We have some exciting news to share! The Motley Fool UK has now become an independent, UK-owned company, led by our long-serving UK management team — Mark Rogers, Chris Nials and Heather Adlington. In practical terms, it’s the same team you know, now fully focused on serving our UK readers and members.

Just as importantly, our approach remains unchanged: long-term, jargon-free, and on your side. We’ll be introducing a new name and brand over the coming weeks — we're very excited to share it with you and embark on this new chapter together!

2 cheap stocks to survive the next market crash

The next stock-market crash is coming and I think it’s a question of when, not if. I like these two cheap stocks for their potential to ride out the next storm.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

In 35 years as a veteran value investor, I’ve witnessed (and survived) four stock-market crashes. These happened in October 1987 (Black Monday), 2000/03 (the dotcom bust), 2007/09 (the global financial crisis/GFC), and spring 2020 (Covid-19’s ‘Meltdown Monday’). The first and fourth of these market crashes were sharp and steep, but fairly short-lived. Unfortunately, the dotcom bust and GFC went on for years, crushing share prices as markets relentlessly headed southwards. During these two drawn-out collapses, I learnt to choose shares carefully for survival. Here are two cheap stocks I’d buy today to ride out the next market meltdown.

Cheap stocks: #1. British American Tobacco

The first of my cheap stocks to weather the next stock market crash is British American Tobacco (LSE: BATS). As the name suggests, BAT is a major manufacturer of tobacco and cigarettes, plus vaping products. Smoking is a deadly habit and tobacco consumption is falling in the developed world. However, due to growth in developing nations, cigarette sales are actually up this year. In this age of ESG (environmental, social and governance) investing, BAT shares are a no-no for some investors. But I see this unloved and unwanted stock as undervalued, because BAT generates massive revenues, profits, earnings per share, and cash dividends.

Why is BAT one of my cheap stocks? First, it has a 119-year pedigree, having been around since 1902. Second, it trades on a lowly rating of 9.9 times earnings and an earnings yield of 10.1%. Third, BAT shares offer a market-beating dividend yield of 8.1% a year. That’s more than double the FTSE 100‘s 2021 forecast dividend yield of 3.8%. Fourth, at Thursday’s closing price of 2,663.5p, BAT is a £61.1bn heavyweight. Fifth, the shares trade almost £3 below their 52-week high of 2,961.5p (that’s a 10% discount from their peak). I expect these fundamentals to cushion BAT from the worst of the next market meltdown. But BAT carries £40.5bn of debt on its balance sheet, making the shares riskier than they appear at first glance.

Crash survivor #2: GSK

The second of my cheap stocks to ride out the next downturn is GlaxoSmithKline (LSE: GSK). I must declare an interest: I own GSK shares and have done for most of the past three decades. Also, from the late 1980s until earlier this year, my wife worked for the pharma giant before leaving for pastures new. In recent years, the GSK share price has been a rough ride. At their 2020/21 peak, the shares hit a high of 1,846p on 17 January 2020. However, since the Covid-19 meltdown, the stock has failed to return to former heights. The shares are down 7.4% over the past month, up 9.% over six months, 4.6% ahead in 2021, and have lost 7.7% over the past year.

Recently, I briefly considered selling my GSK holding when the price hit 1,525p in late August. However, I held off. On Thursday, GSK closed at 1,403.8p, down 8.4% from the 2021 high of 1,533p. This leaves the £70.6bn company’s shares trading on a reasonable multiple of 16.1 times earnings and an earnings yield of 6.2%. Their attraction for me is the improved dividend yield of 5.7% (almost two percentage points above the wider FTSE 100). For me, the main risk emerges in 2022, when GSK will break up into two separate companies. Also, the dividend will be cut to 55p next year. However, despite these risks, I’d keep buying GSK at current price levels.

[fool_stock_chart ticker=LSE:GSK]

Cliffdarcy owns shares of GlaxoSmithKline. The Motley Fool UK has recommended British American Tobacco and GlaxoSmithKline. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services, such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool, we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Here’s how Warren Buffett built multi-billion-dollar passive income streams

Warren Buffett's set up passive income streams totalling billions of dollars annually. So what could someone with a modest amount…

Read more »

British pound data
Investing Articles

2 UK shares to consider avoiding as the FTSE 100 extends losses

As the FTSE 100 dips for the second time this year, Mark Hartley weighs up market sentiment and considers two…

Read more »

Young brown woman delighted with what she sees on her screen
Investing Articles

How to invest £125 a month in UK shares to target a £39,039 annual passive income

Muhammad Cheema explains how an investor could earn the current median salary in the UK as passive income by making…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

These white-hot FTSE 250 growth shares are on sale today!

Royston Wild loves a good bargain. Here he reveals two FTSE 250 shares that all savvy UK stock investors should…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

How much do you need an ISA for a £31,352 second income?

Investing regularly in a Stocks and Shares ISA can generate a significant second income in retirement. Royston Wild explains how.

Read more »

Aston Martin DBX - rear pic of trunk
Investing Articles

With the Aston Martin share price in pennies, is it in bargain territory?

With the Aston Martin share price at a fraction of what it once was, is it a bargain? Our writer…

Read more »

A hiker and their dog walking towards the mountain summit of High Spy from Maiden Moor at sunrise
Investing Articles

How I plan to lock in sustainable growth on the FTSE 100 in the coming years

Mark Hartley takes a sobering look at the future, and outlines a plan to target FTSE 100 sectors with lower…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing Articles

What are the FTSE’s most lucrative high-yield shares?

Our writer zooms in one one of a handful of high-yield FTSE 100 shares to explain why he thinks it…

Read more »