Does the flat Unilever share price make my shares dead money?

The Unilever share price has hardly budged in a year — or five. As a share owner, Christopher Ruane considers what this means for his holding.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Warren Buffett at a Berkshire Hathaway AGM

Image source: The Motley Fool

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As an investor in Unilever (LSE: ULVR), is my investment going anywhere? Over the past year, the Unilever share price has fallen 3%. In a way that is not surprising. Spiralling inflation and its possible negative impact on profitability have frightened investors away from consumer goods companies.

But what I find more alarming is that, over the past five years, Unilever shares have basically been flat. They are just 2% higher now than they were exactly five years ago, in the week when Warren Buffett was part of a takeover bid for the company.

That flat performance does not sound attractive to me – what is going on?

Flat revenue but growing earnings

I think the main reason Unilever shares have barely moved is that the company does not have an exciting growth story to motivate shareholders. In its final results last week, revenue grew 3.4% compared to the prior year. But it was still slightly down on where it stood five years ago. The company looks like a supertanker, large but going nowhere fast.

Cost control and a focus on profitability have helped improve earnings. Direct comparisons are complicated by the company’s shifting measures, but diluted underlying earnings per share of €2.62 compared favourably to diluted earnings per share of €1.88 five years ago.

Dividend rise

It is also worth remembering that Unilever pays a dividend. So while the shares have seen limited capital gain over the past five years, shareholders have at least benefitted from receiving a regular dividend.

Currently the yield is 3.8%. I think that is quite attractive. Rival Reckitt yields 2.8% and I think Unilever has a more attractive business overall. Last week, Unilever announced that its annual dividend would increase by 3%. That is not massive, but it is more than tokenistic. With its proven ability to generate massive cash flows and a yield close to 4%, the passive income potential of Unilever helps it merit a place in my portfolio.

Possible drivers for the Unilever share price

The company’s collection of premium brands and global footprint make it an attractive business. After its own failed attempt to bid for part of GlaxoSmithKline recently, I would not be surprised if Unilever itself became a bid target at some point. Warren Buffett – not someone associated with overpaying for companies – offered £40 a share. Today, Unilever shares continue to languish beneath that level.

But I would not buy a company just because I think it could attract takeover attention. Unilever has fiercely maintained its independence. What I like about Unilever is its business. A portfolio of premium brands give it pricing power. That can help generate large free cash flows, even at a time like now when cost inflation threatens profit margins. The pricing power allows Unilever to offset that risk by increasing what it charges customers.

There are risks to the Unilever share price, too. Its global business means exchange rate movements could hurt its profits. Its lacklustre growth momentum suggests it may struggle to grow revenues strongly. It is targeting underlying sales growth of 4.5%-6.5% this year.

But I continue to see this as an attractive business with a strong competitive advantage in the form of its brand portfolio. Earnings have grown along with the dividend. I do not see my Unilever shares as dead money, because I remain modestly optimistic about the company’s prospects.

Christopher Ruane owns shares in Unilever. The Motley Fool UK has recommended GlaxoSmithKline, Reckitt plc, and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

UK supporters with flag
Investing Articles

See what £10,000 invested in the FTSE 100 at the start of 2025 is worth today…

Harvey Jones is thrilled by the stunning performance of the FTSE 100, but says he's having a lot more fun…

Read more »

Investing Articles

Prediction: here’s where the latest forecasts show the Vodafone share price going next

With the Vodafone turnaround strategy progressing, strong cash flow forecasts could be the key share price driver for the next…

Read more »

Front view of a young couple walking down terraced Street in Whitley Bay in the north-east of England they are heading into the town centre and deciding which shops to go to they are also holding hands and carrying bags over their shoulders.
Investing Articles

How much do you need in a SIPP or ISA to aim for a £2,500 monthly pension income?

Harvey Jones says many investors overlook the value of a SIPP in building a second income for later life, and…

Read more »

Friends at the bay near the village of Diabaig on the side of Loch Torridon in Wester Ross, Scotland. They are taking a break from their bike ride to relax and chat. They are laughing together.
Investing Articles

Can you turn your Stocks and Shares ISA into a lean, mean passive income machine?

Harvey Jones shows investors how they can use their Stocks and Shares ISA to generate high, rising and reliable dividends…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing Articles

Move over Lloyds, are Barclays shares the ones to go for in 2026?

As we head into 2026 with inflation and interest rates set to fall, what does the banking outlook offer for…

Read more »

Young Black man sat in front of laptop while wearing headphones
Investing Articles

Down 60% with a 10.2% yield and P/E of 13.5! Is this FTSE 250 stock a once-in-a-decade bargain? 

Harvey Jones is dazzled by the yield available from this FTSE 250 company, and wonders if it's the kind of…

Read more »

Shot of a senior man drinking coffee and looking thoughtfully out of a window
Dividend Shares

How much do you need in the stock market to target a £3,500 monthly passive income?

Targeting extra income by investing in the stock market isn't just a pipe dream, it can be highly lucrative. Here's…

Read more »

Businessman hand stacking up arrow on wooden block cubes
Investing For Beginners

Up 17% this year, here’s why the FTSE 100 could do the same in 2026

Jon Smith explains why a pessimistic view of the UK economy doesn't mean the FTSE 100 will underperform, and reviews…

Read more »