Could this penny stock stage a storming recovery in 2024 and beyond?

This penny stock has seen its shares struggle recently. Could a better economic picture help boost its performance and shares?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Portrait of pensive bearded senior looking on screen of laptop sitting at table with coffee cup.

Image source: Getty Images

One penny stock I’ve been keeping an eye on is HSS Hire (LSE: HSS). The business had its issues recently, but I can’t help wondering if the future could be brighter.

Let’s take a closer look.

What’s happened

HSS is a leading rental and leasing business operating in the construction equipment sector. It operates out of physical depot locations up and down the country. It is open to DIY and trade customers, the latter being where most of its money is made.

So what’s been happening with HSS shares? As I write, they’re trading for just 7p. Over a 12-month period, they’re down 41% from 12p at this time last year.

Going back even further, they’re down 70% over a five-year period from 24p, to current levels.

A big reason for the recent drop has been economic volatility. Inflationary pressures, as well as rising interest rates, have hurt the property market, the house building market, as well as causing a cost-of-living crisis. This disastrous cocktail has resulted in mixed performance, as well as weaker investor sentiment.

Speaking of performance, the firm’s last update released last September, a half-year report for the six months ended 21 July, wasn’t all bad. HSS reported that revenue and operating profit increased, compared to the same period last year. However, margins and EBITDA were down. The good news was that there was an interim dividend. In fact, it was hiked compared to the last interim dividend.

What could happen?

The implications of a better economic picture are obvious, if you ask me, but not plain sailing. If volatility subsides, and the house building market can gain momentum once more, HSS could be primed to benefit. A big part of this for the business is the fact it has heavily invested in technology, its sales network, and boosted its partner program. Some of the results of this investment were clear to see in its last update.

Plus, the business has a good looking balance sheet at the moment too. This could help it stave off continued pressure at the moment.

If inflation comes down to expected levels in the coming months, and interest rates comes down, HSS could be in a better position for the future.

Would I buy shares?

There is definitely potential for recovery for HSS shares. Its profile, position, and the strength of its balance sheet are positive aspects. Plus, the housing imbalance in the UK offers it growth opportunities for years to come. Furthermore, a dividend yield of over 6% – albeit inflated due to a falling share price – is another plus point in my investment case.

However, I don’t think I’ll be buying any HSS shares for my holdings right now. Being at the mercy of economic headwinds to such a large extent is putting me off. There are better stocks out there that I could buy with my hard-earned money.

I will keep HSS shares on my radar for now, and might revisit my position once its next set of results come out.

Sumayya Mansoor has no position in any of the shares mentioned. The Motley Fool UK has no position in any of the shares mentioned. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

A senior group of friends enjoying rowing on the River Derwent
Investing Articles

How much passive income could a Stocks and Shares ISA pump out every year?

Regular investing inside a Stocks and Shares ISA could lead to the equivalent of £141 a week in tax-free passive…

Read more »

Fans of Warren Buffett taking his photo
Investing Articles

With the FTSE 100 down 5%+ investors should remember this legendary quote from Warren Buffett

Warren Buffett is widely regarded as the greatest investor of all time. And he says that the best time to…

Read more »

Inflation in newspapers
Investing Articles

1 FTSE 100 stock that could benefit from higher inflation

For most companies, inflation is a risk. But for one FTSE 100 firm, higher input costs could be an opportunity…

Read more »

Man hanging in the balance over a log at seaside in Scotland
Investing Articles

The 2026 stock market sell-off could be a rare opportunity to build wealth in an ISA

The recent stock market sell-off has led to some shares falling 20% or more. This could be a great opportunity…

Read more »

Thoughtful man using his phone while riding on a train and looking through the window
Investing Articles

It’s down another 13%! Analysts were dead wrong about the Greggs share price

The Greggs share price continues to fall and analysts have been revising their share price targets down further. Dr James…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

Is the stock market about to reach breaking point?

Private credit has a problem with the emergence of artificial intelligence. And it could be set to create issues across…

Read more »

BUY AND HOLD spelled in letters on top of a pile of books. Alongside is a piggy bank in glasses. Buy and hold is a popular long term stock and shares strategy.
Investing Articles

A once-in-a-decade chance to buy this S&P 500 stock?

As investors focus on oil prices and the conflict in Iran, Stephen Wright's looking at potential opportunities in the S&P…

Read more »

Calendar showing the date of 5th April on desk in a house
Investing Articles

This £20k ISA could deliver almost £1,500 passive income per year

Edward Sheldon shows how building a simple dividend stock portfolio could generate a substantial amount of passive income each year.

Read more »