Share your opinion and earn yourself a free Motley Fool premium report!

We are looking for Fools to join a 75 minute online independent market research forum on 15th / 16th December.

To find out more and express your interest please click here

Better buy: BT share price vs Tesco share price

Reviewing the BT share price against the Tesco share price and other fundamentals, which is the better investment for our writer?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Exterior of BT head office - One Braham, London

Image source: BT Group plc

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Two of the story stocks of 2023 in my opinion were BT (LSE: BT.A) and Tesco (LSE: TSCO). So which of the BT share price or Tesco share price is a better buy for me right now?

Background and share price performance

BT’s enviable position in the telecoms ecosystem in the UK is dominant, and enviable. Tesco is one of the largest supermarket businesses with an international presence.

The BT share price has lost 15% over a 12-month period. The shares currently trade for 112p, compared to 132p at this time last year. Conversely, Tesco shares are up 20% in the same time period from 247p at this time last year, to current levels of 298p.

Risks and future prospects

Starting with BT’s bear case, it would be remiss of me not to mention the changing face of telecoms and BT’s position in it. In recent years, competition in the industry has risen massively, taking away some of BT’s market share. However, it is still an important part of the infrastructure as a provider of the network. Plus, it is building out its fibre optic offering, which could yield rewards but is also very expensive. Finally, BT has a lot of debt on its books which is costlier to pay down during times of high interest, like now.

Moving to Tesco, I reckon competition from disruptors as well as rising costs are its two biggest issues. Aldi and Lidl, as well as discount retailers like B&M, have soared in popularity due to consumers looking to make their cash go further. As costs are high due to inflation, margins come under pressure, impacting profitability, sentiment, and investor returns.

Looking forward then, BT’s fibre broadband offering completion and roll out is crucial to the business seeing performance and investor sentiment increase. Despite losing market share in recent years, it is still hugely popular and has a strong, loyal customer base. Its brand power is enviable, in my eyes.

Going over to Tesco, I’m buoyed by the fact it possesses the largest grocery market share in the sector. This could help serve it well, as will its popular and ever evolving Club Card loyalty scheme. Furthermore, the business continues to invest heavily into digital channels which I also think could help boost its shares and performance as the e-commerce boom continues.

Fundamentals and my verdict

Starting with valuations, BT shares look cheap on the surface of things on a price-to-earnings ratio of five. Plus, a dividend yield of 5% looks attractive. However, it’s worth remembering dividends are never guaranteed.

As for Tesco, a price-to-earnings growth ratio close to 0.5 is very enticing. A reading below one could indicate the shares are undervalued. Furthermore, a dividend yield of 3.6% is pretty decent too.

Taking everything into account, I’d rather buy Tesco shares right now. Despite its challenges, the investment case from a risks, fundamentals, and future outlook perspective means it just looks a better investment than BT for me right now.

I’m worried about BT’s dwindling market share and more crucially, its high levels of debt and costly maintenance and fibre roll out. These aspects could hinder future performance, further growth plans, and any returns too.

Sumayya Mansoor has no position in any of the shares mentioned. The Motley Fool UK has recommended Tesco Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Middle aged businesswoman using laptop while working from home
Investing Articles

Down 9% in a month with a P/E below 8 – time to consider buying IAG shares?

When IAG shares fell earlier this year Harvey Jones filled his boots. Now the FTSE 100 airline has slipped again.…

Read more »

Tesco employee helping female customer
Growth Shares

Here’s where the experts think the Tesco share price could finish next year

Jon Smith sets his sights on the Tesco share price direction for 2026 and muses over the forecasts being offered…

Read more »

Lady taking a carton of Ben & Jerry's ice cream from a supermarket's freezer
Investing Articles

Should I scoop up some Magnum Ice Cream shares for my ISA? 

The world's largest ice cream business started trading on the London Stock Exchange today. Is this the next buy for…

Read more »

A young black man makes the symbol of a peace sign with two fingers
Investing Articles

2 incredible FTSE 100 shares I can’t stop buying!

Discover the two FTSE 100 shares our writer Royston Wild's been piling into -- and why he expects them to…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing For Beginners

This FTSE 100 share has a P/E ratio less than half the index average! Is it a bargain buy?

Jon Smith points out a FTSE 100 share with a P/E ratio of just 7.37, as he continues his hunt…

Read more »

Person holding magnifying glass over important document, reading the small print
Investing Articles

Why this FTSE banking gem may hold a lot more value than we think

This FTSE banking giant may be hiding more value than investors expect -- with rising dividends, buybacks, and growth potential…

Read more »

Tesla building with tesla logo and two teslas in front
US Stock

I asked ChatGPT where Tesla stock will be in a year’s time and this is what it said…

Jon Smith got an underwhelming response from ChatGPT regarding Tesla stock's 2026 potential performance, and provides his viewpoint on the…

Read more »

A pastel colored growing graph with rising rocket.
Investing Articles

I’ve made this much from 417 shares in this FTSE 100 dividend income gem since 2020…

My £10k investment in this FTSE 100 heavyweight has grown hugely since 2020. With dividends up and the shares still…

Read more »