Are these big caps Britain’s best buy-and-forget shares?

Royston Wild runs the rule over two of the FTSE 100’s best defensive shares.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Rumours emerged this week that British American Tobacco’s (LSE: BATS) proposed takeover of Reynolds American (NYSE: RAI) could be about to flounder, a potentially-significant development for both firms’ long-term growth outlooks.

Sources close to the acquisition — which will see British American Tobacco hike its current 42.2% stake in the US giant, if completed — said that a higher sum than the offered $47bn will be required to seal the deal.

It’s easy to understand the London manufacturer’s eagerness to snap up its transatlantic rival. Solid demand for Reynolds American’s hot cartons like Newport helped power net sales 1.4% higher during July-September, to $3.21bn. And any deal would also bolster British American Tobacco’s recent entry into the fast-growing vapour segment.

Delays and outright rebuttals are part and parcel of M&A discussions of course, meaning that investors shouldn’t read too much into recent reports. But regardless of British American Tobacco’s attempts to raise exposure to the huge US market, I believe the smoking star remains a great selection for those seeking reliable earnings growth.

While total cigarette volumes may be falling, British American Tobacco is able to keep growing sales thanks to its huge presence in emerging markets, regions where demand continues to hold up. And industry-leading labels like Pall Mall and Kent are helping the UK firm to grab market share from rivals. Sales volumes of these sticks jumped 9.8% between January and September.

It comes as little wonder that the City expects earnings at British American Tobacco to explode in the coming years, and rises of 18% and 14% higher have been pencilled-in for 2016 and 2017 respectively.

Such figures create P/E ratios of 17.3 times for 2016 and 15.1 times for next year. This is terrific value in my opinion given the tobacco play’s exceptional defensive qualities. And dividend yields of 3.8% and 4.2% for this year and next should attract serious attention from value hunters too.

Global star

Household goods manufacturer Reckitt Benckiser (LSE: RB) shares many of the same qualities as British American Tobacco.

The unrivalled desirability of their wares allow them to lift prices to mitigate margin pressure. Both companies boast huge geographic diversification to lessen the impact of tough conditions in one or two markets (indeed, Reckitt Benckiser sources almost a quarter of revenues from North America and a third from developing nations). And the huge sums invested in product innovation and marketing is helping revenues at the FTSE 100 giants to keep growing.

These factors are expected to create further bottom-line growth at Reckitt Benckiser in the medium-term at least. Indeed, the Durex and Vanish maker is predicted to follow earnings growth of 13% in 2016 and 15% in 2017, figures that produce P/E multiples of 23.3 times and 20.3 times. And Reckitt Benckiser carries dividend yields of 2.2% for 2016 and 2.5% for next year.

While Reckitt Benckiser may not be packing the same sort of value as British American Tobacco, I reckon both shares are great selections in times of macroeconomic and geopolitical uncertainty such as these.

Royston Wild has no position in any shares mentioned. The Motley Fool UK has recommended Reckitt Benckiser. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Up 40% this year, can the Vodafone share price keep going?

Vodafone shareholders have been rewarded this year with a dividend increase on top of share price growth. Our writer weighs…

Read more »

Buffett at the BRK AGM
Investing Articles

Here’s why I like Tesco shares, but won’t be buying any!

Drawing inspiration from famed investor Warren Buffett's approach, our writer explains why Tesco shares aren't on his shopping list.

Read more »

Investing For Beginners

If the HSBC share price can clear these hurdles, it could fly in 2026

After a fantastic year, Jon Smith points out some of the potential road bumps for the HSBC share price, including…

Read more »

Investing Articles

I’m thrilled I bought Rolls-Royce shares in 2023. Will I buy more in 2026?

Rolls-Royce has become a superior company, with rising profits, buybacks, and shares now paying a dividend. So is the FTSE…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

With Warren Buffett about to step down, what can investors learn?

Legendary investor Warren Buffett is about to hand over the reins of Berkshire Hathaway after decades in charge. How might…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

I asked ChatGPT for the perfect passive income ISA and it said…

Which 10 passive income stocks did the world's most popular artificial intelligence chatbot pick for a Stocks and Shares ISA?

Read more »

Tŵr Mawr lighthouse (meaning "great tower" in Welsh), on Ynys Llanddwyn on Anglesey, Wales, marks the western entrance to the Menai Strait.
Investing Articles

How I generated a 66.6% return in my SIPP in 2025 (and my strategy for 2026!)

By focusing on undervalued, high-potential stocks, this writer achieved market-beating SIPP returns in 2025 – here’s how he aims to…

Read more »

Happy young female stock-picker in a cafe
Investing Articles

New to the stock market? Here’s how you can give yourself a huge advantage

Stock market crashes can make buying shares intimidating. But investors don’t need specialist skills or knowledge to give themselves a big…

Read more »