Forget NIO and Tesla. I’d rather buy and hold these cheap shares

NIO and Tesla are popular with many investors at the moment, but for long-term profits, I’d look at these two cheap shares instead.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

NIO and Tesla are two shares benefiting from high profiles among private investors. However, they’re highly priced. To get rich from investing, I’d prefer to buy and hold the shares of profitable companies that are trading cheaply.

Even as the stock market recovers from the worst of the pandemic there are still plenty of cheap shares in the FTSE 350. Here are two I like.

A cheap share I’d buy and hold

Let’s be clear, comparison group Moneysupermarket (LSE: MONY) faces some challenges. Hence the shares are cheap. The P/E is only 14. It faces problems in the form of lower demand for energy switching, and less travel. The pandemic has hit a few of its trading divisions simultaneously. That meant in the three months to 30 September, revenue fell 16% to £85.1m.

However, I’m reasonably confident about the longer term. I believe awareness of the need to switch accounts in insurance, energy and banking must be growing: headline after headline makes it clear loyalty is penalised. Research from the Energy Switch Guarantee has revealed that nearly half (48%) of those surveyed said they had switched energy supplier in the last four years. I think though there’s further to go to get more consumers to change their behaviour and switch even more, which will be good news for MONY.

Looking at the company financially, as you might expect of a business whose primary asset is a website, margins and free cash flow are high. That’s good news for investors, Especially when the group also has no debt. Profits go to shareholders rather than paying lenders.

Overall, Moneysupermarket is a cheap share with growth and income potential. That makes it a share I’d buy and hold.

Another pandemic-battered share price

Shares in food-to-go group Greggs (LSE: GRG) are still well below where they started the year. Lockdowns inevitably reduced demand for its comfort food, especially among office workers.

However, a Morgan Stanley survey has shown that the average number of days that office workers want to work from home has dipped to around two days a week from 2.3 previously. This shows predictions of a permanent work-from-home culture might not quite be on the mark. That’s good news for Greggs. It makes its money from people on the move, and a big part of that is people who are commuting to or from work, or grabbing a quick lunch. 

Other studies have shown our early lockdown habits have largely been replaced by more usual behaviour. I think plenty of consumers will be tucking into a vegan sausage roll once the pandemic subsides.

From this point on, the battered Greggs share price could be a winner, I feel. I fully expect it to outperform NIO and Tesla over the next 12 months and I have even more faith it can do it over a longer timeframe, such as the next three years. To me, it looks like a cheap share with plenty of future recovery potential. 

Andy Ross owns no share mentioned. The Motley Fool UK owns shares of and has recommended Tesla. The Motley Fool UK has recommended Moneysupermarket.com. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Investing Articles

Are 76% off Vistry shares a once-in-a-decade opportunity?

Vistry shares are looking dirt-cheap on some metrics. Is this the kind of rare buying opportunity that only comes around…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

Down 10% in a month with a near-7% yield — are Aviva shares the perfect ISA buy?

Harvey Jones says stock market volatility could give investors the opportunity to snap up Aviva shares at a reduced price…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

£5,000 invested in Diageo shares 1 month ago is now worth…

Diageo shares have dipped below £14 recently, taking the one-year fall to 31%. So why has one leading broker turned…

Read more »

Close-up image depicting a woman in her 70s taking British bank notes from her colourful leather wallet.
Investing Articles

Elon Musk could give Scottish Mortgage shares a huge boost!

Dr James Fox explains why Scottish Mortgage shares could benefit massively as Elon Musk looks to take SpaceX public later…

Read more »

Investing Articles

As Rolls-Royce and Babcock rocket, has the BAE Systems share price finally run out of juice?

Harvey Jones is astonised at recent sluggish performance of the BAE Systems share price and wonders if there is better…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

Down 31% and with a P/E of 8.8, is this FTSE 100 share too cheap to ignore?

Berkeley's share price has collapsed to its cheapest in roughly 10 years. Is the FTSE share now too cheap to…

Read more »

Investing Articles

10 dirt-cheap shares to consider after the correction

Investors keen to contribute to their ISA allowance before Sunday's deadline have a brilliant opportunity to buy cheap shares due…

Read more »

UK supporters with flag
Investing Articles

Why I think this super-cheap growth stock will lead the charge when the FTSE 100 recovers

Harvey Jones is seriously excited by this FTSE 100 growth stock but he also cautions that it can be very…

Read more »