I think these might be the best FTSE 100 shares to buy now

These two FTSE 100 (INDEXFTSE: UKX) stocks are coping well in the current economic environment writes Rupert Hargreaves.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

At the moment, not a day goes by without another story of distress from the high street. Bricks-and-mortar retailers across the country are suffering from high rents, online competition, and changing consumer tastes, a toxic combination of negative factors that have left many retailers reeling. 

However, against this backdrop, some have thrived, and Next (LSE: NXT) is one of them. 

A changing business

Next is, to my mind, one of the best-run companies in the UK. The firm is always open and honest with investors, and will only open a store if it has the potential to make a return on investment within two years. If not, Next will spend its money elsewhere. 

In recent years, rather than spending money on stores that might not produce a return, the company has been returning cash to shareholders instead.

That’s not to say the business hasn’t been investing. Next has been spending millions of pounds in building out its delivery infrastructure as part of its plan to boost its huge e-commerce business.

And the strategy is paying off handsomely. According to the latest trading update for the 26 weeks to the end of July, online retail sales increased by 11.9% year-on-year, more than offsetting the 3.9% decline in full-price bricks-and-mortar retail sales. Online now accounts for more than half of group sales.

As well as boosting investment in its online offering, Next has been aggressively restructuring its offline store portfolio. As a result of these efforts, and the online growth, management increased the company’s full-year profit guidance by £10m to £725m back in July. Thanks to share repurchases, earnings per share are expected to increase by between 3.4% and 5.2% year-on-year. Only a handful of other retail businesses are currently reporting this kind of growth.

Today you can snap up shares in this retail giant for just 13.1 times forward earnings. It also supports a dividend yield of 2.8%, and the company has a history of paying out special dividends to investors during good years.

Global distribution

The other FTSE 100 stock that I think is one of the best shares to buy now is Unilever (LSE: ULVR). This is one of the world’s largest fast-moving consumer goods companies. It owns some of the biggest food and personal care brand names in the world, and around half of the company’s sales come from emerging markets.

Unilever’s exposure to some of the world’s fastest-growing economies should help the firm continue to grow earnings even if the UK enters a recession due to Brexit. Indeed, analysts expect the company’s earnings per share to increase by nearly 10% this year and a further 10% in 2020. A combination of sales growth, margin expansion, and share buybacks are all expected to contribute to this enlargement. 

At the time of writing, shares in this global consumer goods giant trade at a forward P/E of 21.8. That’s pretty expensive, but based on City targets for growth, the multiple is projected to fall to 19.8 in 2020. I think this is a price worth paying for such a defensive global giant. The shares also support a dividend yield of 3%, and the payout has grown at double the rate of inflation for the past 10 years.

Rupert Hargreaves owns shares in Next and Unilever. The Motley Fool UK owns shares of and has recommended Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Stacks of coins
Investing Articles

This penny share just crashed 13% to 19p! Time to buy?

After another fall today, this penny stock has now crashed 70% since April 2021. Is it one that should be…

Read more »

Trader on video call from his home office
Investing Articles

Down 19%! Here’s why Barclays shares look a serious bargain to me right now

Barclays shares have slumped recently, but a big gap between price and fair value has opened, offering nimble long-term investors…

Read more »

CEO Mark Zuckerberg at F8 2019 event
Investing Articles

Why Meta Platforms shares fell 12.5% in March

Historically, investors have done well by buying Meta Platforms shares when the price has fallen. But is the latest legal…

Read more »

Arrow symbol glowing amid black arrow symbols on black background.
Investing Articles

£20,000 invested in BAE Systems shares 4 years ago is now worth…

BAE Systems' shares have soared since 2022, yet rising NATO budgets are just starting to feed through, so the real…

Read more »

This way, That way, The other way - pointing in different directions
Investing For Beginners

Aviva shares fell 12% in March! Here’s my outlook from here

Jon Smith explains why Aviva shares underperformed last month, but paints an upbeat picture for the stock when looking further…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

A 6.3% forecast yield! 1 bargain-basement FTSE passive income gem to buy today?  

This FTSE 100 passive income star has delivered consistently high dividends, with analysts forecasting more to come, and it looks…

Read more »

British coins and bank notes scattered on a surface
Investing Articles

£100 invested in a Stocks and Shares ISA today could be worth…

A Stocks and Shares ISA is a proven way of building wealth. But how much could a smaller stake of…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

April opportunities: 2 heavily-discounted stocks to consider buying

Are under-the-radar growth stocks the best place to look for potential stocks to buy as investors look for certainty in…

Read more »