3 Great Reasons Why British American Tobacco plc Is Set To Take Off

Royston Wild looks at the major share price drivers for British American Tobacco plc (LON: BATS).

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Today I am looking at why I believe British American Tobacco (LSE: BATS) (NYSE: BTI.US) is an excellent stock selection for savvy investors.

Believe in the brands

The tobacco giant boasts a tremendous stable of brand names, particularly the likes of Dunhill, Lucky Strike and Kent, which fall under its premier Global Drive Brands portfolio. So even in times of steady pressure on consumers’ wallets, the excellent pricing power that these labels provide allows revenues to keep ticking higher.

Indeed, July’s half-yearly report showed that although group sales volumes fell 3.4% to 332bn sticks, turnover at constant rates actually rose 4% to £7.75bn. For its Global Drive Brands, volumes actually rose 2.3%, and spearheaded the company’s market share gains across its Top 40 geographies during the period.

Indeed, British American Tobacco’s superior brand strength is helping it to win the fight in exciting growth markets. Adjusted operating profit from Eastern Europe, the Middle East and Africa (EEMEA) rose 13% in January-June, for example, while its Asia-Pacific operations saw profits increase 9%.

Plain packaging fears up in smoke

The tobacco industry breathed a huge sigh of relief in May when the Queen’s Speech failed to include proposals for fresh legislation on cigarette packaging in the UK. The anti-smoking lobby has been intensively campaigning for plain cartons, with standardised markings and fonts for all brands and large, graphic health warnings.

A study conducted by medical journal BMJ Open in July in Australia — which introduced logo-less boxes late last year — seemed to indicate that less the attractive packaging can affect the taste of cigarettes and encourage smokers to quit. Thus the news that similar laws in Britain have been shelved, at least for the time being, has been welcomed by the likes of British American Tobacco.

A lucrative dividend payer

British American Tobacco is a well-loved pick owing to its enviable qualities as a reliable and generous dividend stock.
The firm has pumped the full-year payout over many years now, and last year’s payout was 36% higher than that of three years earlier, at 134.9p.

And broker Investec is anticipating full-year dividends of 145.3p and 159.7 in 2013 and 2014 respectively, figures that would realise annual growth of 7.7% and 9.9%. And these payments currently carry dividend yields of 4.5% and 4.9%, comfortably north of the prospective FTSE 100 average of 3.2%.

Smoke out other stunning stocks

So I reckon that British American Tobacco is an excellent bet for juicy shareholder returns. But if you are looking for a whole host of other FTSE 100 winners to bolster your investment returns, I strongly recommend you check out these recommendations from veteran fund manager Neil Woodford.

Woodford — in charge of UK Equities at Invesco Perpetual — has more than 30 years’ experience in the industry, and has marked out two other fantastic cigarette plays ready to generate monumental gains.

This exclusive report, compiled by The Motley Fool’s crack team of analysts, is totally free and comes with no further obligation. Click here now to download your copy.

> Royston does not own shares in British American Tobacco.

More on Investing Articles

Santa Clara offices of NVIDIA
Investing Articles

£5,000 invested in Nvidia stock 6 months ago is now worth…

Nvidia stock's taking a breather at the moment. But it could be getting ready for its next move higher, says…

Read more »

British coins and bank notes scattered on a surface
Investing Articles

I hold Lloyds. Is it madness to buy Barclays shares too?

Harvey Jones is keen to buy Barclays shares but wonders whether he's simply doubling down, given that he already holds…

Read more »

Asian man looking concerned while studying paperwork at his desk in an office
Investing Articles

It’s time we all took a long, cold look at the Lloyds share price

The Lloyds share price has been good to Harvey Jones, making him a huge fan of the FTSE 100 bank.…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

Warren Buffett didn’t retire early. But could his investing wisdom help you do so?

Warren Buffett's wisdom from decades of stock market investing is actionable even for a modest investor who simply aims to…

Read more »

Young female hand showing five fingers.
Investing Articles

5 compelling investment ideas for a Stocks and Shares ISA in 2026

Edward Sheldon discusses some ideas to consider for a Stocks and Shares ISA and highlights a UK stock that could…

Read more »

Man writing 'now' having crossed out 'later', 'tomorrow' and 'next week'
Investing Articles

Is this the best time to buy shares in a long time?

Earlier this week, Bill Ackman stated on X that this is the best time to buy shares in a long…

Read more »

A senior man and his wife holding hands walking up a hill on a footpath looking away from the camera at the view. The fishing village of Polperro is behind them.
Investing Articles

£1,000 buys 35 shares in an incredibly reliable FTSE 100 dividend stock

Despite falling 72% from their highs, shares in this FTSE 100 company have been an incredibly reliable source of dividend…

Read more »

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

This is what Warren Buffett has to say about passive income — and I’m listening!

While searching for new ways to earn passive income, our writer takes to heart sage advice from the Oracle of…

Read more »