Why another stock market crash may be a once-in-a-lifetime chance to buy bargain shares

The FTSE 100 is falling and investors are worried a stock market crash is imminent. Here’s why I think it presents an opportunity to buy bargain shares.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Since the March stock market crash, investors globally have been wondering if another stock market crash is imminent. So far, we’ve avoided it, and some stocks have enjoyed an incredible rally, particularly last month. But despite November’s excitement at the prospect of a vaccine rollout, the end of the year is looking less and less promising. So, does this present an opportunity to buy bargain shares? I think it does.

FTSE 100 falling

It seems a mutated version of the virus is rapidly spreading across the UK. So Boris Johnson and his government have responded with an emergency Tier 4 lockdown in some areas. Unsurprisingly, the FTSE 100 is falling. It appears the only reason the index has not fallen further is that the pound is also being hammered as Brexit continues to drag on and on and on. Many of the companies present in the FTSE 100 have an international presence with earnings reported in dollars. This means they benefit from a weak pound.

Nevertheless, among the battered remnants of a stock market crash, some shining gems can be found. These are the FTSE 100 and FTSE 250 companies that have the means to survive and emerge resplendent from the wreckage of market crash doom.

Bargain shares

For retail investors like me, it provides an opportunity to buy bargain shares. In a bull market, favourite companies get so much recognition, they often become overvalued. This has been illustrated by Tesla’s recent run of good fortune. It’s also been apparent in some UK stocks, such as Games Workshop and Frontier Developments. I’d like to own shares in either of these companies far into the future, but I’m put off by their high price-to-earnings ratios. A market crash provides an opportunity for savvy investors to buy good quality companies at knock-down prices.

The risk of declining share prices is something all investors face, but it’s easy to overlook this during a bull market. As such, a market crash is a panic-inducing moment for even the most experienced investor. But keeping a level head can create a once-in-a-lifetime chance to buy bargain shares.

Suppressed share prices in the FTSE 100

In the FTSE 100 this morning, International Consolidated Airlines Group (IAG) has fallen nearly 10%, Rolls-Royce is not much better crashing over 8% and BP is down nearly 5%. The price of oil is slipping because many countries have banned air travel to the UK as they try to prevent the mutated virus from spreading too rapidly.

I think a market crash could provide a bargain hunting opportunity of a lifetime. Not just for high-value stocks at knock-down prices. But also for the suppressed stocks like BP and Rolls-Royce that have a competitive advantage in their sectors. I think these former FTSE stars have a chance at sustained recovery over the long term.

A market crash is never a pleasant event to witness, but with cash at the ready, it can be a great chance to build a stronger portfolio on the path to financial freedom.

Kirsteen owns shares of BP. The Motley Fool UK owns shares of and has recommended Tesla. The Motley Fool UK has recommended Frontier Developments. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

New to investing in the stock market? Here’s how to try to beat the Martin Lewis method!

Martin Lewis is now talking about stock market investing. Index funds are great, but going beyond them can yield amazing…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

This superb passive income star now has a dividend yield of 10.4%!

This standout passive income gem now generates an annual dividend return higher than the ‘magic’ 10% figure, and consensus forecasts…

Read more »

Young woman working at modern office. Technical price graph and indicator, red and green candlestick chart and stock trading computer screen background.
Investing Articles

£5,000 invested in Tesco shares on 1 January 2025 is now worth…

Tesco shares proved a spectacular investment this year, rising 18.3% since New Year's Day. And the FTSE 100 stock isn't…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

With 55% earnings growth forecast, here’s where Vodafone’s share price ‘should’ be trading…

Consensus forecasts point to 55% annual earnings growth to 2028. With a strategic shift ongoing, how undervalued is Vodafone’s share…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

Here’s how I’m targeting £12,959 a year in my retirement from £20,000 in this ultra-high yielding FTSE 100 income share…

Analysts forecast this high-yield FTSE 100 income share will deliver rising dividends and capital gains, making it a powerful long-term…

Read more »

A senior man using hiking poles, on a hike on a coastal path along the coastline of Cornwall. He is looking away from the camera at the view.
Investing Articles

Is Diageo quietly turning into a top dividend share like British American Tobacco?

Smoking may be dying out but British American Tobacco remains a top dividend share. Harvey Jones wonders if ailing spirits…

Read more »

Young woman holding up three fingers
Investing Articles

Just released: our 3 top income-focused stocks to consider buying in December [PREMIUM PICKS]

Our goal here is to highlight some of our past recommendations that we think are of particular interest today, due…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Tesco’s share price: is boring brilliant?

Tesco delivers steady profits, dividends, and market share gains. So is its share price undervaluing the resilience of Britain’s biggest…

Read more »