Could this tech sector stock help you become an ISA millionaire?

This highly profitable company could be a buy despite recent share price gains, says Roland Head.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Tech stocks have been big money-makers over the last few years. In the US, mega names like Netflix and Amazon have seen their share prices double in two years.

Here in the UK, technology stars such as Rightmove and AVEVA may have grown more slowly, but shares in both companies have still doubled over the last five years.

Today, I want to look at two other UK-listed tech stocks for which many investors have big hopes. Could investing in either help you become an ISA millionaire?

I’d buy this cash machine

One of my top picks in the domestic technology sector is Moneysupermarket.com Group (LSE: MONY). The market-leading price comparison website needs no introduction. However, I suspect many website users don’t realise just how profitable this business is.

In 2018, it generated a return on capital employed of 50%. What this means is that the group’s operating profit of £108m represented 50% of the money tied up in the business. That’s an outstanding result, because it shows the firm is able to generate very high returns when it invests surplus cash in growth opportunities.

Management is currently spending some of this cash on developing a new generation of services. From what I can tell, these will provide higher levels of automated switching and tighten the relationship between the customer and Moneysupermarket.

I expect these changes to improve the firm’s ability to generate repeat income from customers — good news.

My view: Moneysupermarket.com shares have risen by more 25% in 2019. They now trade on 19 times forecast earnings, with a 4% dividend yield. In my view, this very profitable business is the kind of investment that could help you build a million-pound ISA. I’d keep buying.

Bargain buy or value trap?

My next stock is a more speculative choice. Taptica International (LSE: TAP) is an online marketing specialist that makes money by providing targeted advertising for brands through video and other channels.

Shares in the Israeli firm have fallen by about 55% over the last year. The majority of this decline has happened since December when former chief executive Hagai Tal resigned in connection with an alleged fraud at his previous company.

Although there’s no suggestion that anything’s wrong at Taptica, investors are understandably wary, given the group’s non-UK domicile and lack of leadership. Increasing uncertainty about the outlook for growth hasn’t helped either.

Today’s 2018 results do little to answer the questions faced by the firm. Revenue rose by 31% to $276.9m last year, while pre-tax profit rose by 57% to $27.2m.

The group ended the year with net cash of $54.4m and management reiterated plans to buyback $15m of shares, after the takeover of video advertising group RhythmOne has completed. Despite such strong figures, Taptica’s share price is only 2% higher at the time of writing.

What’s wrong?

RhythmOne was also hit by allegations of misconduct a few years ago and has struggled to recover. Although a profit is expected for 2019, it has reported a loss every year since 2015.

Taptica hopes to create a market-leading digital advertising business by combing its operations with those of RhythmOne.

My view: But shares in both firms currently trade on less than six times 2019 forecast earnings. This tells me the market is pricing in a lot of risk. That’s a view I share. So both Taptica International and RhythmOne are too speculative for me.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Roland Head has no position in any of the shares mentioned. The Motley Fool UK owns shares of and has recommended Amazon and Netflix. The Motley Fool UK has recommended Moneysupermarket.com and Rightmove. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Here’s how I’d aim for a ton of passive income from £20k in an ISA

To get the best passive income from an ISA, I think we need to balance risk with the potential rewards.…

Read more »

Abstract bull climbing indicators on stock chart
Investing Articles

2 FTSE 100 stocks I’d buy as the blue-chip index hits record highs

This Fool takes a look at a pair of quality FTSE 100 stocks that appear well-positioned for future gains, despite…

Read more »

Satellite on planet background
Small-Cap Shares

Here’s why AIM stock Filtronic is up 44% today

The share price of AIM stock Filtronic has surged on the back of some big news in relation to its…

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

At a record high, there can still be bargain FTSE 100 shares to buy!

The FTSE 100 closed at a new all-time high this week. Our writer explains why there might still be bargain…

Read more »

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

After profits plunge 28%, should investors consider buying Lloyds shares?

Lloyds has seen its shares wobble following the release of its latest results. But is this a chance for investors…

Read more »

Abstract bull climbing indicators on stock chart
Investing Articles

Something’s changed in a good way for Reckitt in Q1, and the share price may be about to take off

With the Reckitt share price near 4,475p, is this a no-brainer stock? This long-time Fool takes a closer look at…

Read more »

Investor looking at stock graph on a tablet with their finger hovering over the Buy button
Investing Articles

This new boost in assets might just get the abrdn share price moving again

The abrdn share price has lost half its value in the past five years. But with investor confidence returning, are…

Read more »

Young Black man sat in front of laptop while wearing headphones
Investing Articles

As revenues rise 8%, is the Croda International share price set to bounce back?

The latest update from Croda International indicates that sales are starting to recover from the end of 2023, so is…

Read more »