Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

This FTSE 250 stock has underperformed in 2021. Is this about to change?

The Games Workshop share price has underperformed the FTSE 250 by over 20% in 2021. After this period of underperformance, I see hidden value in the stock.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Piggy bank being carried by balloon

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Games Workshop’s (LSE: GAW) share price has underperformed this year as supply chain issues look to be hampering business performance. In typical management style, communication has been lacking in detail, so investors have been left in the dark on just how bad these supply chain issues have been. But with sales still growing, has this presented a buying opportunity for me?

Current trading

Management warned back in September that freight costs and currency exchange rates have added pressure to the business. However, in a positive sign, sales have continued to grow and trading remains in line with management expectations. But it remains the case that investors still don’t know how much margins have been impacted. Jefferies noted these ongoing risks and cut its price target and current year estimates to reflect the challenges the business is facing, causing the shares to tumble further on Friday.

It should be noted, though, that sales growth in the quarter to the end of August 2021 is a very good sign for the business. This is because Games Workshop released a major update to its Warhammer 40K world in the equivalent quarter ending August 2020 when sales growth was particularly strong. With upgraded warehousing facilities in the UK, and in its key growth market in the US, there’s a lot for me to be excited about.

Games Workshop’s share price opportunity

Unfortunately for current shareholders, Games Workshop’s share price is down over 15% this year against a rise of 13% for the FTSE 250 at the time of writing. But this may well present me with a buying opportunity.

The stock isn’t conventionally cheap on a forecasted price-to-earnings ratio of 27 for this year. Analyst estimates have been known to undershoot actual performance, likely due to management’s vague guidance, so this ratio may come down as the second quarter comes to a close. A forecasted dividend yield of 2.2% isn’t to be sniffed at for what could still be a very attractive growth story.

Even more exciting is the hidden value of Games Workshop that doesn’t show on its balance sheet. The company has a rich history of storytelling and characters that spans decades, and this intangible asset base is hard to value. The company is looking to monetise this further by signing new deals with video game developers and by launching its own streaming service. This has the potential to be very lucrative, and a high-margin business.

With enhanced manufacturing and warehousing facilities focused on its core miniatures business, exciting growth markets in the US and Asia, alongside expanding licensing deals, Games Workshop’s shares may have just paused for breath. Management seems as determined as ever to grow the business. It’s a good opportunity for me to buy at its current price in my view.

Dan Appleby owns shares of Games Workshop. The Motley Fool UK has recommended Games Workshop. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Lady taking a carton of Ben & Jerry's ice cream from a supermarket's freezer
Investing Articles

Should I scoop up some Magnum Ice Cream shares for my ISA? 

The world's largest ice cream business started trading on the London Stock Exchange today. Is this the next buy for…

Read more »

A young black man makes the symbol of a peace sign with two fingers
Investing Articles

2 incredible FTSE 100 shares I can’t stop buying!

Discover the two FTSE 100 shares our writer Royston Wild's been piling into -- and why he expects them to…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing For Beginners

This FTSE 100 share has a P/E ratio less than half the index average! Is it a bargain buy?

Jon Smith points out a FTSE 100 share with a P/E ratio of just 7.37, as he continues his hunt…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Why this FTSE banking gem may hold a lot more value than we think

This FTSE banking giant may be hiding more value than investors expect -- with rising dividends, buybacks, and growth potential…

Read more »

Tesla building with tesla logo and two teslas in front
US Stock

I asked ChatGPT where Tesla stock will be in a year’s time and this is what it said…

Jon Smith got an underwhelming response from ChatGPT regarding Tesla stock's 2026 potential performance, and provides his viewpoint on the…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

I’ve made this much from 417 shares in this FTSE 100 dividend income gem since 2020…

My £10k investment in this FTSE 100 heavyweight has grown hugely since 2020. With dividends up and the shares still…

Read more »

Departure & Arrival sign, representing selling and buying in a portfolio
Investing Articles

Is easyJet a steal at its near-£5 share price after strong 2025 results?

easyJet’s share price has slipped 16% from its peak -- but is this turbulence masking a hidden value gap investors…

Read more »

Businessman hand stacking money coins with virtual percentage icons
Investing Articles

Here’s how investors can target £7,570 a year in dividend income from £20,000 in this FTSE 250 media gem

This FTSE 250 star looks very undervalued, but with a 6%+ dividend yield investors could lock in high passive income…

Read more »