2 UK dividend stocks I’d buy now for my ISA

Jonathan Smith is considering a purchase of Unilever and Admiral Group as two UK dividend stocks paying above average dividend yields.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

We’re now past the ISA deadline for the 2020/21 subscription period. So my £20,000 allocation resets, and I can put money into my Stocks and Shares ISA and invest it as I see fit with less urgency.

But given the fact that there’s still a lot of uncertainty within the economy, I want to allocate some funds now into UK dividend stocks. That way, I can try to accumulate income. Even though I’ll leave it within my ISA so that I get the dividends paid gross of tax, it’s good to know I’m building a pot that I can call on if I need.

UK dividend stocks I’m considering

Even though some companies have cut dividend payouts due to the negative impact of the pandemic on cash flow, there are still multiple options. One that I like at the moment is Unilever (LSE:ULVR). The current dividend yield is 3.47%.

Unilever is a well known company that owns over 400 consumer brands. It focuses on three main divisions (food & drink, home care and personal care & beauty). Given that many of its brands are ‘needs’ versus ‘wants’, I think it’s a conservative UK dividend stock that doesn’t pose high risk.

This can be seen from the 2020 results. Even during a global pandemic, revenue only shrank by 4.2%. GAAP net profit actually grew slightly, by 0.8% versus 2019. I like this stability in earnings, and it’s something I think that will support a dividend continuing to be paid in the future.

A potential risk here is that because of the size of the business, high future growth is likely limited. For a company that turns over €12.1bn, I struggle to see a catalyst for double-digit annual growth. Versus a smaller and newer company, the opportunity cost to invest is quite high.

Shopping around for a deal

A second UK dividend stock that interests me at the moment is Admiral Group (LSE:ADM). It’s a financial services business, mostly serving the UK via home and vehicle insurance. It also operates websites including Confused.com for price comparisons. 

This UK dividend stock currently offers me a yield of 3.8%, which is above the FTSE 100 average. Added to this is a positive outlook for it, in my opinion. 

Profit grew by 21% in 2020, largely driven by growing the customer base by 10%. It’s also focusing heavily on further digitalisation and technology upgrades, something that I think will pay dividends (pardon the pun) going forward.

Although not something I usually put much weight on, Admiral also has a great company culture. It won three awards for being on shortlists of the best places to work in 2020. During the pandemic and remote working, having employees who feel valued (and therefore will go the extra mile to help), is important.

The risk for me is the personal loans side of the business. Given the economic uncertainty in the UK right now, I’d be concerned about possible defaults here damaging the overall performance.

Both the UK dividend stocks mentioned above offer me above average yields to add into my ISA. I’d consider buying both now.

jonathansmith1 has no position in any of the shares mentioned. The Motley Fool UK has recommended Admiral Group and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Up 40% this year, can the Vodafone share price keep going?

Vodafone shareholders have been rewarded this year with a dividend increase on top of share price growth. Our writer weighs…

Read more »

Buffett at the BRK AGM
Investing Articles

Here’s why I like Tesco shares, but won’t be buying any!

Drawing inspiration from famed investor Warren Buffett's approach, our writer explains why Tesco shares aren't on his shopping list.

Read more »

Investing For Beginners

If the HSBC share price can clear these hurdles, it could fly in 2026

After a fantastic year, Jon Smith points out some of the potential road bumps for the HSBC share price, including…

Read more »

Investing Articles

I’m thrilled I bought Rolls-Royce shares in 2023. Will I buy more in 2026?

Rolls-Royce has become a superior company, with rising profits, buybacks, and shares now paying a dividend. So is the FTSE…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

With Warren Buffett about to step down, what can investors learn?

Legendary investor Warren Buffett is about to hand over the reins of Berkshire Hathaway after decades in charge. How might…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

I asked ChatGPT for the perfect passive income ISA and it said…

Which 10 passive income stocks did the world's most popular artificial intelligence chatbot pick for a Stocks and Shares ISA?

Read more »

Tŵr Mawr lighthouse (meaning "great tower" in Welsh), on Ynys Llanddwyn on Anglesey, Wales, marks the western entrance to the Menai Strait.
Investing Articles

How I generated a 66.6% return in my SIPP in 2025 (and my strategy for 2026!)

By focusing on undervalued, high-potential stocks, this writer achieved market-beating SIPP returns in 2025 – here’s how he aims to…

Read more »

Happy young female stock-picker in a cafe
Investing Articles

New to the stock market? Here’s how you can give yourself a huge advantage

Stock market crashes can make buying shares intimidating. But investors don’t need  specialist skills or knowledge to give themselves a…

Read more »