Is ITV plc a better dividend stock than Sky plc and BT Group plc?

Is ITV plc (LON: ITV) a better dividend buy than SKY plc (LON: SKY) and BT Group plc (LON: BT.A)?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Today is dividend payment date for ITV (LSE: ITV) shareholders.

And this should please dividend investors, as not only will shareholders receive their 2015 final dividend of 4.1p per share, but they’ll also receive a ‘special dividend’ of a very generous 10p per share.

Paying out a special dividend is becoming a regular habit for ITV – the company has done so for the past three years.

The ‘special’, combined with the final dividend of 4.1p and the interim dividend of 1.9p brings the total for the year to 16p per share, which on the current share price of 218p is a huge yield of 7.3%.

With ITV paying out such large sums to shareholders, does that make the company the best UK media stock for a dividend investor? Let’s examine dividends from ITV, Sky (LSE: SKY) and BT Group (LSE: BT.A) to determine which stock is superior from a dividend perspective. 

Will special dividends continue? 

ITV has been a strong performer over the last three years, with its share price flying from under 100p in 2012 to around 280p last year.

Revenues have increased significantly in this time, growing from £2,196m in 2012 to £2,972m in 2015, and adjusted earnings per share have risen from 9.1p to 16.5p.

This formidable growth has enabled the company to reward its shareholders well – as witnessed by the 10p special dividend paid out today. Given that the company paid out total dividends of 10.95p last year, that’s dividend growth of 46% in one year!

But is this type of dividend payout and growth sustainable? One key measure of determining whether a company’s payout is sustainable is the dividend coverage ratio – earnings per share divided by dividends per share. A ratio of under 1.5 is seen as risky while a ratio of 2.0 is more healthy.

In ITV’s case, and including the ‘special’, the dividend coverage ratio is a low 1.03, which suggests that it’s unlikely the company will be able to sustain such large payouts going forward.  

Having said that, if you strip away the special dividend, the regular dividend coverage ratio is a more sensible 2.75.

Peer group comparison 

So how does ITV’s dividend yield and coverage ratio compare to rivals Sky and BT Group?

Sky is currently yielding 3.44%, having paid 33p per share to shareholders last year, on adjusted earnings per share of 54p. That’s a healthy dividend yield, but more importantly, Sky’s coverage ratio is 1.64 – a solid figure.  

BT Group’s dividend yield is approximately 3.10%, having paid its shareholders 14p per share last year on adjusted earnings per share of 32p. And while BT Group’s dividend has been rising quickly over the last few years, the company’s coverage ratio is 2.29, a much less risky figure.

So looking at the three companies, it’s not easy to pick a dividend winner.

Sky and BT Group are both yielding over 3% with sensible coverage ratios, while ITV’s regular dividend is smaller yet the company seems to be making a habit of rewarding shareholders with special dividends.

And with all three companies increasing their dividends in recent years, you could probably make a case for including all three stocks within a diversified portfolio.  

Edward Sheldon owns shares in SKY. The Motley Fool UK has recommended Sky. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Two white male workmen working on site at an oil rig
Investing Articles

As oil prices soar, is it time to buy Shell shares?

Christopher Ruane weighs some pros and cons of adding Shell shares to his ISA -- and explains why the oil…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

How much do you need in an ISA for £6,751 passive income a year in 2046?

Let's say an investor wanted a passive income in 20 years' time. How much cash would need be built up…

Read more »

Smiling black woman showing e-ticket on smartphone to white male attendant at airport
Investing Articles

Why isn’t the IAG share price crashing?

Harvey Jones expected the IAG share price to take an absolute beating during current Middle East hostilities. So why is…

Read more »

piggy bank, searching with binoculars
Growth Shares

1 UK share I’d consider buying and 1 I’d run away from on this market dip

In light of the recent stock market dip, Jon Smith outlines the various potential outcomes for a couple of different…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

AI may look like a bubble. But what about Rolls-Royce shares?

Bubble talk has been centred on some AI stocks lately. But Christopher Ruane sees risks to Rolls-Royce shares in the…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Will the BAE Systems share price soar 13% by this time next year?

BAE Systems' share price continues to surge as the Middle East crisis worsens. Royston Wild asks if the FTSE 100…

Read more »

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.
Investing Articles

Is this a once-in-a-decade chance to bag a 9.9% yield from Taylor Wimpey shares?

Taylor Wimpey shares have been hit by a volatile share price and cuts to the dividend. Harvey Jones holds the…

Read more »

Chalkboard representation of risk versus reward on a pair of scales
Investing Articles

Way up – or way down? This FTSE 250 share could go either way

Can this FTSE 250 share turn its fortunes around? Or has its day passed? Our writer looks at both sides…

Read more »