Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

FTSE shares: overpriced or still a bargain?

Christopher Ruane reckons a storming FTSE 100 performance of late doesn’t tell us much about whether there are still possible bargains to be found.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

One English pound placed on a graph to represent an economic down turn

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After the FTSE 100 index of leading blue-chip shares hit a new all-time high last month, it could seem that top UK shares may now be overpriced.

In fact, I think there are potentially some great bargains to be found this February!

What a high index does and doesn’t tell us

The FTSE 100 is made up of the 100 London-listed companies with the biggest market capitalisations.

Over the decades, as declining companies slip out and growing ones take their place, I would expect the index to keep moving broadly upwards, though there could be substantial volatility along the way.

One way for me to try and take advantage of that would be to invest in a fund that tracks the FTSE 100 index.

That would mean I could invest without needing to do a lot of research into individual shares myself. My portfolio ought also to benefit from the strong performance of some index members.

The flipside is also true, though: I would be saddled with the poor performance of the weaker FTSE 100 shares.

That helps explain why I prefer to buy individual shares rather than invest in an index tracker.

As for what a record high index level tells us as investors? In my view, not necessarily much of actionable use.

What the index is at now and how it compares to the past is not useful for me. What  I want to know – or at least take a view on – is whether it is undervalued or overvalued compared to what I think is its likely future value.

Buying individual shares

To make that judgement at the index level strikes me as difficult.

Sure, I could consider its price-to-earnings ratio as a proxy. But I like to invest in what I know – and I do not know all 100 of the top FTSE businesses well enough to take a view on whether their current valuations are reasonable or not.

But I can do that in the case of individual shares.

Fortunately, despite the index price, I think there are still some potential bargains even among well-known FTSE 100 firms.

One share I’ve been buying

As an example, consider my shareholding in retailer JD Sports (LSE: JD).

I already owned the FTSE 100 firm in my portfolio, but have been taking advantage of a recent share price fall (JD has tumbled 12% so far this year alone) to add more.

Could the JD price keep falling from here?

I think it may. Multiple profit warnings in the past year – including one last month – have shaken City confidence in the investment case. A weak economy could hurt discretionary consumer spending on things like pricy trainers.

Still, as a long-term investor that does not bother me.

I think the JD Sports share price, which has halved in the past five years, now looks like a possible bargain for a proven and highly profitably business I expect to keep growing in years to come.

With a strong brand, expanding international shop footprint, large digital operation, and enthusiastic customer base, JD Sports seems like a brilliant FTSE 100 business to me – selling for a knockdown price.

C Ruane has positions in JD Sports Fashion. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Three generation family are playing football together in a field. There are two boys, their father and their grandfather.
Investing Articles

How much do you need in a SIPP to target a passive retirement income of £555 a month?

Harvey Jones crunches the numbers to show how a SIPP investor could assemble a portfolio of FTSE 100 shares to…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

1 FTSE 250 share to consider for the coming decade

With a long-term approach to investing, our writer looks at one FTSE 250 share with a dividend yield north of…

Read more »

Snowing on Jubilee Gardens in London at dusk
Investing Articles

3 UK shares to consider for the long term

What will the world look like years from now? Nobody knows, but our writer reckons this trio of UK shares…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

Martin Lewis just gave a brilliant presentation on the power of investing in stock market indexes like the FTSE 100

Had an investor stuck £1,000 in the FTSE 100 index a decade ago, they would have done much better than…

Read more »

Surprised Black girl holding teddy bear toy on Christmas
Investing Articles

I asked ChatGPT if we’ll get a stock market crash or rally before Christmas and it said…

Harvey Jones asks artificial intelligence if the run-up to Christmas will be ruined by a stock market crash, and finds…

Read more »

Investing Articles

Up 30% in 2025 and still cheap! Is this former stock market darling the best share to buy today?

Harvey Jones has been hunting for the best shares to buy for his SIPP, and found what he thinks is…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

£5,000 to invest? Consider 5 no-brainer dividend shares with over 20 years of growth

These UK dividend shares have some of the longest track records of consistent growth, making them a dream for passive…

Read more »

Passive income text with pin graph chart on business table
Investing Articles

How to build passive income starting with just £3 a day

Starting with only £3 a day, it's possible to build a pot worth £200,000 over decades. But which investments does…

Read more »