The FTSE 100 may be crashing but investors shouldn’t panic

The performance of the FTSE 100 (INDEXFTSE:UKX) has disappointed lately. But one person’s trash is another’s treasure, so it’s time to take advantage.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

Silhouette of a bull standing on top of a landscape with the sun setting behind it

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

During the 15 trading days since 19 June 2023, the FTSE 100 has fallen during 12 of them. And it’s 10% down from its all-time high achieved on 16 February 2023.

Although far from a bear market — usually defined as a 20% fall from a recent peak — it’s easy to feel pessimistic.

But instead of being fearful, I think now’s the time to take advantage.

In these circumstances, Warren Buffett tells investors to be greedy.

If I was lucky enough to have some funds available, I’d be looking to pick up some bargains. And invest more in the stocks of quality companies that I already own.

History

Although it’s not a certainty that the market will recover, history suggests that it should. But it might take some time, therefore, patience is required.

During 2001-2003, the FTSE 100 lost 43% of its value. But during the next five years, it recovered by 64%.

Despite its recent woes, the index is now 30% up on where it was at the end of 2011.

And by reinvesting all dividends received, it would have been possible to achieve a return of 84% between 2012 and 2022.

Shopping around

A loss of investor confidence means there are plenty of bargains to be had.

Shares in the FTSE 100’s housebuilders are all lower than they were when the UK economy was shut down due to the pandemic and everyone was told to stay at home.

The current price of a barrel of oil is higher than the average during 41 of the last 48 years. Yet Shell and BP have forward price-to-earnings ratios of 6.3 and 5.9 respectively, compared to 10 for the wider market. Their share prices are now 15% and 21% lower than their 52-week highs.

Tobacco stocks — British American Tobacco and Imperial Brands — are now yielding over 8%.

Banking shares usually benefit from an era of rising interest rates. However, they have also tumbled in recent weeks. NatWest, Barclays, and Lloyds are now 26%, 24%, and 21% lower than their highs of the past 12 months.

On 19 June 2023, Next upgraded its 2023 profit forecast from £795m to £835m. Yet its share price is back to where it was in January 2023.

Caution

Of course there are reasons why investors might be wary of buying each of these stocks.

The UK housing market is struggling in the face of rising interest rates.

The demand for oil, largely due to an economic slowdown in China, has fallen from recent highs.

There are increasing concerns about the health impacts of alternative tobacco products.

Some believe that banks will have to write down more loans in the face of worsening economic conditions.

And there are fears that the cost-of-living crisis will further impact retail sales.

These are all legitimate concerns, which means there’s no guarantee that stocks will return to their previous levels. And, during difficult times, earnings will fluctuate, which can impact the level of dividends paid.

But I’m remaining calm and intend sticking to the well-tested principle of investing for the long term.

As Shelby M. C. Davis, the American philanthropist and investor once said: “Invest for the long haul. Don’t get too greedy and don’t get too scared“.

James Beard has positions in Lloyds Banking Group Plc. The Motley Fool UK has recommended Barclays Plc, British American Tobacco P.l.c., Imperial Brands Plc, and Lloyds Banking Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

The key number that could signal a recovery for the Greggs share price in 2026

The Greggs share price has crashed in 2025, but is the company facing serious long-term challenges or are its issues…

Read more »

Rolls-Royce's Pearl 10X engine series
Investing Articles

Can the Rolls-Royce share price hit £16 in 2026? Here’s what the experts think

The Rolls-Royce share price has been unstoppable. Can AI data centres and higher defence spending keep the momentum going in…

Read more »

Businessman with tablet, waiting at the train station platform
Investing Articles

Up 150% in 5 years! What’s going on with the Lloyds share price?

The Lloyds share price has had a strong five years. Our writer sees reasons to think it could go even…

Read more »

Investing Articles

Where will Rolls-Royce shares go in 2026? Here’s what the experts say!

Rolls-Royce shares delivered a tremendous return for investors in 2025. Analysts expect next year to be positive, but slower.

Read more »

Emma Raducanu for Vodafone billboard animation at Piccadilly Circus, London
Investing Articles

Up 40% this year, can the Vodafone share price keep going?

Vodafone shareholders have been rewarded this year with a dividend increase on top of share price growth. Our writer weighs…

Read more »

Buffett at the BRK AGM
Investing Articles

Here’s why I like Tesco shares, but won’t be buying any!

Drawing inspiration from famed investor Warren Buffett's approach, our writer explains why Tesco shares aren't on his shopping list.

Read more »

Investing For Beginners

If the HSBC share price can clear these hurdles, it could fly in 2026

After a fantastic year, Jon Smith points out some of the potential road bumps for the HSBC share price, including…

Read more »

Investing Articles

I’m thrilled I bought Rolls-Royce shares in 2023. Will I buy more in 2026?

Rolls-Royce has become a superior company, with rising profits, buybacks, and shares now paying a dividend. So is the FTSE…

Read more »