If I’d bought Tesco shares a year ago I’d be in the red. Why buy now?

Our writer sees Tesco’s falling share price as an opportunity to add it to his shopping list. What’s the attraction?

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

White middle-aged woman in wheelchair shopping for food in delicatessen

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

With the UK in a recession, many investors have moved into defensive shares. Those are investments in companies that are perceived to benefit from resilient demand, even when money is tight for people.

Classic examples include tobacco makers and supermarkets. But if I had invested in Tesco (LSE: TSCO) shares a year ago, I would be nursing a loss. In fact, Tesco shares are down a fifth over the past year.

A juicy yield north of 5% would have helped cushion the blow – but my investment in the supermarket giant would still be firmly in the red.

Tesco advertises its low prices as a bargain for shoppers. Could the current Tesco share price be a bargain for me as an investor?

Business outlook and share valuation

To answer that question for Tesco – or indeed any other share – I consider a couple of points. First, does the business have outstandingly good long-term financial prospects? Secondly, is it trading at an attractive valuation?

Strong business prospects

I think the answer to the first question is yes. No matter what happens, people need the basics of life including food. That will support demand for grocery retailers across the long term.

As the largest supermarket chain in the country by a considerable margin. With a large customer base and well-known brand, Tesco enjoys what I see as a sustainable competitive advantage.

The economics of the industry do concern me. Grocery retailing has high sales volumes but low profit margins. Online competition threatens to eat into margins further.

As market leader though, I think Tesco can optimise a digital sales model that helps it stay healthily profitable. As its online operations are far ahead of rivals Aldi and Lidl, I actually think the shift to online shopping might help not hinder Tesco in defending its market position.

Are Tesco shares attractively valued?

The Tesco dividend already attracts me. Not only is it juicy, but I see the prospect for further growth. It grew 19% last year and this year’s interim dividend was 20% larger than before.

But what about the share price? Currently, Tesco shares sell on a price-to-earnings ratio just below 10. That looks cheap to me for a business of its quality with the long-term commercial prospects of the grocery retail market leader. Both Asda and Morrisons have been bought in recent years, suggesting some institutional investors see value in the UK supermarket sector.

I feel the same. If I had spare money to invest today I would buy Tesco shares for my portfolio. As a long-term investor, the share price fall over the past year does not bother me, as I believe in the prospects for the business.

In fact, it just means that I can get a quarter more Tesco shares today for the same money as I could have done a year ago. As an investor, every little helps!  

C Ruane has no position in any of the shares mentioned. The Motley Fool UK has recommended Tesco. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Investing Articles

Down 35% in 2 months! Should I buy NIO stock at $5?

NIO stock has plunged in recent weeks, losing a third of its market value despite surging sales. Is this EV…

Read more »

Two employees sat at desk welcoming customer to a Tesla car showroom
Investing Articles

Could 2026 be the year when Tesla stock implodes?

Tesla's 2025 business performance has been uneven. But Tesla stock has performed well overall and more than doubled since April.…

Read more »

Portrait of elderly man wearing white denim shirt and glasses looking up with hand on chin. Thoughtful senior entrepreneur, studio shot against grey background.
Investing Articles

Could these FTSE 100 losers be among the best stocks to buy in 2026?

In the absence of any disasters, Paul Summers wonders if some of the worst-performing shares in FTSE 100 this year…

Read more »

Midnight is celebrated along the River Thames in London with a spectacular and colourful firework display.
Investing Articles

Up 184% this year, what might this FTSE 100 share do in 2026?

This FTSE 100 share has almost tripled in value since the start of the year. Our writer explains why --…

Read more »

Close-up as a woman counts out modern British banknotes.
Investing Articles

You can save £100 a month for 30 years to target a £2,000 a year second income, or…

It’s never too early – or too late – to start working on building a second income. But there’s a…

Read more »

Hydrogen testing at DLR Cologne
Investing Articles

Forget Rolls-Royce shares! 2 FTSE 100 stocks tipped to soar in 2026

Rolls-Royce's share price is expected to slow rapidly after 2025's stunning gains. Here are two top FTSE 100 shares now…

Read more »

Road 2025 to 2032 new year direction concept
Investing Articles

Brokers think this 83p FTSE 100 stock could soar 40% next year!

Mark Hartley takes a look at the factors driving high expectations for one major FTSE 100 retail stock – is…

Read more »

Investing Articles

I asked ChatGPT for the best FTSE 100 shares to consider for 2026, and it said…

Whatever an individual investor's favourite strategy, I reckon there's something for everyone among the shares in the FTSE 100.

Read more »