2 FTSE 100 shares with strong growth prospects for 2025

Sometimes the best growth prospects aren’t in the most obvious stocks. Stephen Wright looks at two FTSE 100 firms he thinks can do well in 2025.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Runner standing at the starting point with 2025 year for starting in new year 2025 to achieve business planing and success concept.

Image source: Getty Images

Investors need to be careful with growth stocks. Shares in companies with the potential to increase their earnings often come with high price tags, making the investment equation less attractive.  

The key, in my view, is to find opportunities where the outlook is better than the market might be expecting. And a couple of names from the FTSE 100 stand out to me at the moment.

Bunzl

Bunzl (LSE:BNZL) is a FTSE 100 distribution business that ships things like carrier bags, food packaging, and hygiene products. Around 60% of its revenues come from the US. 

The firm’s most recent trading update reported a decline in underlying revenues. But like Unilever, there are a couple of reasons for thinking things are brighter than they look.

One is that a lot of the drop seems to have been due to the dollar weakening against the pound between July and September. But this has already reversed over the last couple of months. 

Another is the company has a strong acquisition pipeline to drive future revenue increases. In 2024, the firm has announced 11 deals and it expects more to come next year. 

Investors should keep an eye on how the firm plans to finance its growth though. It’s currently above its leverage target and that represents a risk for potential shareholders to consider. 

Overall, though, Bunzl looks like a strong business with a competitive position that keeps improving as it grows. I think it could be one to watch carefully in 2025.

Unilever

Unilever (LSE:ULVR) probably isn’t the first FTSE 100 name that comes to mind for investors thinking about growth. But the company has done very well in 2024. 

The firm is expecting to report an increase in sales of roughly 5%. In my view though, the most impressive thing is where that growth is coming from.

Unilever’s strong brand portfolio should allow it to raise prices over time. But aside from its ice cream business – which it plans to divest – this isn’t where growth has been found.

Rising sales have largely been driven by higher volumes. This suggests to me that the company can increase prices later to unlock further revenue growth over time. 

With this type of business, consumers switching to other products – either due to price or preference – is always a risk. There are no contracts here that secure long-term revenues. 

That means Unilever will have to rely on its brand power to keep growing sales. But it has done a good job of this in 2024 and I expect this to continue next year as its restructuring continues.

Buying opportunities?

Neither Bunzl nor Unilever is an obvious bargain right now. Both trade at price-to-earnings (P/E) ratios of over 20 – well above the FTSE 100 average. 

Both are stocks for my watchlist though, as their future prospects are easy to underestimate. They’re steady, rather than spectacular, but consistency could be a winning formula over time.

I expect both businesses to keep moving forward in 2025. And if a better opportunity presents itself, I’ll look to buy the stocks.

Stephen Wright has positions in Unilever. The Motley Fool UK has recommended Bunzl Plc and Unilever. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle aged businesswoman using laptop while working from home
Investing Articles

Is Legal & General a top bargain after its 8% share price drop?

Looking for brilliant dividend shares to buy on the cheap? Royston Wild takes a look at Legal & General following…

Read more »

Silhouette of a bull standing on top of a landscape with the sun setting behind it
Investing Articles

Up 19% in a day, is there more to come from the surging Diploma share price?

Diploma’s share price is storming higher. But does the stock offer safety in an uncertain market, or is buying at…

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

How much do you need in a Stocks and Shares ISA to target £2,000 a month of passive income?

With a bit of maths, our writer illustrates how an investor could shrink their initial ISA investment while supersizing dividend…

Read more »

Number three written on white chat bubble on blue background
Investing Articles

The FTSE 100’s full of value shares at the moment. Here are 3 to consider

Recent events have taken their toll on the share prices of some of the UK’s biggest companies. But it also…

Read more »

Investing Articles

Should I buy beaten-down UK growth stocks today or conserve my cash for even bigger bargains?

Harvey Jones says the FTSE 100 is packed with cut-price growth stocks after recent volatility. Should investors buy now or…

Read more »

Number 5 foil balloon and gold confetti on black.
Investing Articles

£5,000 invested in Fresnillo shares 5 weeks ago is now worth…

Fresnillo shares have pulled back sharply from recent highs in the FTSE 100. Is this a chance to consider buying…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

Down 15%, are Lloyds shares simply too cheap to miss now?

Have the wheels come off the long-term growth story for Lloyds Bank shares, or are they dipping into bargain territory…

Read more »

Business manager working at a pub doing the accountancy and some paperwork using a laptop computer
Investing Articles

Are investors taking a massive gamble by chasing the BP share price higher?

Investors who thought the BP share price would continue to rocket as the Iran war intensifies may have been surprised…

Read more »