Is this stock market correction a buying opportunity?

Christopher Ruane explains how he views a US stock market correction and why he’s hunting for bargain buying opportunities in the London market too.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Bus waiting in front of the London Stock Exchange on a sunny day.

Image source: Getty Images

After hitting a new high just last month, by the end of last week the US Nasdaq index had fallen over 10% in a matter of weeks. That meets the technical definition of a stock market correction.

We are not yet in the territory of a crash, though depending on what happens in coming weeks and months we could get there yet.

What does that mean for an investor like me right now? Ought I to sell some of my portfolio — or hunt for buying opportunities?

Don’t panic Captain Mainwaring!

The first rule in any stock market correction is to stay calm, think, and act rationally.

A correction can be a costly event – or a lucrative opportunity. How it turns out for a particular investor depends in part on how they react.

So in coming weeks I will take as calm and collected approach to investing as I can, regardless of what might be going on in the markets.

How to think about value

I am an investor, not a trader. A market fall can give a trader the collywobbles. But as an investor, a correction can be welcome, even if means the paper value of my portfolio declines. Indeed, it can be a buying opportunity.

The paper value is only that, after all. I do not actually lose money on a share I own when its price falls below what I paid, unless I sell it.

As a long-term investor, I expect prices to move up and down over time. But my approach is all about buying pieces of great companies for less than I believe they are worth.

So even if shares I own have fallen in value, unless the long-term investment case has changed, then a falling share price does not bother me. In fact, it could be a welcome buying opportunity as far as I am concerned.

What I’m looking for right now

Putting that into practice, I am on the lookout for shares that are currently trading well below their long-term value. If a stock market correction makes them even cheaper, all the better!

As an example, consider one share I bought recently as its price continued to fall (it is down a quarter so far this yea. Prudential (LSE: PRU).

The financial services company is long-established and has strong name recognition among consumers in some of its longstanding Asian markets. That has helped it build a large customer base. But Prudential has been trying to grow by expanding its presence in additional high-growth markets across Asia.

Over the coming years and decades, I think that could be a profitable move. From its well-known brand to its deep market understanding, I think Prudential is well-positioned for success.

With its 2.6% yield, if the dividend is maintained then I will earn passive income while I wait for an increase in its share price that I think Prudential merits.

Still, choppy financial markets and weak consumer confidence that have contributed to the Nasdaq market correction ultimately hurts revenues at Prudential too.

As a believer in its long-term investment case though, I am not selling! If I had spare cash to invest I would consider buying more shares. 

C Ruane has positions in Prudential Plc. The Motley Fool UK has recommended Prudential Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle aged businesswoman using laptop while working from home
Investing Articles

Is Legal & General a top bargain after its 8% share price drop?

Looking for brilliant dividend shares to buy on the cheap? Royston Wild takes a look at Legal & General following…

Read more »

Silhouette of a bull standing on top of a landscape with the sun setting behind it
Investing Articles

Up 19% in a day, is there more to come from the surging Diploma share price?

Diploma’s share price is storming higher. But does the stock offer safety in an uncertain market, or is buying at…

Read more »

Portrait Of Senior Couple Climbing Hill On Hike Through Countryside In Lake District UK Together
Investing Articles

How much do you need in a Stocks and Shares ISA to target £2,000 a month of passive income?

With a bit of maths, our writer illustrates how an investor could shrink their initial ISA investment while supersizing dividend…

Read more »

Number three written on white chat bubble on blue background
Investing Articles

The FTSE 100’s full of value shares at the moment. Here are 3 to consider

Recent events have taken their toll on the share prices of some of the UK’s biggest companies. But it also…

Read more »

Investing Articles

Should I buy beaten-down UK growth stocks today or conserve my cash for even bigger bargains?

Harvey Jones says the FTSE 100 is packed with cut-price growth stocks after recent volatility. Should investors buy now or…

Read more »

Number 5 foil balloon and gold confetti on black.
Investing Articles

£5,000 invested in Fresnillo shares 5 weeks ago is now worth…

Fresnillo shares have pulled back sharply from recent highs in the FTSE 100. Is this a chance to consider buying…

Read more »

Three signposts pointing in different directions, with 'Buy' 'Sell' and 'Hold' on
Investing Articles

Down 15%, are Lloyds shares simply too cheap to miss now?

Have the wheels come off the long-term growth story for Lloyds Bank shares, or are they dipping into bargain territory…

Read more »

Business manager working at a pub doing the accountancy and some paperwork using a laptop computer
Investing Articles

Are investors taking a massive gamble by chasing the BP share price higher?

Investors who thought the BP share price would continue to rocket as the Iran war intensifies may have been surprised…

Read more »