Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Is this stock market correction a buying opportunity?

Christopher Ruane explains how he views a US stock market correction and why he’s hunting for bargain buying opportunities in the London market too.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Bus waiting in front of the London Stock Exchange on a sunny day.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

After hitting a new high just last month, by the end of last week the US Nasdaq index had fallen over 10% in a matter of weeks. That meets the technical definition of a stock market correction.

We are not yet in the territory of a crash, though depending on what happens in coming weeks and months we could get there yet.

What does that mean for an investor like me right now? Ought I to sell some of my portfolio — or hunt for buying opportunities?

Don’t panic Captain Mainwaring!

The first rule in any stock market correction is to stay calm, think, and act rationally.

A correction can be a costly event – or a lucrative opportunity. How it turns out for a particular investor depends in part on how they react.

So in coming weeks I will take as calm and collected approach to investing as I can, regardless of what might be going on in the markets.

How to think about value

I am an investor, not a trader. A market fall can give a trader the collywobbles. But as an investor, a correction can be welcome, even if means the paper value of my portfolio declines. Indeed, it can be a buying opportunity.

The paper value is only that, after all. I do not actually lose money on a share I own when its price falls below what I paid, unless I sell it.

As a long-term investor, I expect prices to move up and down over time. But my approach is all about buying pieces of great companies for less than I believe they are worth.

So even if shares I own have fallen in value, unless the long-term investment case has changed, then a falling share price does not bother me. In fact, it could be a welcome buying opportunity as far as I am concerned.

What I’m looking for right now

Putting that into practice, I am on the lookout for shares that are currently trading well below their long-term value. If a stock market correction makes them even cheaper, all the better!

As an example, consider one share I bought recently as its price continued to fall (it is down a quarter so far this yea. Prudential (LSE: PRU).

The financial services company is long-established and has strong name recognition among consumers in some of its longstanding Asian markets. That has helped it build a large customer base. But Prudential has been trying to grow by expanding its presence in additional high-growth markets across Asia.

Over the coming years and decades, I think that could be a profitable move. From its well-known brand to its deep market understanding, I think Prudential is well-positioned for success.

With its 2.6% yield, if the dividend is maintained then I will earn passive income while I wait for an increase in its share price that I think Prudential merits.

Still, choppy financial markets and weak consumer confidence that have contributed to the Nasdaq market correction ultimately hurts revenues at Prudential too.

As a believer in its long-term investment case though, I am not selling! If I had spare cash to invest I would consider buying more shares. 

C Ruane has positions in Prudential Plc. The Motley Fool UK has recommended Prudential Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Warren Buffett at a Berkshire Hathaway AGM
Investing Articles

3 Warren Buffett investing ideas I plan to use in 2026

After decades in the top job at Berkshire Hathaway, Warren Buffett is preparing to step aside. But this writer will…

Read more »

Close-up of a woman holding modern polymer ten, twenty and fifty pound notes.
Investing Articles

Looking to earn a second income next year (and every year)? Here’s one approach.

Christopher Ruane explains how some prudent investment decisions now could potentially help set someone up with a second income in…

Read more »

Senior woman potting plant in garden at home
Investing Articles

Could a 10%+ yielding dividend share like this make sense for a retirement portfolio?

With a double-digit percentage yield, could this FTSE 250 share be worth considering for a retirement portfolio? Our writer weighs…

Read more »

Black woman using smartphone at home, watching stock charts.
Investing Articles

Forget Rigetti and IonQ: here’s a quantum computing growth stock that actually looks cheap

Edward Sheldon has found a growth stock in the quantum computing space with lots of potential and a really attractive…

Read more »

UK money in a Jar on a background
Investing Articles

Here’s a £3 a day passive income plan for 2026!

Looking for a simple and cheap plan to try and earn passive income in 2026 and beyond? Christopher Ruane shares…

Read more »

Blue NIO sports car in Oslo showroom
Investing Articles

NIO stock’s down 35% since October. Time to buy?

NIO stock has had a roller coaster year so far! Christopher Ruane looks at some of the highs and lows…

Read more »

Investing Articles

By December 2026, £1,000 invested in BAE Systems shares could be worth…

Where will BAE Systems shares be in a year's time? Here is our Foolish author's review of the latest analyst…

Read more »

Mature people enjoying time together during road trip
Investing Articles

Keen for early retirement with a second income from dividends? Here’s how much you might need to invest

Ditching the office job early is a dream of many, but without a second income, is it possible? Here’s how…

Read more »