The FTSE 100 is at its lowest level in a year. Here’s what I’d do now

The FTSE 100’s (INDEXFTSE:UKX) recent fall could be a buying opportunity in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After declining by around 8% since the start of the year, the FTSE 100 now trades at its lowest level since January 2019. The speed of its fall in recent days is likely to have caught many investors by surprise. However, its declines have often been faster than its gains in bygone years.

Looking ahead, further falls would be unsurprising in the short run. However, history shows that such periods can prove to be buying opportunities for long-term investors.

Potential challenges

The full scale of the impact of coronavirus on the world economy is still a ‘known unknown’. Its impact on company earnings is gradually becoming clearer, with weak consumer demand in China and the restricted supply of a variety of products from the world’s second-largest economy causing many businesses to report a slowdown in sales.

This situation could continue for as long as coronavirus remains a threat to the world economy. Investors may continue to price-in a global economic slowdown – especially since the upcoming US election may add an extra layer of concern to the views of many investors.

Buying opportunity

Buying shares right now may seem like an unwise move. After all, they could easily fall further in the short run if the coronavirus outbreak fails to be contained.

However, a number of companies now appear to trade on low valuations given their long-term growth potential. Certainly, they may become even cheaper in the near term. But their risk/reward ratios seem to be favourable, and in many cases, investors may have factored-in further challenges for the world economy.

Previous stock market crashes have caused significant pain and worry for investors in the short run. The global financial crisis, for example, caused the FTSE 100 to halve in value. However, it recovered in subsequent years – just as it has done following every other period of decline in the past. As such, investors who can identify high-quality companies and buy them at relatively low valuations may be handsomely rewarded in the long run.

A fixed strategy

One of the challenges in buying shares during a market crash is overcoming your emotions. It is natural to feel fearful about the potential for losses due to the risks facing the wider economy.

However, by having a fixed strategy in place that focuses on the long term, diversifies across a number of stocks, and sticks with the concept that buying undervalued shares has historically yielded high returns, you can overcome the inertia that often results from a market crash.

In doing so, you may find that in a few years’ time, your portfolio valuation is relatively healthy and the current downturn in the stock market’s performance proves to be a temporary drop in its long-term growth towards new record highs.

Peter Stephens has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Long-term vs short-term investing concept on a staircase
Investing Articles

As the stock market goes crazy, here’s a FTSE 250 share I’m thinking about buying

The stock market has officially gone haywire, with the FTSE 100 entering correction territory today. Here's what I've got my…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

Load up on cheap shares now – or wait to see whether they get even cheaper?

As the market fluctuates, some shares may suddenly look cheap. How an investor acts in such moments can affect their…

Read more »

Close-up of British bank notes
Investing Articles

Is this a once-in-a-decade opportunity to target a second income?

Looking to make a large second income from UK dividend shares? Now might be the opportunity you've been waiting for,…

Read more »

Front view of a young couple walking down terraced Street in Whitley Bay in the north-east of England they are heading into the town centre and deciding which shops to go to they are also holding hands and carrying bags over their shoulders.
Investing Articles

What on earth is going on with Barratt Redrow shares?

Barratt Redrow shares are the FTSE 100's biggest faller over the last month. What has been going on with the…

Read more »

Close-up of British bank notes
Investing Articles

This UK penny stock is tipped to double by City analysts!

What should we do when a favourite penny stock falls due to short-term pressures? Consider buying for the long term,…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

£390 of income a week from a £20k Stocks and Shares ISA? Here’s how!

Christopher Ruane explains how someone with a £20k Stocks and Shares ISA and long-term timeframe could target hundreds of pounds…

Read more »

Abstract 3d arrows with rocket
Investing Articles

Up 25% YTD! Is this red-hot penny stock still ‘cheap’?

This penny stock has been on fire in 2026. Ken Hall takes a closer look at the investment story behind…

Read more »

Man smiling and working on laptop
Investing Articles

Stock market correction? A passive income opportunity!

Looking to turbocharge your passive income? The stock market correction could be a once-in-a-decade chance to do just that, says…

Read more »