Is Now The Right Time To Buy Unilever plc?

Unilever plc (LON:ULVR) is a great long-term stock, but buyers could profit from being patient.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

unilever2Unilever (LSE: ULVR) (NYSE: UL.US) shares have risen by 142% over the last 10 years, but the consumer goods firm’s share price performance has cooled recently, and Unilever’s share price is down by 13% from the all-time high of 2,862p we saw in May 2013.

Does this decline make Unilever a buy, or are the firm’s shares likely to fall further before recovering?

I’ve taken a closer look to find out more.

Pricey P/E

Let’s start with the basics: how is Unilever valued against its past earnings, and the market’s expectations of future earnings?

P/E ratio

Current value

P/E using 5-year average adjusted earnings per share

21.4

2-year average forecast P/E

18.2

Source: Company reports, consensus forecasts

Unilever shares haven’t been cheap for a long time, and they still aren’t.

The firm’s underlying growth and free cash flow compensates to this for some extent: Unilever’s dividend has been consistently covered by free cash flow in recent years (unlike most UK supermarkets, for example) and the firm’s 3.6% prospective yield in line with the FTSE 100 average.

However, Unilever’s sales fell last year, and profits are expected to fall this year. Is the Anglo-Dutch firm’s premium price tag still justified?

A closer look

Unilever’s first-half results were encouraging, with emerging market sales up 6.6% and the firm’s core operation margin stable at a very healthy 14%, despite turnover falling by 5.5% due to currency effects.

However, a year is a short time for a large firm like Unilever, and in my view it’s more important to look at the medium-term trends before deciding whether to buy or sell.

I’ve taken a look at some of the firm’s key fundamentals over the last five years:

Metric

5-year compound average growth rate

Sales

+4.6%

Adjusted earnings per  share

+2.6%

Dividend

+6.1%

Book value

+3.3%

Net debt

-2.8%

Source: Company reports

It’s a pretty well-rounded picture, in my view: shareholders have been well rewarded by a rising dividend, while the firm’s net debt has actually fallen by an average of 2.8% per year.

I don’t see anything to be concerned about here. Looking ahead, City analysts expect more of the same: current forecasts suggest both earnings per share and the dividend will rise by around 6% in 2014 and 2015.

Is Unilever a buy?

As a long-term Unilever shareholder, I’d be happy to top up my holding at today’s prices, but I do think that the company’s shares are a little expensive, even given their above-average growth prospects.

Unilever’s share price has fallen by 5% over the last three months — it’s possible that this fall might continue, providing an attractive buying opportunity later this year or early next year. 

Roland Head owns shares in Unilever. The Motley Fool UK owns shares of Unilever. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Young female business analyst looking at a graph chart while working from home
Investing Articles

Down over 30% this year, could these 3 UK shares bounce back in 2026?

Christopher Ruane digs into a trio of UK shares that have performed poorly this year in search of possible bargains…

Read more »

Mature people enjoying time together during road trip
Investing Articles

Yields up to 8.5%! Should I buy even more Legal & General, M&G and Phoenix shares?

Harvey Jones is getting a brilliant rate of dividend income from his Phoenix shares, and a surprising amount of capital…

Read more »

Light trails from traffic moving down The Mound in central Edinburgh, Scotland during December
Investing Articles

Up 7.5% in a week but with P/Es below 8! Are JD Sports Fashion and easyJet shares ready to take off?

easyJet shares have laboured in 2025, but suddenly they're flying. The same goes for JD Sports Fashion. Both still look…

Read more »

US Stock

I think this could be the best no-brainer S&P 500 purchase to consider for 2026

Jon Smith reveals a stock from the S&P 500 that he feels has the biggest potential to outperform the index,…

Read more »

Surprised Black girl holding teddy bear toy on Christmas
Investing Articles

Up 20% in a week! Is the Ocado share price set to deliver some thrilling Christmas magic?

It's the most wonderful time of the year for the Ocado share price, and Harvey Jones examines if this signals…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing Articles

I asked ChatGPT for the 3 best UK dividend shares for 2026, and this is what it said…

2025 has been a cracking year for UK dividend shares, and the outlook for 2026 makes me think we could…

Read more »

Storytelling image of a multiethnic senior couple in love - Elderly married couple dating outdoors, love emotions and feelings
Investing Articles

£10k invested in sizzling Barclays, Lloyds and NatWest shares 1 year ago is now worth…

Harvey Jones is blown away by the performance of NatWest shares and the other FTSE 100 banks over the last…

Read more »

Investing Articles

£5,000 invested in these 3 UK stocks at the start of 2025 is now worth…

Mark Hartley breaks down the growth of three UK stocks that helped drive the FTSE 100 to new highs this…

Read more »