BT isn’t the only FTSE 100 stock hitting a 52-week high. But which would I buy now?

Holders of perennial underperformer BT finally have something to cheer. Would our writer buy today or does he prefer another high-flying FTSE 100 stock?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Businessman with tablet, waiting at the train station platform

Image source: Getty Images

I almost fell off my chair yesterday when I noticed that the share price of longstanding FTSE 100 laggard BT (LSE: BT-A) had recently set a new 52-week high.

With long-term holders finally seeing some positive momentum, should I take a stake myself?

Market-beating stock

BT is up 29% in the last 12 months and 21% since the start of 2024 alone. Readers probably don’t need me to tell them that this performance has absolutely thrashed the index return (+10% and +8%, respectively).

Much of this rise came in May and in response to the last set of interim results. Yes, a 31% fall in pre-tax profit to £1.1bn (due to a huge impairment charge) wasn’t ideal. But the market clearly warmed to new CEO Allison Kirkby’s plan to cut costs by another £3bn going forward.

Cheap…but there’s a catch

Despite the stellar rise, BT shares still trade at a forward price-to-earnings (P/E) ratio of eight. The average P/E among UK stocks is roughly mid-teens. So, one could say this looks cheap. The dividend yield also stands at a chunky 5.3%.

Then again, let’s remember that analyst projections can be (and often are) wide of the mark. In addition to this, there are other, more specific things relating to BT that I’ve long been wary of. The creaking balance sheet, for example.

Net debt is currently more than the value of the company itself. Since we’re extremely unlikely to see very low interest rates again, that’s quite a millstone BT has around its neck. This is also a capital-intensive business. So, it can’t just shut off the money tap completely.

The market in which BT operates remains incredibly competitive too. Many customers are being lost to alternative network providers, making it hard to grow revenue.

A better FTSE 100 buy?

Given these concerns, I’d be more inclined to buy another top-tier stock sitting at a 52-week high.

The company in question is vehicle marketplace provider Auto Trader (LSE: AUTO). It’s value has climbed by 41% in the last year and 25% in 2024.

In contrast to BT, there’s only a little debt on the balance sheet here. A lot of this is down to the £8bn-cap operating wholly online. This also means that margins are magnificently high and stonking returns can be achieved on the cash management injects into the business.

Throw in the sort of market dominance that’s on par with FTSE 100 peer Rightmove and the investment case looks far better than BT, in my opinion.

Highly valued

All that said, I’m wary of the valuation.

Auto Trader stock now changes hands on a P/E of 27. That makes me a little nervous, even if this is in line with its long-term average. Expensive growth stocks can get hammered the most when an unwanted economic event occurs, such as a rebound in inflation. Once I’ve made the decision whether to buy or not, it might be psychologically easier for me to buy in tranches when cash becomes available.

Longer term, I’m also pondering how the company will adapt if vehicle ownership declines and a more subscription-based approach gains traction.

As things stand, however, I’d be more confident in my ability to stick by this company if the markets had a tizzy (technical term).

Paul Summers has no position in any of the shares mentioned. The Motley Fool UK has recommended Auto Trader Group Plc and Rightmove Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior Hispanic couple kayaking
Investing Articles

With £5,000 to invest right now, what are the top UK stocks to consider buying?

Zaven Boyrazian runs through some of the top stocks to buy in April -- according to institutional investors -- due…

Read more »

Investing Articles

How to aim for a £10,000-a-year passive income from a Stocks and Shares ISA

With the new Stocks and Shares ISA tax year underway, Andrew Mackie is focusing on high-quality dividend stocks to help…

Read more »

UK financial background: share prices and stock graph overlaid on an image of the Union Jack
Investing Articles

If we get a stock market crash next week, I’m ready!

Harvey Jones has drawn up his plan of attack for the next stock market crash. And it's pretty much just…

Read more »

Young black female footballer training on stadium pitch
Investing Articles

9.8% dividend yields! 2 passive income shares to consider in an ISA

Kicking around some stock ideas for the new ISA season? Here are two passive income shares Royston Wild thinks investors…

Read more »

Front view of a young couple walking down terraced Street in Whitley Bay in the north-east of England they are heading into the town centre and deciding which shops to go to they are also holding hands and carrying bags over their shoulders.
Investing Articles

Why building a million-pound SIPP gets easier after £100k

Aiming to grow a seven-figure SIPP? Once you’ve got the first £100k, things get a lot easier thanks to the…

Read more »

Smiling white woman holding iPhone with Airpods in ear
Investing Articles

Turning a £20k ISA into a £2,400-a-year second income

Andrew Mackie outlines one of his core investing principles: building a second income through high-quality, sustainable dividend stocks.

Read more »

Two male friends are out in Tynemouth, North East UK. They are walking on a sidewalk and pushing their baby sons in strollers. They are wearing warm clothing.
Investing Articles

How much do you need in an ISA to generate £30k a year passive income?

Harvey Jones gets out his calculator to work out how much passive income investors can earn from dividends in a…

Read more »

Lady wearing a head scarf looks over pages on company financials
Investing Articles

Is April a good time to start buying shares?

Wondering whether now's a good time to start buying shares to build wealth? History suggests it is, says Edward Sheldon.

Read more »