Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

DS Smith shares: should I buy?

DS Smith shares have caught my eyes. I’ll explain why I’d buy the stock now the dividend has resumed.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Hand arranging wood block stacking as step stair on paper pink background

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After reporting its half-year results in December, DS Smith (LSE: SMDS) shares have come back onto my investment radar. The stock looks appealing to me and I’d buy the shares in my portfolio.

Here I’ll cover the investment case for DS Smith in detail.

An overview of DS Smith shares

In a nutshell, DS Smith is leading British packaging company. I think it has weathered the pandemic storm fairly well. I reckon this is down to its high exposure to two key customer groups: (1) fast moving consumer groups (FMCG) and (2) e-commerce companies.

Let me explain what FMCG means. DS Smith makes packaging for some of the largest global food brands. These companies typically sell their goods in supermarkets and through online channels. Throughout the coronavirus pandemic, supermarkets have remained open as an essential service. 

E-commerce companies have also remained busy during Covid-19. Like many others, I’ve been extremely dependent on online shopping during the lockdown period.

Covid-19

Despite these tailwinds mentioned above, the company has been hit by the crisis.

The Covid-19 restrictions caused disruption to DS Smith’s industrial and hospitality customers. This has impacted volume of packages being delivered. An increased in costs during the crisis has hit the company too.

I think the real knife in the gut was the fall in paper prices as European demand fell during lockdown. DS Smith manufacturers corrugated thick-paper and it derives a lot of its revenue from Europe. So a fall in paper prices has meant that DS Smith has had to sell the stuff at a cheaper price, thereby reducing revenue.

For now, the company reckons paper prices have somewhat normalised. I think things should improve from here as the economy benefits from the rollout of the vaccine.

Dividend

I’m pleased to see that DS Smith’s management team are prudent. This is one of the things I look out for when looking for stocks to buy. Prior to the pandemic, DS Smith shares offered a dividend yield of approximately 3%, which was covered by earnings.

During the Covid-19 crisis, management decided to suspend the dividend in order to conserve cash. In December, DS Smith decided to resume its income payments by paying a 4p interim dividend. For me, this is encouraging and I reckon that if the recovery continues, DS Smith may be able to resume full dividend payments soon. As an income hungry investor, this is one of the reasons why I’d buy the stock in my portfolio.

The risks

DS Smith is a cyclical business, which means that it’s dependent on how the wider economy is doing. This means that if the economy is suffering, DS Smith shares are likely to suffer.

There’s no guarantee on the dividend. So if conditions turn sour again, management could decide to suspend the dividend. DS Smith is dependent on the price of paper. If lockdown restrictions persist, there could be a fall in paper prices, which could impact revenue.

Growth drivers

What I really like about DS Smith shares are the long-term growth drivers. I think the shift to online shopping and sustainable packaging should help the stock.

I reckon the company is in a good position to capitalise these trends. The stock trades on a reasonable price-to-earnings ratio of 12 times. For these reasons, I’d buy DS Smith shares in my diversified portfolio.

Nadia Yaqub has no position in any of the shares mentioned. The Motley Fool UK has recommended DS Smith. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Night Takeoff Of The American Space Shuttle
Investing Articles

4 dirt-cheap growth shares to consider for 2026!

Discover four top growth shares that could take off in the New Year -- and why our writer Royston Wild…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

I asked ChatGPT how to start investing in UK shares with just £500 and it said do this

Harvey Jones asks artificial intelligence a few questions about how to get started in investing, before giving up and deciding…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Dividend Shares

Yielding 10.41%, is this the best dividend share in the FTSE 250?

Jon Smith points out a dividend share with a double-digit yield, but explains why digging below the surface provides important…

Read more »

Investing Articles

Is 2026 the year it all goes wrong for the Rolls-Royce share price?

2025 has been another stellar year for the Rolls-Royce share price but Harvey Jones wonders just how long its magnificent…

Read more »

Night Takeoff Of The American Space Shuttle
Investing Articles

A SpaceX IPO could light a fire under this FTSE 100 stock

Shareholders of this FTSE 100 investment trust may have just got an early Christmas present from Space Exploration Technologies (SpaceX).

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

Can dividends REALLY provide a second income you can live on?

Achieving a strong and sustained passive income in retirement may be easier than you think, even as yields on UK…

Read more »

Market Movers

33p penny stock Made Tech could be set for huge gains in 2026, if City analysts are right

This penny stock just experienced a sharp move higher. However, analysts reckon that there are plenty more gains to come…

Read more »

Elevated view over city of London skyline
Investing Articles

FTSE shares: a simple way to build long-term wealth?

Christopher Ruane explains some factors he thinks an investor should consider when trying to build wealth by investing in FTSE…

Read more »