Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

NOW could be the perfect time to remember these wise words from Warren Buffett

Paul Summers picks out three pertinent quotes from the Sage of Omaha.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

As arguably the best investor that’s ever walked the planet, we should always keep in mind the words and wisdom of Warren Buffett. Here’s three quotes from the Sage of Omaha I think are particularly relevant for Foolish investors right now. 

1. “It’s only when the tide turns out that you discover who’s been swimming naked”

Since the financial crisis, we’ve had years of historically low rates of interest. Only in recent times has there been any effort to raise them. And even then, the desire to do so hasn’t exactly been full-on.

Indeed, the US Federal Reserve announced in January it would be pressing the pause button on rate rises for the foreseeable future. That gives some indication of just how nervous many central bankers still are over the health of the global economy.

Many have benefited from these low rates, of course. Those with mortgages have seen their monthly payments remain stubbornly low. Cheap personal loans have also been available for those wanting to make a sizeable purchase, such as a new car.

Companies determined to grow at speed have also enjoyed this period, taking advantage of cheap debt. The problem is this has also allowed poorly managed, sub-standard businesses that would otherwise have collapsed to survive.

The one thing we can know for sure is that nothing lasts forever. A rising tide lifts all boats but only for so long. That’s why the vast majority of stocks I own have net cash on the balance sheet (or no debt at all) and proven business models. Are there any ‘zombies’ lurking in your portfolio?

2. “We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful”

Following on from the first bit of wisdom, the second is worth remembering when that tide does eventually go out. Buffett preaches the obvious: buying when things are on sale rather than when they’re expensive — exactly what we tend to do when things we really want become available at bargain prices in the shops.

As many experienced investors know (and young investors will surely discover), doing the obvious sounds easy when markets and stocks are setting new highs. Buying when there’s ‘blood on the streets’ certainly is far more difficult but that’s exactly why it can work so well.

In preparation for such falls (and they will come), consider drawing up a list of stocks you’d buy as everyone else runs for the exits.

3. “Risk comes from not knowing what you’re doing”

So piling into stocks when their value plummets is easier said than done. But even if you are able to keep your head while everyone else is losing theirs, you need to remember your own tolerance for risk. In other words, don’t just buy anything.

A general market sell-off isn’t a signal to suddenly get interested in infinitely-more-risky small-cap oil and gas or biotech stocks over those in the FTSE 350 if you don’t already truly understand these sectors and possess the ability to separate the wheat from the chaff. Operating within your own circle of competence is essential, even when everything looks cheap. 

Also bear in mind every investor’s risk tolerance changes with time and that economic downturns can persist for longer than many of us would like.

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Black woman using smartphone at home, watching stock charts.
US Stock

I asked ChatGPT for the juiciest growth share for 2026, and it said…

Jon Smith is rather unimpressed with the growth share that ChatGPT presents to him, and explains his reasons why in…

Read more »

Two business people sitting at cafe working on new project using laptop. Young businesswoman taking notes and businessman working on laptop computer.
Dividend Shares

Here’s a stock lurking in the FTSE 100 with a 9% dividend yield forecast

Jon Smith highlights a FTSE 100 company that he thinks has been in the headlights for share price growth recently…

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

Could a 2026 stock market crash be on its way?

Will the stock market crash next year? Nobody knows for sure, including our writer. Here's what he's doing now to…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

How much do you need in an ISA to target a £5,555 monthly passive income?

Muhammad Cheema explains how an investor could target £5,555 in monthly passive income over time by making use of a…

Read more »

Little girl helping her Grandad plant tomatoes in a greenhouse in his garden.
Investing Articles

With single-digit P/E ratios, here are 3 of the FTSE 100’s cheapest-looking shares!

Only a few FTSE 100 shares are trading at single digit-multiples of earnings! And our Foolish author has highlighted what…

Read more »

Friends at the bay near the village of Diabaig on the side of Loch Torridon in Wester Ross, Scotland. They are taking a break from their bike ride to relax and chat. They are laughing together.
Investing Articles

How much do you need in an ISA to earn a £33,333 passive income?

Discover how to target a five-figure passive income in a Stocks and Shares ISA -- and a top 7.6%-yielding dividend…

Read more »

Tariffs and Global Economic Supply Chains
Investing Articles

Did Donald Trump just deliver fantastic news for Nvidia stock?

With artificial intelligence chip sales set to resume in China, is Nvidia stock worth looking at while it's trading under…

Read more »

A rear view of a female in a bright yellow coat walking along the historic street known as The Shambles in York, UK which is a popular tourist destination in this Yorkshire city.
Market Movers

£20,000 of British American Tobacco shares could generate dividends of…

British American Tobacco shares are tipped to deliver more huge dividends over the next three years. Does this make them…

Read more »