Why Market Volatility Makes Me More Bullish On ITV plc And Zoopla Property Group PLC Than BT Group plc

Here’s why I’d buy ITV plc (LON: ITV) and Zoopla Property Group PLC (LON: ZPLA) over BT Group plc (LON: BT-A)

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

With the stock market being incredibly volatile at the present time and investors being fearful, seeking out companies with wide margins of safety could be a sound move. In other words, buying shares in companies that offer good value for money given their future outlooks, or that trade on appealing risk/reward ratios, could be a prudent means of taking advantage of a falling market over the medium-to-long term.

One stock that offers a wide margin of safety is online property listings company Zoopla (LSE: ZPLA). It was able to grow its bottom line by an impressive 29% in the last financial year, with demand for housing remaining strong as a result of an improving UK economy. This trend looks set to continue, since Zoopla is expected to increase its net profit by another 29% in the current financial year and despite this, it trades on a relatively low valuation.

For example, Zoopla has a price-to-earnings growth (PEG) ratio of only 0.7 and this indicates that its shares could continue their 30% rise of the last year. Undoubtedly, there’s the potential for an interest rate rise in the next year. But with rates likely to stay low over the coming years the UK property market is set to remain buoyant and this provides Zoopla with further opportunities for growth.

Switched-on to ITV

Similarly, an improving UK economy has also boosted ITV’s (LSE: ITV) prospects. Its earnings have increased by 21% per annum during the last four years and in the current year they’re expected to rise by a further 10%. And while ITV’s shares have soared by 251% in the last five years they still trade on a PEG ratio of 1.6, which for a company with such a strong track record and further growth opportunities, seems to indicate a highly favourable risk/reward opportunity.

In addition, ITV is expected to increase its dividend by 22% this year and although this puts it on a yield of just 2.8%, it indicates that the broadcaster could become an appealing income play over the medium-to-long term. Additionally, it shows that ITV’s management team has confidence in its outlook, thereby potentially helping to improve investor sentiment moving forward.

Diversification risks

While BT (LSE: BT-A) could prove to be a sound long-term buy, its current strategy appears to be somewhat risky. Clearly, diversifying into mobile and pay-TV in recent years is an obvious move given that the company’s competitors are becoming quad play providers. However, the speed and scale at which BT is changing could cause investor sentiment to come under pressure, with the £12.5bn takeover of EE, £900m spent on Champions League football and other setup costs having the potential to make already nervous investors become less keen on BT’s strategy.

Furthermore, BT trades on a PEG ratio of 2.2 and this indicates that its risk/reward ratio isn’t particularly compelling. Therefore, buying the likes of ITV and Zoopla seems to be a preferable move.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Peter Stephens owns shares of ITV. The Motley Fool UK has no position in any of the shares mentioned. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Businesswoman analyses profitability of working company with digital virtual screen
Investing Articles

This FTSE 100 stock has what it takes to keep beating the market

Stephen Wright looks at a UK stock that's outperformed the broader market since its IPO in 2006 and looks set…

Read more »

Young mixed-race woman jumping for joy in a park with confetti falling around her
Investing Articles

2 incredible passive income shares you probably haven’t heard of!

When it comes to passive income shares, there are very few companies with stronger credentials than these two. Dr James…

Read more »

Mindful young woman breathing out with closed eyes, calming down in stressful situation, working on computer in modern kitchen.
Investing Articles

Back below 70p, is the Vodafone share price set to slide?

The Vodafone share price has been a disaster over one year, five years, and a decade. But after falling below…

Read more »

Investing Articles

With a 3% yield, Warren Buffett’s investment in Coca-Cola still looks promising today

Oliver explains how Coca-Cola was one of Warren Buffett's best value investments. He thinks the shares could offer attractive dividends…

Read more »

Investing Articles

This FTSE 100 fund has 17% of its portfolio in these 3 artificial intelligence (AI) growth stocks

AI continues to be top of mind for a lot of investors in 2024. Here are three top growth stocks…

Read more »

Growth Shares

Here’s what could be in store for the IAG share price in May

Jon Smith explains why May could be a big month for the IAG share price and shares reasons why he…

Read more »

Young Asian woman holding a cup of takeaway coffee and folders containing paperwork, on her way into the office
Investing Articles

FTSE 100 stocks are back in fashion! Here are 2 to consider buying today

The FTSE 100 has been on fine form this year. Here this Fool explores two stocks he reckons could be…

Read more »

Investing Articles

NatWest shares are up over 65% and still look cheap as chips!

NatWest shares have been on a tear in recent months but still look like they've more to give. At least,…

Read more »