Why I think the Boohoo share price could double in 2021

The Boohoo share price (LON: BOO) has had a volatile year, but it’s barely moved overall. Here’s why I think 2021 could bring serious growth.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Can the Boohoo (LSE: BOO) share price double in 2021? Well, let’s see. The share price trebled between March and June this year. And between July and September, it almost doubled again (after crashing in between). Oh, and in 2019, the shares had doubled in value, before plummeting when the 2020 Covid-19 pandemic arrived.

So yes, suggesting Boohoo could double in 2021 seems a bit like saying it might rain in Manchester. But I’m really thinking about sustainable growth here, and whether we’ll see a 2021 outperformance that sets the scene for future years. I do hope so, as I bought some during the most recent dip.

If the past is anything to go by (and, caution, in the investing world it isn’t always), the potential must surely be there. The Boohoo share price might have been erratic, but over the past five years the rises in Boohoo’s earnings have been phenomenal.

It posted earnings per share of 1.11p for the year to February 2016. By the time that date came around in 2020, the figure was up to 6.02p per share. That’s almost a sixfold increase in just four years. And while the pandemic has knocked traditional high street retail for six, Boohoo’s online market has carried on just fine.

Further growth expected

It shows in forecasts, with analysts predicting a further 35% earnings growth in the current year, followed by almost 30% for 2021-22. That would translate to earnings multiplying more than nine-fold in only six years. And based on the current Boohoo share price, it suggests a P/E of 29 for February 2022. That’s around twice the FTSE 100‘s long-term average, so why should Boohoo shares command double the valuation of our proven top companies?

Well, if earnings growth continues at the current rate, I think that valuation will prove to be too low. After all, we’ve seen it much higher in the past. Back in February 2017, Boohoo was on a P/E of over 65. That shows how far the stock’s valuation has fallen in a bit less than four years, even against a rising share price. If earnings keep growing at the same rate but the shares don’t move, the P/E would drop to under nine by 2024-25. And even the grizzliest of bears would surely see that as crazily cheap.

A static Boohoo share price?

Clearly, I don’t think the Boohoo share price will stand still for the next four years. But what do I think could give it a boost in 2021? Firstly, I expect another good set of results would provide a quick upwards re-rating. We have a trading update coming on 14 January, which is one for the calendar. That alone could provide a share price uplift if it looks good.

And the next set of forecasts could be the trigger for another upwards move. Suppose the City follows with a similar forecast for the 2022-23 year? That would mean another EPS rise of around 30%, dropping the forward P/E to about 20. And that, I think, would be a screaming buy signal.

I reckon Boohoo is still in the early days of its international expansion. And I foresee double-digit annual earnings growth for a good few years yet. And yes, I do think there’s a realistic chance the Boohoo share price could end 2021 at twice today’s level.

Alan Oscroft owns shares of boohoo group. The Motley Fool UK has recommended boohoo group. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Front view of aircraft in flight.
Investing Articles

Should I buy Rolls-Royce shares after the 9% dip?

Up a mind-blowing 1,040% in five years, Rolls-Royce shares are taking a well-deserved breather. Is this my chance to be…

Read more »

Businesswoman calculating finances in an office
Investing Articles

Legal & General’s share price just fell 6%, pushing the dividend yield to 9%. Time to consider buying?

Legal & General's share price is now about 14% below its 2026 high. As a result, the dividend yield on…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

Which are the best stocks to buy ahead of a potential market crash?

Should investors follow Warren Buffett and stop buying stocks to build cash reserves? Or are there better ways to prepare…

Read more »

British pound data
Investing Articles

This critical stock market indicator’s flashing red! Should investors be worried?

As a key sign of market overvaluation starts declining, our writer weighs up the likelihood of a stock market crash…

Read more »

Passive income text with pin graph chart on business table
Dividend Shares

1 FTSE 100 share for potent passive income!

I love earning passive income -- money made outside of work. Right now, I'm working on claiming a bigger share…

Read more »

A graph made of neon tubes in a room
Investing Articles

3 dividend shares tipped to increase payouts by 40% (or more) by 2028

Mark Hartley examines the forecasts of three dividend shares expected to make huge jumps in the coming three years. But…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A stock market crash could be a massive passive income opportunity

Passive income investors might be drawn towards the huge dividend yields on offer in a stock market crash. But is…

Read more »

Transparent umbrella under heavy rain against water drops splash background.
Investing Articles

Legal & General yields 8.9% — but how secure is the dividend?

Legal & General has increased its dividend per share again and launched a massive share buyback. The City seems lukewarm…

Read more »