The UK’s ‘most popular stock’ is down 50% in a year. I still wouldn’t buy it

This UK stock apparently triggers more internet searches than any other. But I’m struggling to see its appeal, despite a 7.7% dividend yield.

| More on:

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Middle-aged white man pulling an aggrieved face while looking at a screen

Image source: Getty Images

I was astonished to discover the identity of the most popular UK stock. I would have guessed Lloyds Banking Group or Rolls-Royce, judging by the interest these two generate among Fool users, but no.

Royal Mail (LSE: RMG) is today’s number one UK stock, according to a new study by CMC markets. It analysed Google searches to find the companies with the most popular shares, and Royal Mail was top with an average of 166,100 searches a month.

Is this really our favourite UK stock?

That puts it well ahead of second-placed Tesco, with 61,600 views, and third-placed Tesla at 42,000. FTSE 100 favourites Lloyds, Rolls-Royce and BT Group were even further behind, generating a little over 30,000 monthly views each.

So why Royal Mail? Shares in the parcels, letters and stamps giant are down 50% in the last 12 months. Measured over five years, the FTSE 250 group is down 33%. 

CMC didn’t give a reason, so I’m guessing it is has something to do with Czech billionaire Daniel Kretinsky, who is looking to increase his 22% stake in the company. He is already Royal Mail’s biggest shareholder and the government is investigating his intentions under the National Security and Investment Act.

Takeover talk often boosts a company’s share price, although there is little evidence of that happening with Royal Mail.

Management’s long-running dispute with the Communication Workers Union has triggered a summer of discontent, with two strikes in August, with another two on Thursday and Friday. Around 115,000 of its 180,000 workforce will take part. That will hit services and revenues, and tempt disillusioned customers to use competitors.

Royal Mail keeps failing to deliver

That’s a blow, given that the company’s operating margins are already thin at 4.5%, and forecast to narrow further to just 1.5%. Any pay rises will squeeze them even further. Unions are also resisting changes to working practices, making it harder for management to force through the operational change it needs to please customers and boost the bottom line.

Royal Mail’s market-cap has shrunk to £2.5bn, while its net debt is nearing £1bn. That will prove even more burdensome as interest rates rise, which will push up servicing costs. The good news is that its GLS division is doing well and should deliver operating profits of between €370m and €410m in 2022/23.

Perhaps investors are Googling the company because they want to find more about its generous dividend income stream. It is currently forecast to yield a thumping 7.7%, which offers some inflation mitigation. That certainly tempts me. Every balanced portfolio needs a few dividend heroes to keep them ticking over during volatile times. Royal Mail has fulfilled that role ever since it was privatised in 2013.

However, even that silver lining has a cloud, as dividend cover is set to fall to just 0.7. I wonder how sustainable this dividend will prove if the group’s problems persist.

So I’m baffled why investors are searching out Royal Mail in such great numbers. I certainly can’t see many reasons to buy this troubled stock today.

Harvey Jones doesn't hold any of the shares mentioned in this article. The Motley Fool UK has recommended Lloyds Banking Group, Tesco, and Tesla. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

Workers at Whiting refinery, US
Investing Articles

Why is everyone selling BP shares?

BP shares have been some of the most sold in the last week. What's going on here? And could this…

Read more »

DIVIDEND YIELD text written on a notebook with chart
Investing Articles

Is this market correction a once-in-a-decade chance to buy ultra-high-yield income stocks?

As share prices fall, dividend yields rise. The FTSE 100 is full of top income stocks and Harvey Jones says…

Read more »

This way, That way, The other way - pointing in different directions
Investing Articles

Down 25% in a month! Are these the 3 best stocks to buy in today’s correction… or the worst?

Harvey Jones examines whether the best stocks to buy today can all be found in the FTSE 100 sector that…

Read more »

Young mixed-race couple sat on the beach looking out over the sea
Investing Articles

This FTSE small-cap stock can surge 105%, says one broker

Ben McPoland highlights a FTSE small-cap share that's trading cheaply and offering a dividend for the first time since 2019.

Read more »

A mature adult sitting by a fireplace in a living room at home. She is wearing a yellow cardigan and spectacles.
Investing Articles

£10,000 invested in ultra-high yield Legal & General shares on 5 April last year is now worth…

Investors typically buy Legal & General shares for the dividend income, as they now yield more than 8.5%. But will…

Read more »

Modern apartments on both side of river Irwell passing through Manchester city centre, UK.
Investing Articles

With an empty ISA today, how long would it take to aim for a million?

Is it realistic to aim for a million with an empty ISA? Our writer turns from fantasy to facts to…

Read more »

Burst your bubble thumbtack and balloon background
Investing Articles

What on earth’s going on with the Helium One share price?

The Helium One share price rally has stalled. Our writer reflects on the reasons and asks whether now could be…

Read more »

Female student sitting at the steps and using laptop
Investing Articles

Getting started with investing? Here are 3 UK stocks to take a look at

The next time the stock market opens, it will be the new financial year. And Stephen Wright has three UK…

Read more »