This stock’s surged almost 10%! Should you buy it for your ISA?

Looking to load up your ISA? Royston Wild looks at a surging share in start-of-week business and considers whether it’s worthy of your investment cash.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Investor appetite was quite tepid on Monday morning, with UK share markets flatlining from last week’s close. It’s no surprise, as Covid-19 uncertainty keeps all us ISA investors guessing. One share that’s not suffering from weak stock-picker appetite, however, is Pendragon (LSE: PDG).

The retailer’s shares are up close to 10% in start-of-week business, putting it at its most expensive for five weeks. News that Dietmar Exler, current chief operating officer of AMB Sports & Entertainment, has been parachuted in as an independent non-executive director has boosted hopes of a turnaround for the embattled auto seller.

Exler has considerable expertise in the car industry. His former roles include president and CEO of Mercedes-Benz USA, as well as head of region at NAFTA Mercedes-Benz.

It’s the latest move intended to beef up Pendragon’s board. Bill Berman was appointed chief executive in mid-February following a run as the company’s interim chairman. Berman was previously head of AutoNation, the biggest car retailer in America.

Giddy!

No disrespect to Exler, but I fear today’s intense buying of Pendragon’s shares is a huge overreaction. The car giant’s problems are significant. I, for one, would want to see a significant upturn in market conditions before I buy it for my ISA. As it stands, news flow continues to get worse and worse.

Trade over at the FTSE 250 firm has long been in the doldrums. Brexit uncertainty has smacked demand from private and commercial customers in recent years. And the possibility of a no-deal withdrawal from the European Union at the end of 2020 casts a shadow over sales for much of the new decade.

The coronavirus outbreak has made the Brexit impact look like small potatoes though. Data from the Society of Motor Manufacturers and Traders showed new vehicle transactions collapsed by almost half in March. Latest figures on UK household finances suggest sales of big-ticket items like new and used autos will continue to struggle too.

According to IHS Markit, Britons’ sense of financial wellbeing has weakened to its worst since November 2011. A reading of 34.9 for April also represented the largest month-on-month drop since records began in 2009.

The letters ISA (Individual Savings Account) on dice on stacks of gold coins on a white background.

A poor ISA pick

In line with government guidance, Pendragon has shuttered all of its retail sites in Britain. It’s unclear when showrooms will be opened to the public again. But even when the doors are unbolted, there won’t be a throng of people flooding onto its forecourts if mass unemployment and widespread corporate failures materialise.

So forget about City forecasts that Pendragon will flip back into profits this year from 2019’s losses. Treat predictions of an 84% earnings boom in 2021 with a considerable pinch of salt.

The retailer’s cheap price, illustrated by a forward P/E ratio of below 9 times, reflects its high-risk profile for this year and beyond. There are much, much better shares to fill your ISA with today.

Royston Wild has no position in any of the shares mentioned. The Motley Fool UK has recommended Pendragon. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Santa Clara offices of NVIDIA
Investing Articles

£5,000 invested in Nvidia stock 6 months ago is now worth…

Nvidia stock's taking a breather at the moment. But it could be getting ready for its next move higher, says…

Read more »

British coins and bank notes scattered on a surface
Investing Articles

I hold Lloyds. Is it madness to buy Barclays shares too?

Harvey Jones is keen to buy Barclays shares but wonders whether he's simply doubling down, given that he already holds…

Read more »

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

It’s time we all took a long, cold look at the Lloyds share price

The Lloyds share price has been good to Harvey Jones, making him a huge fan of the FTSE 100 bank.…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Warren Buffett didn’t retire early. But could his investing wisdom help you do so?

Warren Buffett's wisdom from decades of stock market investing is actionable even for a modest investor who simply aims to…

Read more »

Young female hand showing five fingers.
Investing Articles

5 compelling investment ideas for a Stocks and Shares ISA in 2026

Edward Sheldon discusses some ideas to consider for a Stocks and Shares ISA and highlights a UK stock that could…

Read more »

Man writing 'now' having crossed out 'later', 'tomorrow' and 'next week'
Investing Articles

Is this the best time to buy shares in a long time?

Earlier this week, Bill Ackman stated on X that this is the best time to buy shares in a long…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

£1,000 buys 35 shares in an incredibly reliable FTSE 100 dividend stock

Despite falling 72% from their highs, shares in this FTSE 100 company have been an incredibly reliable source of dividend…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

This is what Warren Buffett has to say about passive income — and I’m listening!

While searching for new ways to earn passive income, our writer takes to heart sage advice from the Oracle of…

Read more »