G. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

ISA or SIPP? Here’s 1 advantage and 1 disadvantage of both

SIPPs and Stocks and Shares ISAs both have potentially attractive features, as well as downsides. Christopher Ruane looks at some…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

£1,000 invested in Lloyds shares 6 weeks ago is now worth…

Lloyds shares have been on a huge run in the last couple of years. But is a 15% pullback in…

Read more »

Man smiling and working on laptop
Investing Articles

After the FTSE 100’s slump, these bargain shares are calling!

Are you on the lookout for top cheap stocks to buy? Royston Wild reveals three FTSE 100 value shares he's…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Worried about a stock market crash? Here are 2 things you should know

A stock market crash may look plausible, but it’s far from a done deal. Still, if markets do wobble, I…

Read more »

piggy bank, searching with binoculars
Investing Articles

This FTSE 100 stock soared 900% — but after a 25% crash, is the rally over?

After blowing away the FTSE 100 in 2025, this miner has hit turbulence in 2026 — Andrew Mackie investigates what’s…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

How much do I need in an ISA for a £700 second income?

Investing in dividend shares can be a great way to target a second income from a Stocks and Shares ISA.…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

If there’s a stock market crash this week, will you be ready?

Christopher Ruane explains why he's not phased by the inevitability of a stock market crash -- but is actively preparing…

Read more »

Mindful young woman breathing out with closed eyes, calming down in stressful situation, working on computer in modern kitchen.
Investing Articles

£15,000 invested in Diageo shares 3 weeks ago is now worth…

Bad times for Diageo shares! The last three weeks have seen yet another drop, but is this a time to…

Read more »