This FTSE 250 stock has underperformed in 2021. Is this about to change?

The Games Workshop share price has underperformed the FTSE 250 by over 20% in 2021. After this period of underperformance, I see hidden value in the stock.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Piggy bank being carried by balloon

Image source: Getty Images

Games Workshop’s (LSE: GAW) share price has underperformed this year as supply chain issues look to be hampering business performance. In typical management style, communication has been lacking in detail, so investors have been left in the dark on just how bad these supply chain issues have been. But with sales still growing, has this presented a buying opportunity for me?

Current trading

Management warned back in September that freight costs and currency exchange rates have added pressure to the business. However, in a positive sign, sales have continued to grow and trading remains in line with management expectations. But it remains the case that investors still don’t know how much margins have been impacted. Jefferies noted these ongoing risks and cut its price target and current year estimates to reflect the challenges the business is facing, causing the shares to tumble further on Friday.

It should be noted, though, that sales growth in the quarter to the end of August 2021 is a very good sign for the business. This is because Games Workshop released a major update to its Warhammer 40K world in the equivalent quarter ending August 2020 when sales growth was particularly strong. With upgraded warehousing facilities in the UK, and in its key growth market in the US, there’s a lot for me to be excited about.

Games Workshop’s share price opportunity

Unfortunately for current shareholders, Games Workshop’s share price is down over 15% this year against a rise of 13% for the FTSE 250 at the time of writing. But this may well present me with a buying opportunity.

The stock isn’t conventionally cheap on a forecasted price-to-earnings ratio of 27 for this year. Analyst estimates have been known to undershoot actual performance, likely due to management’s vague guidance, so this ratio may come down as the second quarter comes to a close. A forecasted dividend yield of 2.2% isn’t to be sniffed at for what could still be a very attractive growth story.

Even more exciting is the hidden value of Games Workshop that doesn’t show on its balance sheet. The company has a rich history of storytelling and characters that spans decades, and this intangible asset base is hard to value. The company is looking to monetise this further by signing new deals with video game developers and by launching its own streaming service. This has the potential to be very lucrative, and a high-margin business.

With enhanced manufacturing and warehousing facilities focused on its core miniatures business, exciting growth markets in the US and Asia, alongside expanding licensing deals, Games Workshop’s shares may have just paused for breath. Management seems as determined as ever to grow the business. It’s a good opportunity for me to buy at its current price in my view.

Dan Appleby owns shares of Games Workshop. The Motley Fool UK has recommended Games Workshop. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

With an 8.8% yield are Legal & General shares a once-in-a-decade opportunity?

Legal & General shares are back to where they were a whole 10 years ago. Harvey Jones is tempted by…

Read more »

Young female hand showing five fingers.
Investing Articles

5 shares close to 52-week lows. Could they rise in value by 44% over the next year?

Identifying value shares is the key to investment success. These five UK stocks are trading close to their 52-week lows.…

Read more »

Black woman using smartphone at home, watching stock charts.
Growth Shares

Up 25% in a month, this growth share is flying despite the market falling!

Jon Smith points out a growth share that's bucking the broader market trend in recent weeks, with momentum potentially continuing…

Read more »

British flag, Big Ben, Houses of Parliament and British flag composition
Investing Articles

£20,000 invested in a Stocks and Shares ISA on 7 April is now worth…

The Stocks and Shares ISA is a proven wealth-building machine. But was one year ago a great time to be…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The stock market hasn’t crashed yet. Make these 3 moves before it does

If an investor is prepared for a stock market crash they can soften the blow, and more importantly, capitalise on…

Read more »

Investing Articles

£1,000 buys 300 shares in this red-hot UK gold stock with a P/E ratio of 3

This UK-listed gold stock is on fire at the moment amid the historic rally in precious metals. But it still…

Read more »

Warhammer World gathering
Investing Articles

Forget Pokémon cards! Dividend stocks are my top way to earn a second income

Earning a second income by buying and selling Pokémon cards looks like it could be a lot of fun. But…

Read more »

A young Asian woman holding up her index finger
Investing Articles

UK investors could soon get a once-in-a-decade opportunity to buy cheap FTSE shares

As global markets look increasingly wobbly, value investors are starting to identify exactly which FTSE shares they’ll scoop up in…

Read more »